IdeaScale™ enables companies to build living/breathing digg style communities. IdeaScale™ is based on the simple assumption of crowdsourcing your innovation engine. Call it Feedback 2.0. It combines the "wisdom of the crowds" concept with Web 2.0 models like Digg.
How It Works
From a strict research methodology standpoint, the IdeaScale™ is a fusion of quantitative (numeric) and quantitative (textual, open-ended) research. The open-ended textual feedback model allows for deep and rich data. The voting model super-imposed on this, allows for analytical data.