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Product council is asking for your assistance in completing a survey on Cooking. Approximately 200 people will be asked to complete a survey that asks questions about preparing and cooking food. It will take approximately 5 minutes to complete the questionnaire. We are looking for completed surveys as soon as possible. No later than 08.28.05
Your participation in this study is completely voluntary. If you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Product council, ltd.at 312.997.2388 or by email at the email address specified below.
As a thank you for your participation, there will be a drawing for a $200 American Express Gift Card. The drawing will be 09.30.05. Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
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| What is the average time you spend to prepare & cook?
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| How many times per week do you use the methods below to prepare meals?
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Rank in order from 1 – 4, with 1 being the most favorite.
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| What is your favorite aspect of the cooking process? |
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| Shopping |
| | | Food preparation |
| | | Cooking |
| | | Cleaning |
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| Rank in order from 1 - 4, with 1 being the most common.
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| What are your most common cooking mistakes? |
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| Use the wrong ingredients |
| | | Over/Under seasoning |
| | | Over/Under cooking |
| | | Food is served too cold or too hot |
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| Rank in order from 1 - 5, with 1 being the most common method.
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| How do you know when the food you are cooking is done? |
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| Kitchen Timer |
| | | Built-in Stove Timer |
| | | Thermometer |
| | | Clock or Watch |
| | | Taste, Sight, Feel, or Experience |
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| Rank in order from 1 – 4, with 1 being the most difficult.
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| Which food item is most difficult to control its “doneness”? |
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| Pasta and/or Rice |
| | | Steaks, pork, poultry |
| | | Cakes, pies, desserts |
| | | Vegetables |
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| Rank in order from 1 - 5, with 1 being the most common.
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| What do you most commonly cook in the oven? |
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| Meats (roasts, turkey ham, etc.) |
| | | Breads, Pies, Cakes |
| | | Other Desserts (cookies, brownies,etc.) |
| | | Frozen Foods (pizza, TV Dinner, etc.) |
| | | Casseroles |
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| How many times per week do you use the following items to prepare your meals or a portion of your meals?
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| How many days per week do you grill/cook outdoors?
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| Rank in order from 1 - 5, with 1 being the most common.
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| What do you commonly grill/cook outdoors? |
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| Fish |
| | | Meats (steaks, hamburgers, etc.) |
| | | Desserts |
| | | Vegetable and Produce |
| | | Other |
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| Rank in order from 1 - 5, with 1 being the most important.
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| What is the most important item pertaining to food safety? |
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| Cleanliness of working area/surfaces |
| | | Temperature/Doneness of certain foods(meats, poultry, fish, etc.) |
| | | Proper storage/temperature control of certain foods (mayonnaise, eggs, etc.) |
| | | Washing of hands |
| | | Leftovers – how old are they? |
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| Which of the following food items do you regularly throw away because they have become spoiled? Please check all that apply |
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| When entertaining guests, what foods do you typically serve? Check all that apply. |
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| Rank in order from 1 - 5, with 1 being the most often.
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| Which of the following kitchen gadgets have you used the most often? |
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| Grater |
| | | Meat Thermometer |
| | | Garlic Press |
| | | Kitchen Timer |
| | | Kitchen Scale |
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| What were the last two kitchen utensils or gadgets that you purchased? | | |
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| If you could buy any kitchen gadget(s) today, what would it be? | | |
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| Are there any kitchen gadgets or tools you can use in an unconventional way? If YES, please explain. | | |
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Are there any products for the kitchen you would like to see on the market? Please describe.
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| When thinking about kitchenware and kitchen gadgets, what Brands come to mind? Check all that apply. |
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| How influential are the following factors when you purchase kitchen gadgets or utensils? Please check one box per factor.
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| What is your marital status? |
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| What level of education have you completed? |
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| Additional Comments/Suggestions for improvement | | |
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