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Survey Name Advertising Evaluation Survey
Description Short evaluation of TV, Newspaper ads for a retail store viewed during product search.
Category Retail   (Browse All Categories)

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Please indicate your evaluation of (Store) Newspaper ads:
Strongly DisagreeDisagreeNeutralAgreeStrongly Agree
Entertaining
Effective
Interesting
Attractive
Informative
Professional
 
   
Please indicate your evaluation of (store) TV ads:
Strongly DisagreeDisagreeNeutralAgreeStrongly Agree
Attractive
Interesting
Informative
Professional
Entertaining
Effective
 
   
Please indicate the number of...
Friends, relatives ro neighbors consulted while searching for this product:
 
 
   
Please indicate the number of...
TV or radio ads that you remember seeing during your search for the product purchased:
 
 
   
Please indicate the number of...
Consumer reports that you reviewed in searching for the product purchased:
 
 
   
Please indicate the number of...
Newspaper or magazine ads that you remember seeing during your search for the product purchased:
 
 
   
 
Where was the last place you saw or heard an ad for (Store)?
 
   
 
What radio station do you most often listen to?
 
   
 
What time of the day do you most often watch TV?
 
   
 
What newspaper do you most often read?
 
   
 
Do you subscribe to cable TV?
 


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