{"id":1005576,"date":"2024-09-25T16:00:00","date_gmt":"2024-09-25T23:00:00","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%d9%85%d9%8a%d8%af%d8%a7%d9%84%d9%8a%d8%a7-%d9%85%d9%82%d8%a7%d8%a8%d9%84-%d9%83%d9%88%d8%a7%d9%84%d8%aa%d8%b1%d9%8a%d9%83%d8%b3-%d9%85%d8%b1%d8%a7%d8%ac%d8%b9%d8%a9-%d9%85%d9%86%d8%b5%d8%a7%d8%aa\/"},"modified":"2025-02-12T02:57:40","modified_gmt":"2025-02-12T09:57:40","slug":"%d9%85%d9%8a%d8%af%d8%a7%d9%84%d9%8a%d8%a7-%d9%85%d9%82%d8%a7%d8%a8%d9%84-%d9%83%d9%88%d8%a7%d9%84%d8%aa%d8%b1%d9%8a%d9%83%d8%b3-%d9%85%d8%b1%d8%a7%d8%ac%d8%b9%d8%a9-%d9%85%d9%86%d8%b5%d8%a7%d8%aa","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ar\/%d9%85%d9%8a%d8%af%d8%a7%d9%84%d9%8a%d8%a7-%d9%85%d9%82%d8%a7%d8%a8%d9%84-%d9%83%d9%88%d8%a7%d9%84%d8%aa%d8%b1%d9%8a%d9%83%d8%b3-%d9%85%d8%b1%d8%a7%d8%ac%d8%b9%d8%a9-%d9%85%d9%86%d8%b5%d8%a7%d8%aa\/","title":{"rendered":"\u0645\u064a\u062f\u0627\u0644\u064a\u0627 \u0645\u0642\u0627\u0628\u0644 \u0643\u0648\u0627\u0644\u062a\u0631\u064a\u0643\u0633: \u0645\u0631\u0627\u062c\u0639\u0629 \u0645\u0646\u0635\u0627\u062a \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u062e\u0628\u0631\u0627\u062a"},"content":{"rendered":"\n

\u0641\u064a\u0645\u0627 \u064a\u062a\u0639\u0644\u0642 \u0628\u0645\u0646\u0635\u0627\u062a \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0631\u0628\u0629 (XM) \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CX)\u060c \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0644\u062f\u064a\u0646\u0627 \u0645\u0646\u0627\u0641\u0633\u0629 \u0634\u062f\u064a\u062f\u0629: Medallia \u0636\u062f Qualtrics. \u0648\u0642\u062f \u0631\u0633\u062e\u062a \u0643\u0644\u062a\u0627 \u0627\u0644\u0645\u0646\u0635\u062a\u064a\u0646 \u0645\u0643\u0627\u0646\u062a\u064a\u0647\u0645\u0627 \u0643\u0631\u0627\u0626\u062f\u062a\u064a\u0646 \u0641\u064a \u0627\u0644\u0633\u0648\u0642 \u0641\u064a \u062c\u0645\u0639 \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0648\u0627\u0644\u062a\u0635\u0631\u0641 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u064a\u0647\u0627 \u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0639\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u062e\u062f\u0645\u0627\u062a\u0647\u0627 \u0648\u062a\u0646\u0645\u064a\u0629 \u0623\u0639\u0645\u0627\u0644\u0647\u0627. \u0648\u0645\u0639 \u0630\u0644\u0643\u060c \u0639\u0646\u062f \u0627\u0644\u0627\u062e\u062a\u064a\u0627\u0631 \u0628\u064a\u0646 \u0647\u0627\u062a\u064a\u0646 \u0627\u0644\u0623\u062f\u0627\u062a\u064a\u0646 \u0627\u0644\u0642\u0648\u064a\u062a\u064a\u0646\u060c \u0643\u064a\u0641 \u062a\u0639\u0631\u0641 \u0623\u064a\u0647\u0645\u0627 \u0623\u0641\u0636\u0644 \u0645\u0627 \u064a\u0646\u0627\u0633\u0628 \u0645\u0624\u0633\u0633\u062a\u0643\u061f <\/p>\n\n

