To conduct a marketing research project for Coca-Cola in order to increase their market share in the beverage industry.

Organization

The Dwight School

Project Description

Project Abstract

We have conducted a focus group in order to obtain opinions on our marketing decisions for the company and we are now mailing out online questionnaires to 120 people in order to obtain more precise results with regard to our marketing decision.

Surveys released for this project:

Questions

Coca-Cola

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This Project Sponsored by: QuestionPro - Web Survey Software
See Research Sponsorship for more information.

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Awards & certificates

The Experience Journal