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Questions marked with an * are required Exit Survey
 
 
You're invited to participate in a survey on the general interests of theater-goers developed by Route 66 Theatre Company. The survey will take approximately 5 minutes to complete. By participating, you will be helping us to better understand and serve the needs of theater-goers.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. If you have any questions please send an email to [email protected].

Thank you for your time and support.
 
 
 
* 1. How many times have you gone to the theater in the past 12 months?
 
0
 
1-2
 
3-4
 
5-6
 
7-9
 
10 or more
 
 
 
* 2. Have you attended a performance (play, reading or concert) by Route 66 in the past year?
 
Yes
 
No
 
 
* 3. Which type/s of Route 66 performances have you attended? (Select all that apply)?
 
Play
 
Reading
 
Fundraiser
 
Other
 

 
4. PLAYS: How important are the following to your decision to buy tickets?
Motivates me to buy tickets Motivates me NOT to buy tickets Has little or no impact on my decision to buy tickets
* The play is one that I already know and like
* The play is one I haven't seen before
* The play is about a topic I care about
* The play is by a new, emerging playwright
 
 
5. ACTORS & REVIEWS: How important is the following to your decision to attend a performance?
Motivates me to buy tickets Motivates me NOT to buy tickets Has little or no impact on my decision to buy tickets
* There are famous or well-respected actors in the cast
* There are Equity actors in the cast
* The show has received 3 or 4 star reviews
* The show is recommended by a friend
* The show is recommended by Chris Jones of the Tribune
* The show is Jeff recommended
 
6. How important are the following in influencing your decision to attend a performance?
Unimportant Somewhat unimportant Neutral Somewhat important Important
* Quality of theater seats
-
* The neighborhood/location
-
* Available discounted tickets
-
* The price of tickets
-
* Parking available
-
* Public transportation nearby
-
 
 
 
* 7. Select the sentence that best describes you.
 
I usually decide what to see
 
I usually let someone else make the decision
 
 
 
* 8. How do you prefer to purchase theater tickets?
 
Online
 
Over the phone
 
In person
 
Through a discount reseller (e.g. HotTix, Goldstar)
 
Have spouse/friend purchase tickets
 
Through a subscription
 
Other
 
 
 
* 9. If availability is not an issue, how far in advance do you prefer to buy tickets?
 
Several months in advance
 
Several weeks in advance
 
Several days in advance
 
On the day of the performance
 
 
* 10. When you go to the theater, what is the typical price of your ticket?
 
Under $25
 
$25-$30
 
$30-$65
 
$65 +
 
 
* 11. Have you subscribed to a theater company in the past 5 years?
 
Yes
 
No
 
 
12. To which theaters companies have you subscribed in the past 5 years?
   
 
 
 
* 13. How likely are you to subscribe to any theater company in the near future?
 
Very likely
 
Somewhat likely
 
Neutral
 
Somewhat unlikely
 
Very unlikely
 
14. In general, how interested are you in the following. Use the slider to indicate your interest.
Not at all interestedVery interested
* Post-show talks with actors, creative team
-
* Social events with actors and the creative team
-
* Videos of the rehearsal process
-
* Attending open rehearsals
-
* Background information about the making-of the play
-
* Background information on actors or the creative team
-
* Connecting socially with fellow theater goers
-
 
 
 
15. Which are your THREE favorite Chicago theater companies?
   
 
 
16. How often do you do any of the following in your free or leisure time?
Daily Weekly Every few weeks Monthly N/A Every few months
* Go out to eat
* See a movie in a movie theater
* Attend a sporting event
* Visit a museum
* Go to an art gallery
* Watch a movie at home
* Watch TV or premium cable shows (HBO, Showtime, etc)
* Go out to hear live music
 
 
 
* Please enter your zip code
   
 
 
 
* 18. What gender do you identify with?
 
Male
 
Female
 
Other
 
 
* 19. What is your approximate age?
 
18-24
 
25-34
 
35-44
 
45-54
 
55-64
 
65+
 
 
 
* 20. Indicate your marital status.
 
Single
 
Engaged
 
Married
 
Domestic Partnership
 
Widowed
 
Divorced
 
 
 
21. What types of transportation do you use most often (Select all that apply)?
 
Car
 
CTA
 
Metra
 
Bike
 
Taxi
 
Uber
 
Other
 

 
 
 
* 22. Please indicate the number of children in your household under the age of 18.
 
None
 
1-2
 
2-3
 
4 or more
 
 
 
* 23. What is the highest level of education you have achieved?
 
Less than high school degree
 
High school degree or equivalent (e.g. GED)
 
Some college but no degree
 
Associate degree (e.g. AA, AS)
 
Bachelor's degree (e.g. BA, AB, BS)
 
Master's degree (e.g. MA, MS, MBA)
 
Professional degree (e.g. MD, DDS, JD)
 
Doctorate degree (e.g. PhD)
 
 
24. Optional: Please indicate your approximate yearly household income before taxes.
 
Under $25,000
 
$25,001-$49,999
 
$50,000-$74,999
 
$75,000-$99,999
 
$100,000-$149,999
 
$150,000 and over
 
Prefer not to say
 
 
25. Thank you for your time! If you would like to be entered into a drawing for Route 66 swag, please give us your contact information below
First Name : 
Last Name : 
Email Address :