\u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0642\u0627\u0644\u0629\u060c \u0633\u0648\u0641 \u0646\u0642\u0627\u0631\u0646 \u0628\u064a\u0646 Medallia \u0648 Qualtrics \u0628\u0627\u0644\u062a\u0641\u0635\u064a\u0644 \u0648\u0646\u0642\u062f\u0645 QuestionPro \u0643\u0623\u0641\u0636\u0644 \u0628\u062f\u064a\u0644 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0628\u062d\u062b \u0639\u0646 \u062a\u0648\u0627\u0632\u0646 \u0628\u064a\u0646 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0648\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0641\u064a \u0645\u0646\u0635\u0629 XM.<\/p>\n\n

\n
\n

\u0646\u0628\u0630\u0629 \u0639\u0646 \u0645\u064a\u062f\u0627\u0644\u064a\u0627<\/h3>\n\n\n\n

\u0645\u064a\u062f\u0627\u0644\u064a\u0627<\/a><\/strong> \u0647\u064a \u0645\u0646\u0635\u0629 \u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062a\u064a \u062a\u0644\u062a\u0642\u0637 \u0648\u062a\u062d\u0644\u0644 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0648\u0627\u0631\u062f\u0629 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0648\u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0627\u0644\u0622\u062e\u0631\u064a\u0646 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a. \u062a\u0648\u0641\u0631 Medallia \u0644\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0627\u0644\u0643\u0628\u064a\u0631\u0629 \u0623\u062f\u0648\u0627\u062a \u0644\u062a\u062a\u0628\u0639 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0628\u0631 \u0646\u0642\u0627\u0637 \u0627\u062a\u0635\u0627\u0644 \u0645\u062e\u062a\u0644\u0641\u0629 \u0648\u062f\u0645\u062c \u0647\u0630\u0647 \u0627\u0644\u0631\u0624\u0649 \u0641\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0634\u0627\u0645\u0644\u0629 \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. <\/p>\n\n\n\n

\u0648\u0647\u064a \u0642\u0648\u064a\u0629 \u0628\u0634\u0643\u0644 \u062e\u0627\u0635 \u0641\u064a \u0635\u0646\u0627\u0639\u0627\u062a \u0645\u062b\u0644 \u0627\u0644\u0636\u064a\u0627\u0641\u0629 \u0648\u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0645\u0627\u0644\u064a\u0629\u060c \u062d\u064a\u062b \u062a\u064f\u0639\u062f \u0645\u0644\u0627\u062d\u0638\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u062c\u0632\u0621\u064b\u0627 \u0644\u0627 \u064a\u062a\u062c\u0632\u0623 \u0645\u0646 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u062a\u0642\u062f\u0645 Medallia \u062a\u0642\u0627\u0631\u064a\u0631 \u0645\u062a\u0642\u062f\u0645\u0629\u060c \u0648\u0631\u0624\u0649 \u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a\u060c \u0648\u062d\u0644\u0642\u0627\u062a \u062a\u063a\u0630\u064a\u0629 \u0631\u0627\u062c\u0639\u0629 \u0645\u062e\u0635\u0635\u0629 \u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u0648\u0636\u0639 \u062e\u0637\u0637 \u0639\u0645\u0644 \u062a\u0633\u062a\u0646\u062f \u0625\u0644\u0649 \u0628\u064a\u0627\u0646\u0627\u062a \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a. <\/p>\n<\/div>\n\n\n\n

\n

\u062d\u0648\u0644 \u0643\u0648\u0627\u0644\u062a\u0631\u064a\u0643\u0633<\/h3>\n\n\n\n

