Organization

New York University

Project Description

In this survey, we are examining the match-up hypothesis and the effectiveness of spokespeople in advertisement.

Project Abstract

In this survey, we are examining the match-up hypothesis and the effectiveness of spokespeople in advertisement.

Surveys released for this project:
Questions
Consumer Behavior 34
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This Project Sponsored by: QuestionPro - Web Survey Software
See Research Sponsorship for more information.

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