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Hello:
You are invited to participate in our survey for a new innovative windshield wiper blade. In this survey, approximately 100 people will be asked to complete a survey that asks questions about windshield wiper blade preferences. It will take approximately 10 minutes to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Mitch Stanton at [877-518-4957 or by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

I have also included a YouTube line for review. http://www.youtube.com/watch?v=bq-5PaS-N9I
 
 
 
 
1. How Many cars do you own?
 
_1
 
_2
 
_3
 
_More than 3
 
 
 
2. Do you change your own windshield wiper blades?
 
_Yes
 
_No
 
 
 
3. How often do you change your windshield wiper blades?
 
_More frequently than 6 months.
 
_Between 6 to 12 months.
 
_Between 12 to 24 months.
 
_Less frequently than 24 months.
 
_Don' know.
 
 
 
4. Which of the following would most influence your decision which windshield wiper blade to buy?
 
_Internet/Website
 
_Word-of-mouth
 
_Sales/Service Professional
 
_Advertisement
 
_Trade Show/Special Event
 
_Guarantee/Extended Warranty
 
_Unique product feature, innovative design
 
 
 
5. Where do you buy your windshield wiper blades?
 
_Retail Store
 
_Auto Parts Store
 
_Oil Change Franchise, National Service Center
 
_Gas Station
 
_Online
 
Other
 
 
 
 
6. Please rank 1 - 3 What windshield wiper blade attributes are important to you?
_Quality
_Price
_Ease of Installation
_Environmentally friendly (green)
_Innovative design
 
 
 
7. When purchasing windshield wiper blades, what price approach would you prefer?
 
_Pay $15 per wiper blade every 6 months.
 
_Pay $30 per wiper blade every 18 months.
 
_Pay $10 per wiper blade every 18 months.
 
_Price doesn't matter.
 
Other
 
 
 
 
8. (Please check) Have you purchased products from the following sources?
 
_ Online
 
_ TV Info Show
 
_ Catalog

 
 
 
9. What is the average household income?
 
_ $50,000 or less.
 
_ $50,000 - $75,000.
 
_$75,000 - $100,000.
 
_$100,000 and greater.
 
 
10. How would you rate your current windshield wiper?
Very Unsatisfied Unsatisfied Neutral Satisfied Very Satisfied