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Survey Templates Surveys Senior Interior Design Research

Senior Interior Design Research

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Hello:

You are invited to participate in my senior design research survey about retail stores and interior design. In this survey, approximately 50 people will be asked to complete a survey that asks questions about retail shopping habits and opinions. Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project.
Your survey responses will be strictly confidential and data from this research will be reported only within my senior design project for Rocky Mountain College of Art and Design. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Chloe Melvin at 303-250-5903 or by email at the email address specified below.


Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


What is your approximate age?
Indicate your marital status.
What type of area do you live in?
Including yourself, how many persons are in your household?
How often do you go shopping for a single item or you go into a store just to buy one thing?
Please list the most appealing factors related to retail interiors.
What are the least appealing factors you have seen in retail interiors?
What makes you want to enter a store you have never entered before or seen before?
If you lived in a loft in downtown Denver, what type of retail space would you most likely prefer to be part of your building?
What types of products do you feel that you quickly run out of and need to replace on a regular basis?
Below are several words that can be used to describe retail stores. Please select the answer that best indicates the way you would describe a store you would prefer to shop in.

Not At All Important
Somewhat Unimportant
Neutral
Somewhat Important
Extremely Important
Good selection
High prices
High quality
High fashion
Good service
Easy to shop in
Friendly
Good sales and promotions
Sophisticated
Traditional
Not At All Important
Somewhat Unimportant
Neutral
Somewhat Important
Extremely Important
Different
Take chances
Confident
Creative
Sociable
Simplified lifestyle
We'd like to find out what is most important to you in choosing a local convenience store/ small supermarket. Below are a number of descriptors about supermarkets. Please select the answer that best expresses how important you think the factor is to you IN SELECTING A CONVENIENCE STORE/ SUPERMARKET.
Not At All Important
Somewhat Unimportant
Neutral
Somewhat Important
Extremely Important
Organic Food
A gourmet food section
Close to where you live
Offers generic products
Large selection of wines
Offers several brands to choose from in a category
Convenience of parking
High quality fruits and vegetables
Wide selection of ethnic foods (i.e., Mexican, Japanese, etc.)
Open 24 hours
Not At All Important
Somewhat Unimportant
Neutral
Somewhat Important
Extremely Important
Wide selection of store private labels
Wide selection of national brands
Offers a variety of health and personal care products
Offers variety of smaller size (e.g., single serving) products
Large selection of fruits and vegetables
Please give your opinion about what factors are important in selecting a store to shop in.
Not At All Important
Somewhat Unimportant
Neutral
Somewhat Important
Extremely Important
The store has modern-looking equipment and fixtures.
The physical facilities at this store are visually appealing.
Materials associated with a store's service (such as shopping bags, catalogs, or statements) are visually appealing.
The store has clean, attractive, and convenient public areas (restrooms, fitting rooms).
The store layout makes it easy for customers to find what they need.
The store layout at this store makes it easy for customers to move around the store.
The store used environmentally friendly building materials in its construction.
The store offers high quality merchandise.
The store offers "healthy" products.
The store provides plenty of convenient parking for customers.
Not At All Important
Somewhat Unimportant
Neutral
Somewhat Important
Extremely Important
 
 
The following questions evaluate your views about what inspires you to enter a store for the FIRST time and what helps you to become a regular shopper.
Very Strongly Agree
Strongly Agree
Agree
Disagree
Strongly Disagree
Very Strongly Disagree
Stores are conveniently located.
Store hours are convenient for my shopping needs.
Store atmosphere and decor are appealing.
A good selection of products are present.
The has the lowest prices in the area.
Merchandise sold is of the highest quality.
Merchandise window displays are attractive.
You have heard of the store before through advertisements.
Your friend mentioned the store by word of mouth.
The store has a "young and hip" appearance.
Very Strongly Agree
Strongly Agree
Agree
Disagree
Strongly Disagree
Very Strongly Disagree
The store has a traditional decor.
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