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What is your gender?
 
Male
 
Female
 
 
 
What is your annual net income? (expressed in Euros)
 
a. Less than 18
 
b. B. between 19-24
 
c. Between 25-29
 
d. Between 30-34
 
e. 35 and above
 
 
 
Do you smoke?
 
a. No
 
b. Yes
 
 
 
How often do you drink alcohol?
 
a. No
 
b. Yes
 
a. Never
 
b. Very rarely (eg, new year party)
 
c. Occasionally (eg, birthday party)
 
d. Frequently (a day or a night out)
 
e. Regularly (with meals)
 
 
 
How many hours per week do you spend on the internet?
 
a. Less than 5 hours
 
b. Between 5-10 hours
 
c. Between 10-15 hours
 
d. Between 15-20 hours
 
e. More than 20 hours
 
 
 
If you are confronted with internet advertisements how do you respond?,
 
a. I generally ignore it
 
b. I generally watch very briefly
 
c. I generally watch and read to find out more
 
d. I generally listen to find a good deal
 
e. I generally get attracted and buy
 
 
 
How acceptable do you find alcohol related advertising on social media?
 
Unacceptable
 
0
 
1
 
2
 
3
 
4
 
5
 
Acceptable
 
 
 
How acceptable do you find tobacco related advertising on social media?
 
Unacceptable
 
0
 
1
 
2
 
3
 
4
 
5
 
Acceptable
 
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