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2011
May
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Which do you prefer in your cereal?
Mini Marshmallows
Sugar
NO sugar
Raisins
Cookies
Other
Do you enjoy prizes in your cereal box?
Yes
No
If yes, which item would you prefer?
Toy Car
Princess
Mini Stuffed Animal
Playing cards
Theme
Other
Which cereal do you like most?
Lucky Charms
Fruit Loops
Cheerios
Frosted Flakes
Special K Original Flavor
Other
Does the images on the box affect your choice on cereal?
Yes
No
What nutritional values do you look at in a cereal? (Check all that apply)
Sugar
Calories
Fat
Carbohydrates
Sodium
Protein
Other
What size box do you buy?
Family Size
Regular Size
Miniature Boxes
How much are you willing to pay for a cereal?
$2-$4
$4-$6
$6-$8
$8+
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