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2012
May
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Absolut Vodka Survey- Business Coursework
Absolut Vodka Survey- Business Coursework
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1. What age group do you fall into?
0 – 10
11 – 20
21 – 30
31 – 40
40 +
2. What sex are you?
Female
Male
3. Do you like drinking Absolut Vodka?
YES
NO
4. How often do you buy it yourself?
Once a week
Once every second week
Once a month
Once a year
5. What flavor of vodka do you want to see Absolut Vodka make?
Something fruity
Something bitter
Something unusual
Just plain
Other
6. Would you change anything about the product (Absolut Vodka)? and if yes, what?
7. What is a reasonable price that you would pay for it?
50-60
60-70
70-80
80+
8. Is the current price of Absolut Vodka too high/ too low/ just right?
Too High
Too Low
Just Right
9. Where do you buy Absolut Vodka?
Online
Duty free
Supermarkets
Convenience Stores
Other
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