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Hello:

Thank you for your time today. As we mentioned in the email, we are doing a survey about shopping for children. We’re not selling anything, and we would like your honest opinions on the questions to come. We respect your privacy and will not share your information with any third party.


We are working for a children's clothing company who will use your answers to make their products and service better.


Upon completion of the survey, which will take about 10 minutes, we will give you an incentive of 20% off your next purchase at a major retail seller of children's clothing (we'll tell you which one at the end).


Please start with the survey now by clicking on the Continue button below.
 
 

* What is your gender?
 
Male
 
Female
 
 

* Which category best describes your age?
 
Under 18 years old
 
18-24 years old
 
25-34 years old
 
35-44 years old
 
45-54 years old
 
55-64 years old
 
65-72 years old
 
More than 72 years old
 
 

* Which of the following best describes how often you are involved in the purchase of clothing for your own children or children you are close to?
 
Always
 
Almost always
 
Sometimes
 
Rarely
 
Never
 
 

How many children 10 years old and under are living in your household?
 
None
 
One
 
Two
 
Three
 
Four or more
 
 

* Which of the following best describes your children under the age of 13 years old?
 
Two Boys
 
Two Girls
 
One Boy, One Girl
 
 

* Which of the following best describes your family?
 
One or more BOYS ages 2-4 AND one or more BOYS ages 5-10
 
One or more GIRLS ages 2-4 AND one or more GIRLS ages 5-10
 
Other
 
 

Not important at all Not important Neutral Important Very Important
How important is it to have matching outfits for your children?
 
 

Not important at all Not important Neutral Important Very important
When shopping at The Children's Place, how important is it to have matching outfits for your children?
 
 

Poor Below Average Average Good Excellent
How is The Children's Place at meeting your needs to match outfits for your children?
 
 

If you could buy matching items for your children in any of the following categories, which would you choose?


Please choose up to 7 categories.

 
Belts
 
Jeans
 
Sweaters
 
Dress Up Shirts
 
PJ's
 
Swimwear
 
Dresses
 
Shorts
 
T-Shirts
 
Hats
 
Socks
 
Pants
 
Jackets
 
Shoes
 
Bags & Backpacks
 
Skirts/Skorts

 
 

Which would you prefer?
Cute outfits that match for all ages Cute outfits that are age-appropriate
 
 

Which would you prefer?
More outfits that help match clothes between your children More outfits that help mix and match clothes for an individual child
 
 

Regardless of how often you shop or how much you buy, which ONE of these stores is your FAVORITE for children's clothes?
 
Limited too
 
Sears
 
Target
 
JCPenney
 
Macy's
 
GapKids/babyGap
 
Old Navy
 
K-Mart
 
The Children's Place
 
Wal*Mart
 
abercrombie
 
Kohl's
 
Babies "R" Us
 
TJ Maxx
 
Gymboree
 
Other
 
 
 


Just For The Record
 
 
* Please enter your zip code
   
 
 

Roughly speaking, in what range does your total annual family income fall?
 
Under $25,000
 
$25-35,000
 
$35-50,000
 
$50-75,000
 
$75-100,000
 
$100-150,000
 
Over $150,000
 
Prefer not to answer
 
 

Which of the following categories best describes your ethnic background?
 
Caucasian/White
 
African American
 
Latino/Hispanic
 
Asian
 
Prefer not to answer
 
Other