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Hello:
You are invited to participate in our survey [Project Description Here]. In this survey, approximately [Approximate Respondents] people will be asked to complete a survey that asks questions about [General Survey Process]. It will take approximately [Approximate Time] minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [Name of Survey Researcher] at [Phone Number] or by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

 
 
 
What is your gender?
 
Male
 
Female
 
Other
 
 
 
 
Which age group describes your status?
 
Younger than 18
 
18-29
 
30-45
 
46-59
 
60 or older
 
 
 
What is your occupation?
 
White collar
 
Blue collar
 
Self-employed
 
Retiree
 
Student
 
Housewife
 
Other
 
 
 
 
Do you normally prefer to drink coffee?
 
Yes
 
Sometimes
 
Not exactly
 
 
 
Have you ever been to Starbucks Coffee?
 
Yes
 
No
 
 
 
How often do you visit Starbucks Coffee?
 
Less than 1 time one month
 
1 to 5 times a month
 
6 to 15 times a month
 
Over 15 times a month
 
 
 
How did you get know about Starbucks?
 
Friends
 
Internet
 
Newspaper & Magezine
 
Physical retail store
 
Other
 
 
 
 
Why do you go to Starbucks Coffee? (Multiple choices)
 
Price
 
Quality
 
Style
 
Comfortable
 
Convenience
 
Other
 
 
 
 
How do you spend your time in Starbucks? (Multiple choices)
 
Chatting with friends
 
Studying
 
Meeting
 
Reading books/magezines
 
Killing time
 
Other