Survey Templates Surveys Costco vs. Sam's Club

Costco vs. Sam's Club

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You are (were) a member of which of the following membership warehouse store(s)
(select one)

Sam's Club Only

Costco Only

Both Costco and Sam's Club

Neither

On average, how many times per month do you shop at Sam's Club?

5 or more

On average, how many times per month do you shop at Costco?

5 or more

When you shop at a membership warehouse store (Costsco and/or Sam's Club), you purchase the following: (check all that appply)

Fresh Produce (i.e. fruit and vegetables)

Packaged Food

Household Supplies and Cleaning Products

Meat

Alcoholic Drinks (e.g. Beer, Wine, Liquor)

Non-Alcoholic Drinks (e.g. Soft drinks, Juices, Bottled Water)

Electronics (e.g. TVs, Computers, DVD Movies, Electonic Accessories)

Furniture (e.g. Tables, Desks, Chairs, Mattresses)

Sporting goods (e.g. Bicycles, Swimming gear)

Clothing

Automotive Products (e.g. Tires, Batteries)

Small Appliances (e.g. blenders, juicers, microwaves, irons)

Large Appliances (e.g. refrigeraors, laundry washers and dryers)

Over the counter drugs and/or Pharmacy

Tobacco Products (e.g. cigarettes)

Other (please describe)

5.

Rate how important the following attributes are to you when choosing a membership warehouse.

	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important
Location	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Selection of competing brands (availability of different brands for the same product type)	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Price	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Speed of checkout	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Quality of Name Brands	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Quality of Generic Brands (e.g Kirkland, Sam's Choice)	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Service	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Variety of different items (availability of different types of products)	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

Hours Of Operation	Extremely Important	Very Important	Somewhat Important	Not Very Important	Not At All Important

6.

Rate how Sam's Club delivers the following attributes to you.

	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A
Location	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Selection of competing brands (availability of different brands for the same product type)	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Price	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Speed of checkout	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Quality of Name Brands	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Quality of Generic Brands (e.g Kirkland, Sam's Choice)	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Service	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Variety of different items (availability of different types of products)	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Hours Of Operation	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

7.

Rate how Costco delivers the following attributes to you.

	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A
Location	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Selection of competing brands (availability of different brands for the same product type)	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Price	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Speed of checkout	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Quality of Name Brands	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Quality of Generic Brands (e.g Kirkland, Sam's Choice)	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Service	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Variety of different items (availability of different types of products)	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

Hours Of Operation	Excellent	Very Good	Good	Fair	Poor	Don't Know or N/A

If the membership warehouse that you MOST FREQUENTLY shop at could improve one thing, that thing would be:

If the membership warehouse that you LEAST FREQUENTLY shop at could improve one thing, that thing would be:

On average, how much money do you spend during each visit to a warehouse store?

$0-$50

$51-$100

$101-200

$201-$300

$301-$400

$401+

Marital Status:

Single (never been married)

Married

Divorced

Widowed

Gender

Male

Female

The number of people in your household that you shop for:

6 or more

Your home zip code

You use your warehouse club membership for

Personal Purchases

Business Purchases

Other (please specify)

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Costco vs. Sam's Club

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