|
Hello!
Thank you for your time today. As we mentioned in the e-mail, we are conducting a survey on behalf of The Children's Place.
We would like to invite you to take a 10 minute survey and earn a coupon for 20% off your next purchase at The Children's Place
Your answers will help us improve our products, services and store environment. We need your honest opinions on the questions to come. All information you provide will be kept strictly confidential and will not be used for selling purposes.
Please start with the survey now by clicking on the Continue button below.
|
| |
|
|
|
|
| * Which of the following best describes how often you are involved in the purchase of clothing for children ages 10 and under - either for your own children or for children you are close to? |
| |
|
|
|
|
|
* Do you work for any of the following types of companies:- a retailer
- an advertising agency
- a research firm
- a children's products company?
|
| |
|
|
|
|
| |
| * Please estimate the amount you expect to spend this year on holiday gifts in total for your family & friends. | | |
|
|
|
|
|
|
|
|
| |
| * Now please estimate the total amount you expect to spend this year on holiday gifts for children. | | |
|
|
|
|
| |
| And about how much do you expect to spend per gift per child, on average? | | |
|
|
|
|
|
| * For the children that you are buying holiday gifts for, how would you breakdown your spend by percentage for different types of gift purchased? Values must add up to 100% |
| |
| | Values must add up to 100 |
|
|
|
| |
| If you compared this year's breakdown to last year, would you say you are planning to spend the same in each category or different? |
| |
|
|
|
|
|
| * How would you breakdown your holiday spending by category for gifts purchased last year? |
| |
| | Values must add up to 100 |
|
|
|
| |
| When shopping for children's clothing during the holiday season, how do you tend to shop? |
| |
|
|
|
|
| |
| What is the price, on average, you look to spend per child for children's clothing? | | |
|
|
|
|
| |
| What retailers come to mind when thinking of holiday gifts in children's clothing? | | |
|
|
|
|
| |
| When purchasing holiday gifts of apparel & accessories for children, what types of items do you typically purchase? Check all that apply |
| |
|
|
|
|
|
| |
| Now please rank these in order of what you like to give as gifts the most to least. |
| |
| Hats, gloves, scarves |
| | | Sweaters |
| | | Graphic T-shirts |
| | | Other shirts |
| | | Pants |
| | | Athletic wear |
| | | Complete Outfits |
| | | Outerwear |
| | | Shoes |
| | | Jeans |
| | | Fleece Jackets & Pullovers |
| | | Pajamas |
| | | Matching outfits (with siblings or parents) |
| | | Matching accessories |
| | | Matching outfits (with dolls) |
| | | Other |
| |
|
|
|
|
| Please rate the following statements on the importance in determining the stores I shop for my holiday gifts of children's clothing.
|
|
|
|
|
|
| How would you rate the following retailers in terms of offering great gifts for children's clothing?
|
|
|
|
|
|
| Please rate The Children's Place on how they perform on the following attributes when shopping for holiday gifts for children's clothing.
|
|
|
|
|
|
| |
| Other then The Children's Place, which of the following stores is your favorite to shop for holiday gifts of children's clothing? |
| |
|
|
|
|
| Now please rate ${piping_text} on how they perform on the following attributes when shopping for holiday gifts for children's clothing.
|
|
|
|
|
|
| |
Just For The Record
The following demographic questions are to make sure we listen to all types of customers. All answers will be kept confidential. |
| |
|
|
|
|
|
| |
| Please enter your zip code | | |
|
|
| |
| How many children do you have? | | |
|
|
|
|
| |
| What ages & genders are your children? Please check all that apply |
| |
|
|
|
|
|
|
| Roughly speaking, in what range does your total annual family income fall? |
| |
|
|
|
|
|
| Do you consider yourself to be Hispanic or of Hispanic decent? |
| |
|
|
|
| * Which of the following categories best describes your ethnic background? |
| |
|
|
Loading...
