Organization

Singapore Management University

Project Description

Starbucks

Project Abstract

We are a marketing research team from Singapore Management University. Currently, we are conducting a survey on Starbucks and other gourmet coffee places in Singapore. It will take approximately 10 minutes to complete the questionnaire.

We are trying to find out what are the key drivers that customers are looking out in Starbucks. And if any that are unexplored and to improve on those areas.

Surveys released for this project:
Questions
Ice cream 37
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This Project Sponsored by: QuestionPro - Web Survey Software
See Research Sponsorship for more information.

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