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This research will try to answer these questions based up on primary research of the Dutch IT market as an entry point for the company. I intend to help the company picture the situation of current IT market in The Netherlands and design entry strategies as a result of this primary research and face to face interviews with clients. These strategies will be defined in terms of services that could be marketed in the current IT market climate together with a suitable marketing plan adopted to the Dutch market characteristics. I intend to create a case study for proof of feasibility

This research will try to answer these questions based up on primary research of the Dutch IT market as an entry point for the company. I intend to help the company picture the situation of current IT market in The Netherlands and design entry strategies as a result of this primary research and face to face interviews with clients. These strategies will be defined in terms of services that could be marketed in the current IT market climate together with a suitable marketing plan adopted to the Dutch market characteristics. I intend to create a case study for proof of feasibility