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We would be grateful if you could take out five minutes of your valuable time to fill this questionnaire. The information provided shall be used solely for academic research purpose. Thank you!
 
 
 
* Name
   
* Age
   
* Sex
   
* Educational Qualification
   
* Occupation
   
 
 

Annual Income
Less than 1 Lakh 1 – 2.5 Lakhs 2.5 – 5 Lakhs 5 – 8 Lakhs > 8 Lakhs
 
 

Do you have a bank account?
Yes No
 
 

* How many bank accounts do you have at present?
1 2 3 greater than 3
 
 
 
* Which bank do you have an account in? (Please mention one which you prefer/have maximum number of transactions with)
   
 
 

How would you rank the following factors, according to their importance, while choosing a bank?
(1 - Not important 2 - Least Important 3 - Slightly important 4 - Important 5 - Very important)
Brand Name/Credibility
Proximity (to residence/work place)
Additional Services (like ATM, Credit card et al)
Presence of relatives/friends
Nature of the bank (Private/National/Foreign)
 
 
In a bank, how would you rate the following factors according to their importance?
(1 – Not important 2 - least important 3 – slightly important 4 – important 5 – very important)
1 2 3 4 5
Bank Popularity
Internet Banking
Interest Rates
Service time
Branch Location
Nature of the bank(Private/public/foreign)
Credit card Facility
Timings of the bank
ATM Facility
Service charges
 
 

In the past how many times did you switch banks for reasons other than geographical relocation?
Never 1-3 times 4-6 times > 6 times
 
 
Please answer the following questions for the bank with which you carry out maximum number of transactions.



Please rate the following characteristics for your bank. 1 – Lowest score 5 – highest score
1 2 3 4 5
Courtesy of the employees
Speed of Service
Errors corrected promptly
Professionalism of the employees
Hours of operation
Convenience of the branches
Privacy in branches
Convenience of ATMs
Neatness/Cleanliness of the branches
Parking
Checking services
Fees & service charges
Savings/ CD services
Investment services
Loan services
 
 

Strongly Agree Agree Neutral Disagree Strongly Disagree
I am very satisfied with my bank
 
 

Certainly Probably Maybe Unlikely No
Would you recommend the bank to a friend?
Will you consider the bank for your next loan?
Will you consider the bank for your next deposit account?
 
 

Much better Better Same Worse
How does the service compare with other financial companies you use?
How does the service compare with other companies, in general?
 
 
Please contact [email protected] if you have any questions regarding this survey.
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