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Hello:
You are invited to participate in a survey for my Degree thesis in Music Industry Management conducted at Buckinghamshire Chilterns University. In this survey, approximately 100 people will be asked to complete a survey that asks questions about consumer buying behaviour and opinions of people that download music online. It will take approximately 5 minutes to complete the questionnaire.


Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.


Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Marc Green by email at the email address specified below.

[email protected]

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


 
 
 
* 1. How Old are you?
 
Under 14
 
15-19
 
20-25
 
26+
 
 
 
* 2. What Gender are you?
 
Male
 
Female
 
 
3. 
* Have you ever downloaded music online before?
 
Yes
 
No
 
 
4. 
If you have downloaded music online, how often do you actually pay for it?
 
Never
 
Occasionally
 
Most of the time
 
Always
 
 
 
* 5. Do you have broadband access?
 
Yes
 
No
 
 
 
* 6. Do you own a portable MP3 player?
 
Yes
 
No
 
 
 
7. What method of buying music online do you use most?
 
Downloading
 
Pay for delivery (Amazon etc.. )
 
 
 
* 8. Have you ever used a P2P file sharing service? (e.g Napster, Kazaa, Edonkey)
 
Yes
 
No
 
 
9. 
If Yes, has downloading music for free influenced you to buy the album?
 
Never
 
Sometimes
 
Always
 
 
 
* 10. Have you ever used a legal download service such as Itunes?
 
Yes
 
No
 
 
 
11. If yes, which download service do you prefer to use?
 
Apple Itunes
 
Mycokemusic
 
HMV
 
Tesco
 
Easytunes
 
Napster
 
SonyConnect

 
 
 
12. How many times do you purchase music a year?
 
1-2
 
3-5
 
6-9
 
10+
 
 
 
* 13. What percentage of those times have you purchased the music online?
 
Less than 20%
 
40%
 
60%
 
80%
 
100%
 
 
 
14. Why did you purchase the legitmate recording?
 
Didn't want to break the law
 
Wanted to reward the artists efforts
 
It contained extras (DVD,un-cut features)
 
Better Quality recording
 
Wanted the authentic packaging & casing
 
 
 
15. How long have you been downloading music?
 
Less than 1 Year
 
1-2 Years
 
3-4 Years
 
5+ Years
 
 
 
16. If you used Illegal P2P services to download music, did the recent efforts of the music industry to take court cases against personal users stop you using the service?


 
Yes
 
No
 
 
 
* 17. How do you think the amount that you spend on music has been affected by downloading music through illegal p2p services?
 
Increased
 
No Change
 
Decreased
 
Not sure
 
 
 
18. Have you ever downloaded any other types of files? If so what (tick as many as required)
 
Movies
 
Tv Episodes
 
Images
 
Software
 
Games
 
Music Videos

 
 
 
19. What is your average anuual income?
 
Less than £9,999
 
£10,000-£19,999
 
£20,000-£29,999
 
£30,000+
 
 
 
* 20. How much on average would you say you spend on music per month?
 
Less than £10
 
£10-£19
 
£20-£49
 
£50 +
 
 
 
21. Which of the following, if any, would encourage you to move from a free P2P system to downloading from a legal site?
 
Cheaper Prices
 
Better Quality recordings
 
Stronger Laws & Fines
 
More legal download sites
 
Bigger catalogue of music
 
More information on legal downloads
 
Virus' off illegal sites
 
Nothing

 
 
 
22. If you download music, what is your preferred model of paying for the music?
 
Pay per download (al a carte)
 
Subscription based
 
Neither, I would download for free
 
Please contact [email protected] if you have any questions regarding this survey.
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