\u0643\u0648\u0627\u0644\u062a\u0631\u064a\u0643\u0633<\/a><\/strong> \u0647\u064a \u0645\u0646\u0635\u0629 \u0631\u0627\u0626\u062f\u0629 \u0641\u064a \u0645\u062c\u0627\u0644 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u0628<\/strong> \u062a\u0642\u062f\u0645 \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0644\u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0648\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0648\u0627\u0644\u0639\u0644\u0627\u0645\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629. \u0627\u0633\u062a\u062d\u0648\u0630\u062a \u0634\u0631\u0643\u0629 SAP \u0639\u0644\u0649 Qualtrics \u0641\u064a \u0639\u0627\u0645 2019\u060c \u0645\u0645\u0627 \u0623\u062f\u0649 \u0625\u0644\u0649 \u062a\u0648\u0633\u064a\u0639 \u0646\u0637\u0627\u0642\u0647\u0627 \u0648\u0648\u0638\u0627\u0626\u0641\u0647\u0627. <\/p>\n\n\n\n

\u062a\u0634\u062a\u0647\u0631 \u0634\u0631\u0643\u0629 Qualtrics \u0628\u0642\u062f\u0631\u0627\u062a\u0647\u0627 \u0641\u064a \u0625\u062c\u0631\u0627\u0621 \u0627\u0633\u062a\u0637\u0644\u0627\u0639\u0627\u062a \u0627\u0644\u0631\u0623\u064a\u060c \u0648\u062a\u0633\u0627\u0639\u062f \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u062c\u0645\u0639 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0648\u062a\u062d\u0648\u064a\u0644 \u0647\u0630\u0647 \u0627\u0644\u0631\u0624\u0649 \u0625\u0644\u0649 \u0642\u0631\u0627\u0631\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629 \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630. \u062a\u0642\u062f\u0645 \u0627\u0644\u0645\u0646\u0635\u0629 \u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0648\u0623\u062a\u0645\u062a\u0629 \u0633\u064a\u0631 \u0627\u0644\u0639\u0645\u0644 \u0648\u062a\u0648\u0635\u064a\u0627\u062a \u0645\u062f\u0639\u0648\u0645\u0629 \u0628\u0627\u0644\u0630\u0643\u0627\u0621 \u0627\u0644\u0627\u0635\u0637\u0646\u0627\u0639\u064a\u060c \u0645\u0645\u0627 \u064a\u062c\u0639\u0644\u0647\u0627 \u062e\u064a\u0627\u0631\u064b\u0627 \u0634\u0627\u0626\u0639\u064b\u0627 \u0628\u064a\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062a\u0637\u0644\u0639 \u0625\u0644\u0649 \u062a\u0639\u0632\u064a\u0632 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0623\u0648 \u0645\u0634\u0627\u0631\u0643\u0629 \u0627\u0644\u0645\u0648\u0638\u0641\u064a\u0646 \u0623\u0648 \u062c\u0647\u0648\u062f \u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0633\u0648\u0642. <\/p>\n<\/div>\n<\/div>\n\n

\u0645\u064a\u062f\u0627\u0644\u064a\u0627 \u0645\u0642\u0627\u0628\u0644 \u0643\u0648\u0627\u0644\u062a\u0631\u064a\u0643\u0633: \u0645\u0642\u0627\u0631\u0646\u0629 \u062a\u0641\u0635\u064a\u0644\u064a\u0629<\/h2>\n\n

\u0625\u0644\u064a\u0643 \u0643\u064a\u0641\u064a\u0629 \u0627\u0644\u0645\u0642\u0627\u0631\u0646\u0629 \u0628\u064a\u0646 Medallia \u0648Qualtrics \u0641\u064a \u0639\u062f\u0629 \u0641\u0626\u0627\u062a \u0631\u0626\u064a\u0633\u064a\u0629:<\/p>\n\n

1. \u0648\u0627\u062c\u0647\u0629 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0648\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/strong><\/h3>\n\n