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Dear Sir/Madam:
As the president of [COMPANY], I want to thank you for buying our product. Please help us better understand your needs by completing the survey below. Thank you for your time.
Sincerely,
[MANAGER NAME]
President
The following is a list of product and service items. How satisfied are you with on each item?
PRODUCT
Very Unsatisfied
Unsatisfied
Neutral
Satisfied
Very Satisfied
Not Applicable
Overall quality
Value
Purchase experience
Installation or first use experience
Usage experience
After purchase service (warranty, repair, help desk)
How long have you used [PRODUCT]?
Less than 1 month
1 to 6 months
6 months to 1 year
1 to 2 years
2 years or more
Never used
How often do you use [PRODUCT]?
Once a week or more often
2 to 3 times a month
Once a month
Every 2-3 months
2-3 times a year
Once a year or less often
Do not use
Overall, how satisfied are you with [PRODUCT]?
Very Unsatisfied
Unsatisfied
Neutral
Very Satisfied
Extremely Satisfied
Compared to other [PRODUCT CATEGORY] that are available, would you say that [PRODUCT] is:
Much better
Somewhat better
About the same
Somewhat worse
Much worse
Don't know or never used
Will you use/purchase [PRODUCT] again?
Definitely
Probably
Maybe
Probably not
Definitely not
Never used
How likely are you to recommend [PRODUCT] to others?
Definitely
Probably
Not sure
Probably not
Definitely not
Never Used
Based on your experience with [PRODUCT], how likely are you to again buy a [Company Product]?
Somewhat Unlikely
Very Unlikely
Unsure
Very Likely
Extremely Likely
If you have contacted [COMPANY] customer service, were all problems resolved to your complete satisfaction?
Yes, by the company or its representatives
Yes, by me or someone outside the company
No, the problem was not resolved
No problems/No contact with customer service
What would you like to tell [COMPANY] about your satisfaction with [PRODUCT] that was not already asked in the survey?
Thank you for your feedback.
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