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Survey Templates Surveys EUCCC Membership & Brand

EUCCC Membership & Brand
Dear Madam or Sir:



Welcome to the academic survey regarding the brand equity comparisons of western chamber's in China .



The purpose of this survey is to discover the different brand attributes, value, distinctiveness, especially between AmCham-China and European Union Chamber of Commerce in China (EUCCC). Your responses would produce a spodernet analysis.



I appreciate if you can fill in this survey which 26 statement-rating questions may take you 5-10 mintues. This survey is not officially sent from any chambers, therefore all data of this survey will be collected confidentially. However, you could track the survey progress if you leave email in the end so that you will be able to receive the survey blog URL.



Thank you very much for your attention.


***Please read survey legal condition before you continue doing/reading survey.***

Have you ever heard about The American Chamber of Commerce in the People's Republic of China (AmCham-China) ?
In your image, what could the 3 most distinctive attributes that differentiate "The American Chamber of Commerce in the People's Republic of China" from other national chambers in China?
Rating


Please rate following statements on a six point scale. 1) I do not know; 2) Strongly Disagree; 3) Disagree; 4) Disagree/Agree; 5) Agree; 6) Strongly Agree



Dimension 1: Competence

1=I do not know
2=Strongly Disagree
3=Disagree
4=Disagree/Agree
5=Agree
6=Strongly Agree
Reliability—AmCham-China is reliable and it always keeps its promises to members.
Intelligence—AmCham-China has Intelligent competences to support the qualified services.
Management—AmCham-China is managed well.
Professionalism—AmCham-China acts as an organization that has professional character, spirit, standing, practice, and methods as distinguished from an amateur.
Empathy—AmCham-China always considerately puts itself in the position of its members so that AmCham-China understand what members expect.
Dimension 2: Emotion
1=I do not know
2=Strongly Disagree
3=Disagree
4=Disagree/Agree
5=Agree
6=Strongly Agree
Pride—Member companies of AmCham-China will be proud of being associated as a part of AmCham-China.
Leadership—AmCham-China is a leading organization has the position with the capability to lead, influence and direct the performances of group members towards the intended organizational goals.
Social responsibility—AmCham-China positions itself morally, ethically at local society in China.
Philosophy—AmCham-China clearly expresses its core philosophy of how it serves member companies.
Dimension 3: Performance
1=I do not know
2=Strongly Disagree
3=Disagree
4=Disagree/Agree
5=Agree
6=Strongly Agree
Proactive—AmCham-China is active rather than a reactive organization.
Innovative—AmCham-China creates value out of new ideas, new products, new services (to members)or new ways of doing things.
Influential—AmCham-China can reasonably disseminate information which will have a clear and substantial impact on important public policies or important private sector decisions.
Adaptable—AmCham-China is able to respond quickly to external environment, and adjust easily to new conditions.
Ambitious—AmCham-China is an ambitious organization with ambitious goals.
Dimension 4: Communication
1=I do not know
2=Strongly Disagree
3=Disagree
4=Disagree/Agree
5=Agree
6=Strongly Agree
Communication means—AmCham-China has adequate communication means that allow members to obtain information.
Interactive—Member of AmCham-Chinanot only can send proposals to Chinese government, but also have chances to listen from Chinese government.
Qualitative information—AmCham-China can support qualitative information on many subjects.
Quantitative information—AmCham-China can support quantitative information on many subjects.
Intercultural consideration—AmCham-China takes different cultural background into consideration when dealing with organization/member companies from different countries.
Accessibility—It is easy to get in touch with AmCham-China when I want to talk with them.
Responsive—AmCham-China is willing to listen from members and quickly response.
Dimension 5: Functionality
1=I do not know
2=Strongly Disagree
3=Disagree
4=Disagree/Agree
5=Agree
6=Strongly Agree
Beneficial—Member companies can benefit more from being a member of AmCham-China than being a member of other chambers in China.
Networking—AmCham-China supports functional instruments that help members to connect with each other and connect with local society.
Distinctiveness—It is clear that people know how AmCham-China functionally differentiates from other national chambers in China.
Expertize—Concerning US-China trade aspects, AmCham-China has lot of experts specialize on commercial and industrial subjects.
Services—AmCham-China offers many added value services to member companies.
What is your overall level of feeling with AmCham-China?
In the future, if I can contact you for asking more information/question, please leave your email or fixed phone number here.
In the future, if you would like to be informed about survey analysis/result, please leave your email here.

This is the end of survey. Thank you very much, I appreciate your attention.>

Please contact: [email protected] if you have any questions regarding this survey.
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