Relative strength and weaknesses of Shoppers Stop vis-à-vis other major competitors with respect to following factors that influence store loyalty.
1. Factors affecting consumers choice of mega stores.
2. Consumer rating of Shoppers Stop against competitors
3. Do consumers remain loyal to Shoppers Stop for particular products?
4. What is the profile of customers?
5. Are the customers satisfied with Shoppers Stop services and personnel?
Watches / ornaments
Ladies garments / Lingeries
Mens garments / formals