Ojuvi South Africa Survey

Questions marked with a * are required

100%

Email Address

What is your gender?

Male

Female

Prefer not to say

What is your age?

Under 18

18-24

25-34

35-44

45-54

55-64

Above 64

Do you understand the concept of a ‘NICHE’ perfume?

Yes

No

How often do you use perfumes/fragrances?

Often (Daily)

Sometimes (3 to 5 times a week)

Rarely (A few times a month)

Only on special occasions

Not at all

List your top 3 favorite perfumes/fragrances, 1 being the best. (Please specify perfume name) (Maximum 3)

How much do you typically spend on one perfume/fragrance?

R100 - R300

R301 - R700

R701 - R1200

R1201 - R2000

R2001 +

Which type of perfume do you prefer?

Eau de Parfum

Eau de Toilette

Eau de Cologne

Don't know (unsure of the difference)

What attracts you to purchase a perfume?

Advert

Packaging

Brand

Scent

Do you see perfume as …

Need

Luxury

Gift

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