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| Estimated Age of customer |
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| How many people were in the group of customers? |
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| How friendly are the Apple employees towards the customers? |
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| Did the Apple employee show genuine interest in the customer? |
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| What level of product knowledge did the employee display to the customer? |
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| How did the customer(s) react to the following:
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| What level of satisfaction with the Apple experience does the customer leave with? |
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| Did the customer purchase an item? |
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