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Hello:
You are invited to participate in our survey "Fashion e-commerce & Digital Marketing in the Middle East". It will take approximately 7 minutes to complete the questionnaire.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Celine Atoui by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
* Do you shop online/did you ever shop online in an Arab country?
 
Yes
 
No
 
I only shop online in Europe or the U.S
 
Other
 
 
 
 
* What do you purchase / What would you purchase online?
 
Clothes / leather goods / accessories
 
Electronics
 
Books
 
Furniture / home accessories
 
I don't shop online
 
Other
 

 
 
 
* Do you think the Middle East still lacks a variety of online shops?
 
Strongly Disagree
 
Disagree
 
Undecided
 
Agree
 
Strongly Agree
 
Other
 
 
 
 
* What are the limitations of online shopping in the Middle East?
 
Lack of trust in product quality
 
Lack of variety in product offering/brands
 
Weak & unprotected payment methods
 
Slow delivery/shipping
 
Inexistent accurate adresses (PO box / street ..)
 
All of the above
 
Other
 
 
 
 
* Please select the international & local e-tailers do you / you would shop from
 
net-a-porter.com
 
farfetch.com
 
asos.com
 
shopbop.com
 
amazon.com
 
ebay.com
 
boutique1.com
 
aloustoura.com
 
lebelik.com
 
markavip.com
 
mysouk.com
 
mooda.com
 
chouchic.com
 
None
 
Other
 
 
 
 
* Which luxury retailer(s) should launch e-business for the Middle East for you to start shopping online?
 
Harvey Nichols
 
Harrod's
 
Selfridge's
 
Bloomingdale's
 
Neiman Marcus
 
Barney's
 
Galeries Lafayettes
 
Nordstrom
 
ABC
 
Aishti
 
None
 
Other
 
 
 
 
* What do you find in shops that you can't find online?
 
Variety
 
Prices
 
Quality
 
Customer Service
 
Other
 
 
 
 
* Many local e-businesses propose "cash-on-delivery" payment system for Arab countries, would you use it?
 
YES, it's safer
 
NO, i prefer to pay online
 
NO, I am still not ready to shop online
 
Other
 
 
 
 
* Brands are increasingly promoting their products via their social media pages (Facebook, Instagram, Twitter ..), does it affect your decisions for online purchase?
 
Yes, I follow their pages for updates & infos only
 
Yes, I follow their pages & started buying online
 
No, I do not follow their pages
 
No, I do not buy online
 
Other