Dear participant,
I am a Master student in Marketing at Dublin Business School and I am currently working on the research for my dissertation. The aim of this research is to investigate the impact of retargeting mobile advertising on customer’s purchase intentions in Ireland. Retargeting mobile advertising refers to highly personalised marketing messages to mobile users who have shown previous interest in a company’s product.
Therefore, I kindly ask for your support in dedicating five to ten minutes to participate in this questionnaire about your experience with targeted mobile advertising. It will be highly appreciated and your answers will have a significant contribution to my investigation.
The responses and all the data collected through this questionnaire will only be used for the purpose of this research project and will be strictly treated anonymously.
Please start with the survey now by clicking on the Continue button below.
Thank you very much for your participation.
Leticia Nishida
Dublin Business School
MSc Marketing (Digital Media Stream) | 
Loading...
