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Hello:
You are invited to participate in Guilhem and Steffen's MOT MBA final thesis/project survey (Simon Fraser University in Vancouver/Canada in cooperation with HSBC Hong Kong). Approximately 100 people will be asked to complete a survey that asks questions about Online Banking. It will take approximately 5 to 10 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. It is very important for us to learn your opinions.
Your survey responses will be stricly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact Steffen Mueller by email at [email protected].
Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
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| * What is your age range? |
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| * What is your marital status? |
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| * What best describes your occupation? |
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| Please indicate your current/expected yearly gross salary range. Responding to this question is voluntary. |
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| * Please indicate the highest level of education you have completed. |
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| * Do you use Internet banking? |
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| * How often do you use online banking services? |
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| Which of these products/services have you used online in the last 2 months? |
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How important is it
for you to access the following services online?
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| * If you use the recent transaction history, how far back would you like to be able to search? |
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| * Would you value a customizable online environment? (i.e. be able to change the type of information presented, how it is presented, and the look and feel of the site) |
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| * Do you use more than one vendor/bank? (e.g. multiple banks or different trading accounts) |
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| Please specify why you use several vendors/banks. | | |
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| * Do you feel secure transacting online? |
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| Please describe any issues or concerns you have had with online banking. | | |
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| This question relates to Online Banking customer service.
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| * What means of communication do you prefer? |
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| * Have you purchased insurance online? |
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| * How knowledgeable do you feel about the various types of financial investments? |
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| What kind of investments would you like to make online? |
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| * Would you like to learn more about investments? |
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| Which method of information gathering/learning would you prefer? |
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| * Would you be willing to pay for these services? |
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| * Have you filled out credit card applications online? |
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| * Have you used online services for mortgages and loans? |
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| Thank you for answering our questions! |
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