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Easily Construct And Deliver Surveys For Measuring Brand Awareness. Join QuestionPro Today With A Free Account.

Are you looking for effective ways to measure brand awareness for your company? You'll need a method that's inexpensive, yet delivers the results you need to deliver the results. You can start measuring brand awareness by creating and distributing a survey. Using an online questionnaire can give you fast and efficient results, making report creation and analysis easy.

The QuestionPro Survey Creation Process

Create. QuestionPro gives you over 50 survey templates to fully modify to your standards. Choose any one, change the fonts, colors and add any questions you may need to ask respondents. You've got over 50 survey templates to select for full customization. Pick any one, change the color and theme, in addition to adding your own questions.

Distribute. Once you're finished, select from a variety of methods to distribute your survey, which include social media, email, QR codes and even printing your own signs and flyers.

Analyze. By using QuestionPro, you can start to analyze your results as soon as they come in by using the built in real-time summary. Looking for advanced analysis? Simply export your results to SPSS or Excel.

Click here to view our selection of survey templates.

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Sample Questions For Measuring Brand Awareness

Measure Brand Awareness With QuestionPro
Brand Recognition

One of the first questions you should be asking is how recognizable a particular product is in a certain industry.

Measuring Brand Awareness
Features/Characteristics

After you've discovered the leading products in the market, it's extremely beneficial to ask what sort of features made that product stand out.

Marketing Channel Distribution
Channel Distribution

Where have you heard about these products? Was it by watching a television commercial? Product placement in a movie? Online ads?

Marketing Frequency
Frequency

One aspect you can also include is the frequency to which the respondent has seen certain products in the industry.

Starting Your Survey

To begin creating surveys you just need to have your own QuestionPro account. Here's a small video that will show you the steps you need to follow:

Step 1: Create your own account;
Step 2: Choose "Create A Survey";
Step 3: Select the creation method you need - QuestionPro offers you three. You can choose a template from the survey library, upload your own questions or just simply start with a blank template.

Creating A QuestionPro Account

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When You Measure Brand Awareness - Things To Consider

QuestionPro offers you many features which allow to create and deliver the perfect kinds of surveys. When you're looking through our website, you should consider asking your self the following questions:

Creation

What's it like starting a survey? Is there a huge template library where you have over 100 different surveys to choose from for editing and personalization? If you already have a survey that you need to use, can you import it into the editor? Let's say you just need to start with a blank template. What sort of features do you have available? Are there over 30 different question types for you to choose from? How about implementing logic, branching and scoring into your survey?

When you choose QuestionPro, you have access to all of these features and more.

Delivery

When your survey is finished being created, what ways do you have to send it out? If you have a list of email addresses, are you able to import them directly into the interface and create custom lists? Can you embed your survey into your website or blog, or easily post to Facebook or Twitter? If you need targeted respondents to take your survey, do you have the option of purchasing a sample to take your questionnaire?

With QuestionPro, you have all of these options plus more.

Analysis

Once you start collecting data, what are you able to do with it? Are there data visualization tools available for you to create professional infographics or word clouds? Is there a real time summary available that shows you the number of respondents that completed your survey and the average time it took them to complete? Can you filter your data results and create pivot tables with large amounts of data? Are you able to export your data and then import it into Excel or SPSS? Or what about connecting your survey to Google Docs or Dropbox for easy cloud storage?

QuestionPro offers all of these features, and a lot more!

Creation

What's it like starting a survey? Is there a huge template library where you have over 100 different surveys to choose from for editing and personalization? If you already have a survey that you need to use, can you import it into the editor? Let's say you just need to start with a blank template. What sort of features do you have available? Are there over 30 different question types for you to choose from? How about implementing logic, branching and scoring into your survey?

When you choose QuestionPro, you have access to all of these features and more.

Delivery

When your survey is finished being created, what ways do you have to send it out? If you have a list of email addresses, are you able to import them directly into the interface and create custom lists? Can you embed your survey into your website or blog, or easily post to Facebook or Twitter? If you need targeted respondents to take your survey, do you have the option of purchasing a sample to take your questionnaire?

With QuestionPro, you have all of these options plus more.

Analysis

Once you start collecting data, what are you able to do with it? Are there data visualization tools available for you to create professional infographics or word clouds? Is there a real time summary available that shows you the number of respondents that completed your survey and the average time it took them to complete? Can you filter your data results and create pivot tables with large amounts of data? Are you able to export your data and then import it into Excel or SPSS? Or what about connecting your survey to Google Docs or Dropbox for easy cloud storage?

QuestionPro offers all of these features, and a lot more!

Measuring Brand Awareness - The QuestionPro Process

Survey Development
Development

To begin making surveys, simply create your own free account with QuestionPro. When you log in, choose from three different ways to start. You can go into QuestionPro's template library and choose from over 100 different ready made surveys. If there's a list of questions that you already have, you can easily import them into QuestionPro using Microsoft Word. Last but not least, you can start your survey with a bank survey template, choosing from a question bank of over 30 types.

Survey Delivery
Distribution

Once you're done constructing your questionnaire, you have a multitude of different distribution methods. You can purchase a sample of targeted responses for your survey, requesting certain demographics such as age range and location. With QuestionPro, you can easily embed your survey into your website, or post to social media channels like Facebook or Twitter from within the interface. Import a list of email addresses and create custom lists to send to various respondents.

Results Reporting
Analysis

When your survey is sent out, you can immediately begin to start collecting survey responses as well as analyze data. Easily filter data, create pivot tables and perform trend or TURF analysis. With in-house data visualization tools, you can create professional word clouds and infographics with just a few clicks. Export your data to perform advanced analysis in programs like Excel or SPSS. For storage, you can connect your account to Dropbox or Google Docs for cloud storage.

QuestionPro, the leaders in surveys for measuring brand awareness

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