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Survey Name Apparel Shopping Lifestyle
Description Apparel Shopping Lifestyle battery.
Category Demo/Psychographics   (Browse All Categories)

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Listed below are statements about shopping behavior for clothes and clothing fashions. Please check one box for each statement to indicate the extent to which you agree or disagree with the statement.


Strongly agreeAgreeNeutralDisagreeStrongly disagreeNot sure
I find that my size dictates what style of clothing I can buy.
I try to buy "basics" in clothing.
It is important for me to be a fashion leader.
I prefer the tailored look in my clothing.
I always buy at least one outfit of the latest fashion.
I never read fashion magazines or pay attention to fashion trends.
I spend a lot of money on clothes and accessories.
Clothes are one of the most important ways I have of expressing my individuality.
It's important to be well-dressed.
The quality of the merchandise I buy is more important than its fashion appeal.
I spend a lot of time on fashion-related activities.
It's just not worth the money to be well dressed all the time.
If you have a few good clothes you can get by in most situations.
I prefer to buy designer labels rather than store-branded merchandise.
If you want to get ahead you have to dress the part.
I usually get bored with clothes if I keep them too long.
I like my clothes to be practical.
I avoid high fashion clothing because it goes out of style too quickly.
My clothing selections are made with an eye toward the future.
My apparel selections are strongly influenced by clothing worn by people I admire.
I am aware of fashion trends and want to be one of the first to try them.
I'd spend my money on clothes before I'd spend it on most other things.
I am confident in my ability to recognize fashion trends.


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