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Hello All,
You are invited to participate in our Ice cream survey (based in India). It will take approximately 5 to 10 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. It is very important for us to learn your opinions.
Your survey responses and information will be kept stricly confidential.Thank you very much for your time and support. Please start with the survey now by scrolling down.
Hope to hear from you very soon. |
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| 4. If you are married, how many children(12 years and below) do you have? | | |
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| 5. What is your current occupation? |
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| 1. What is the brand of the ice-cream that you normally purchase? |
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| 2. Please rank the following conventional flavours accordingly to your preference. (1 being least peferred and 5 being most preferred)
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| 3. You prefer to have your ice-cream in? |
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| 4. What factors do you take into consideration when purchasing ice-cream? Please rank accordingly as 1 being least preferred, 4 being neutral and 7 being most preferred.
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| 5. How frequently do you purchase ice cream? |
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6. How frequently do you eat ice cream?
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| 7. What is the estimated average amount of ice-cream purchase you normally made each time for PER SCOOP? |
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| 8. What is the estimated average amount of ice-cream purchase you normally made each time for PER STICK? |
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| 9. Where do you usually buy your ice-cream? |
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| * 10. Most of the time you become aware about a new ice-cream brand / flavour through (you may tick not more than 3) |
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| 2.Do you associate brands with quality ice cream? Please tick. |
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| 3. Which type of promotions will attract you to buy more ice cream? Please tick. |
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| 11. What is your desired new ice cream flavour/type that you hope to have in the market? Please tick. |
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| 12. What are improvements that you would like to see in the ice cream industry? Please tick. |
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