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Hello:

You are invited to participate in our survey regarding nightclub behaviour and consumer preferences. In this survey, approximately 100 people will be asked to complete a survey that asks questions about nightlife activity and lifestyle. It will take approximately 2 minutes to complete the questionnaire.


Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.


Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Marc Green by email at the email address specified below.


Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.


 
 
 
How often do you go clubbing every month?
 
Once
 
Twice
 
Three
 
Four
 
Other
 
 
 

How old are you?
 
18-20
 
21-24
 
25-30
 
31+
 
 

What gender are you?
 
Male
 
Female
 
 

How much on average do you pay to get in the club?
 
Less than £5
 
£6-8
 
£8-10
 
£11+
 
Other
 
 
 

What do you hate most about going into a club? (tick as many as required)
 
Long Queue
 
Overpriced entrance fee
 
High drink Prices
 
Other
 

 
 

In an ideal situation what would you prefer too receive when you get to the club?
 
No Queue
 
Cheaper Entrance
 
VIP Access
 
Smiling Door Staff
 
Other
 
 
 

Have you ever been on a clubs guestlist?
 
Yes
 
No
 
 

If yes, How did it make you feel?
 
Celebrity Status
 
Happy didn't have to queue
 
Happy with cheap entrance / free entrance
 
Unhappy
 
Other
 
 
 

How did you get on the guestlist?
 
Cold called the club
 
Friend
 
Work collegue
 
Guestlist Company
 
Blagged
 
Other
 
 
 

Would you ever use a guestlist company if they could guarantee you guestlist at your favorite club?
 
Yes
 
No
 
 

If you wanted to reserve a guestlist at your favorite club, what would be your preferred method of doing so?
 
Phone
 
SMS
 
Website
 
Other
 
 
 

If you were going to save money, get a Q-jump & Vip treatment by being on the guestlist, would it put you off to call a premium rate number or send a premium rate text that may cost you £1
 
Yes
 
No
 
Other
 
 
 

Have you ever used any of these guestlist companies?
 
Sintillate
 
Guestlist Me
 
Late Night London
 
Be our guests
 
Never used a guestlist company
 
Other
 
 
 

What do you find is your biggest problem with getting yourself on a clubs guestlist?
 
Don't Know the right person at the venue
 
Unreliable friends / collegues / contacts
 
Never Tried
 
Other
 
 
 

If you were on a guestlist what benefits would you want the most?
 
Q-jump
 
Cheaper Entrance
 
VIP Access
 
Drink voucher
 
Other
 
 
 

If it was made easy to get on the guestlist at your favorite club, how often do you think you would use it?
 
Every time I go out
 
Sometimes
 
Never
 
Other
 
 
 
 
What is your favorite club drink? (tick as many as required)
 
Coke
 
Pepsi
 
Smirnoff Ice
 
Beer
 
Spirits
 
Redbull / Energy drinks
 
Mixers
 
Other
 

 
 

What mobile network are you on?
 
T-mobile
 
Vodaphone
 
O2
 
Orange
 
Virgin
 
3G
 
Other
 
 
 

What is your favorite make of mobile?
 
Nokia
 
Samsung
 
Motorola
 
Erikson
 
Other
 
 
 
 
Additional Comments/Suggestions for improvement
   
 
Please contact [email protected] if you have any questions regarding this survey.
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