Online dating

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Hello:

You are invited to participate in our survey designed to understand attitudes and perferences toward online dating. This survey will take approximately 2 minutes to complete the questionnaire.

Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Calvin by email at the email address specified below.

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.

Have you ever used an online dating site?

Yes

Have you heard of online dating before this survey?

Yes

How favorable do you think the online dating concept is? Rate its favorability level using the scale below.

Not favorable at all 1

7 Definitely favorable

Why do you think so?

What is your primary purpose for using an online dating site?

Seeking dates

Making new friends

What information source would more likely convince you to join an online dating site?

Radio

Magazine

Newspaper

Internet Search Site

Friends

When you consider using a payment-based online dating service, how important is each of the following in your decision?

	1 Not important at all	2	3	4	5	6	7 Definitely important
Detailed profiling	1 Not important at all	2	3	4	5	6	7 Definitely important

Features of website (searching,messaging,chatroom?	1 Not important at all	2	3	4	5	6	7 Definitely important

Size of opposite sex user base	1 Not important at all	2	3	4	5	6	7 Definitely important

Anonimity	1 Not important at all	2	3	4	5	6	7 Definitely important

Type of users (age, ethnicity, occupation, etc.)	1 Not important at all	2	3	4	5	6	7 Definitely important

Website reputation	1 Not important at all	2	3	4	5	6	7 Definitely important

Size of user base (All users)	1 Not important at all	2	3	4	5	6	7 Definitely important

Layout of website	1 Not important at all	2	3	4	5	6	7 Definitely important

Quality of users (personality, appearance, etc.)	1 Not important at all	2	3	4	5	6	7 Definitely important

Trustworthy profiling	1 Not important at all	2	3	4	5	6	7 Definitely important

	1 Not important at all	2	3	4	5	6	7 Definitely important
Variety of events supported	1 Not important at all	2	3	4	5	6	7 Definitely important

Financial Cost	1 Not important at all	2	3	4	5	6	7 Definitely important

Opportunity of meeting same sex friends	1 Not important at all	2	3	4	5	6	7 Definitely important

What is the maximum would you pay per month for profile search and personal contact using an online dating site? ($0-$99)

Have you ever paid for an online dating site?

Yes

What is your primary purpose for using an online dating site?

Seeking dates

Making new friends

Overall, how satisfied are (were) you with online dating service you use (used) most often? Please rate your satisfaction level using the scale below.

Not satisfied at all

Definitely satisfied

Then, how satisfied are (were) you with each of the following?

	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied
Quality of user (personality, appearance, etc.)	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Size of user base (All users)	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Layout of website	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Anonimity	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Type of user (age, ethnicity, occupation, etc.)	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Opportunity of meeting same sex friends	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Financial Cost	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Features of website (searching,messaging,chatroom?	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Detailed profiling	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Website reputation	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied
Trustworthy profiling	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Size of opposite sex user base	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

Variety of events supported	1 Not satisfied at all	2	3	4	5	6	7 Definitely satisfied

When you consider using a payment-based online dating service, how important is each of the following in your decision?

	1 Not important at all	2	3	4	5	6	7 Definitely important
Website reputation	1 Not important at all	2	3	4	5	6	7 Definitely important

Layout of website	1 Not important at all	2	3	4	5	6	7 Definitely important

Anonimity	1 Not important at all	2	3	4	5	6	7 Definitely important

Quality of user (personality, appearance, etc.)	1 Not important at all	2	3	4	5	6	7 Definitely important

Variety of events supported	1 Not important at all	2	3	4	5	6	7 Definitely important

Detailed profiling	1 Not important at all	2	3	4	5	6	7 Definitely important

Financial Cost	1 Not important at all	2	3	4	5	6	7 Definitely important

Opportunity of meeting same sex friends	1 Not important at all	2	3	4	5	6	7 Definitely important

Features of website (searching,messaging,chatroom?	1 Not important at all	2	3	4	5	6	7 Definitely important

Trustworthy profiling	1 Not important at all	2	3	4	5	6	7 Definitely important

	1 Not important at all	2	3	4	5	6	7 Definitely important
Type of user (age, ethnicity, occupation, etc.)	1 Not important at all	2	3	4	5	6	7 Definitely important

Size of opposite sex user base	1 Not important at all	2	3	4	5	6	7 Definitely important

Size of user base (All users)	1 Not important at all	2	3	4	5	6	7 Definitely important

What is the maximum would you pay per month for profile search and personal contact using an online dating site? ($0-$99)

What information source do you use for finding online dating sites?

Radio

Magazine

Newspaper

Internet Search Site

Friends

Please indicate your age.

18-24

25-34

35-44

45-54

55 or older

Please indicate your gender.

Male

Female

Please indicate your marital status.

Married

Engaged

Single

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