This free survey is powered by QUESTIONPRO.COM
 
 
Dear Customer,


You are invited to participate in my MBA survey. In this survey, approximately 200 people will be asked to complete a survey that asks questions about customer loyalty over the Web. It will take approximately 10 minutes to complete the questionnaire.


Your participation in this study is completely voluntary. There are no foreseeable risks associated with this research. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for me to learn your opinions.


Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact me by email at the email address specified below.


Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.



Luca
 
 
 
Which of the following best describes your position within the company?
 
CEO/Owner
 
Purchasing Manager
 
Administrative assistant
 
Technical/IT professional
 
Consultant/Partner
 
Other
 
 
 
 
Which is the industry segment in which your company operates?
 
Automotive
 
Pharmaceutical
 
Retail
 
Electronics
 
Tourism
 
Other
 
 
 
 
Select the range that is closest to the approximate annual sales for your company (2004):
 
Less than €10,000
 
€10,000 to €19,999
 
€20,000 to €29,999
 
€30,000 to €50,000
 
Don't know/Not sure
 
 
 
How would you rate yourself as an e-procurement user?
 
Professional
 
Good
 
Beginner
 
 
 
Select the e-procurement infrastructure you use:
 
E-catalogue on Internet, internally hosted
 
E-catalogue on Internet, punched out
 
E-sourcing on Internet (auctions)
 
E-supply chain collaboration on Internet
 
E-supply chain execution on Internet (EDI)
 
 
 
Check the product or service category you most recently e-purchased:
 
General spending
 
support services (Maintenance, Repair and Operation)
 
Other
 
 
 
How much would you estimate you have purchased online in the past twelve months?
 
Less than €1,000
 
€1,000 to €4,999
 
€5,000 to €9,999
 
€10,000 to €20,000
 
More than €20,000
 
 
 
Have you ever experienced any technical problem in purchasing online?
 
Yes
 
No
 
 
Please rate the following attributes of web sites in order of importance (1 - least important, 7 - most important):
least important most important
Easiness to learn to operate
Easiness to use
Easiness to navigate
Appearance attractiveness
Creation of positive experience
Sense of competency conveyed by the site
Appropriateness of design to the type of site
 
Please rate the following attributes of the web sites you are using (1 - strongly disagree, 7 - strongly agree):
strongly disagree strongly agree
Easy to learn to operate
Easy to use
Easy to navigate
Appearance is attractive
Creates positive experience
Sense of competency
Design is appropriate to the type of site
 
Please rate the following attributes of web sites in order of importance (1 - least important, 7 - most important):
least important most important
Relevant
Accurate
Detailed
Timely
Trustworthy
Easy to understand
Consistent with company image
 
Please rate the following attributes of the web sites you are using (1 - strongly disagree, 7 - strongly agree):
strongly disagree strongly agree
Relevant
Accurate
Detailed
Timely
Trustworthy
Easy to understand
Consistent with company image
 
Please rank the following attributes of web sites in order of importance (1 - least important, 7 - most important):
least important most important
Reputation
Transaction safety
Security of personal information
Sense of community
Sense of personalization
Sense of confidence on delivery
Easiness to communicate with the organization
 
Please rate the following attributes of the web sites you are using (1 - strongly disagree, 7 - strongly agree):
strongly disagree strongly agree
Reputation
Transaction safety
Security of personal information
Sense of community
Sense of personalization
Sense of confidence on delivery
Easy to communicate with the organization
 
 
 
Would you recommend the web site you are using?
 
Yes
 
No
 
 
 
Are you willing to repurchase from the web site(s) you are using?
 
Yes
 
No
 
 
 
Are you willing to pay a premium price to use the current web site(s)?
 
Yes
 
No
 
 
 
Have you ever complained for the bad functionality of the web site(s) you are using?
 
Yes
 
No
 
Please contact [email protected] if you have any questions regarding this survey.
Survey Software Powered by QuestionPro Survey Software