Test Survey

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You are invited to participate in our survey [Project Description Here]. In this survey, approximately [Approximate Respondents] people will be asked to complete a survey that asks questions about [General Survey Process]. It will take approximately [Approximate Time] minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

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1. What are the factors that will affect the use of Online Advertising by the Advertising Agencies based in the Philippines

Profile of Media Planners

1.2. Degree of Implementation
1.2.1 Frequency of usage
1.2.1.1 Heavy user
1.2.1.2 Medium User
1.2.1.3 Light User
1.2.1.4 Non User

1.2.2 Place of usage or sites offering online advertising

1.2.3 Purpose of using online advertising

2. What are the schemes of measuring online advertising in terms of the following:
(2.1.) Acceptability of the Market
(2.2.) Effectiveness in the Market

3. Who mainly are the advertisers who indulge in online advertising? (3.1.) Consumer Goods Companies (3.2.) Pharmaceuticals Companies

4. What benefits do advertisers and business get from online advertising?

5. What are the problems encountered in implementing online advertising?

Additional Comments/Suggestions for improvement

Please contact [email protected] if you have any questions regarding this survey.