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2013
March
W
What Drives your Golf Purchases
What Drives your Golf Purchases
0%
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What is your golf handicap?
less that 8
9-13
14-18
more than 18
What brand of golf clubs do you mostly use?
Titleist
Nike
Taylormade
Cobra
Callaway
What is your dream golf club brand?
Titleist
Nike
Taylormade
Cobra
Callaway
How many golf club sets have you bought in your lifetime?
1
2
3
More than 3
Did you purchase the same brand every time?
Yes
No
Please rank (1-4) the most influencing factors when purchasing golf clubs.
Price
-- Select --
1
2
3
4
Comfort/Loyalty
-- Select --
1
2
3
4
Your favorite golfer uses them
-- Select --
1
2
3
4
Family/friend recommendation
-- Select --
1
2
3
4
Of these pros, which is your favorite golfer?
Tiger Woods
Rory McIlroy
Jason Dufner
Bubba Watson
Rickie Fowler
Dustin Johnson
Phil Mickelson
Of your ten favorite golfers, how many of them could you name their main endorsements?
0-3
4-6
7-9
All 10
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