{"id":797594,"date":"2022-09-16T11:00:45","date_gmt":"2022-09-16T11:00:45","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%d9%86%d9%85%d9%88%d8%b0%d8%ac-%d9%83%d8%a7%d9%86%d9%88-%d9%85%d8%a7-%d9%87%d9%88-%d9%88%d9%83%d9%8a%d9%81-%d9%8a%d8%b9%d9%85%d9%84\/"},"modified":"2023-06-14T21:02:54","modified_gmt":"2023-06-14T21:02:54","slug":"%d9%86%d9%85%d9%88%d8%b0%d8%ac-%d9%83%d8%a7%d9%86%d9%88-%d9%85%d8%a7-%d9%87%d9%88-%d9%88%d9%83%d9%8a%d9%81-%d9%8a%d8%b9%d9%85%d9%84","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ar\/%d9%86%d9%85%d9%88%d8%b0%d8%ac-%d9%83%d8%a7%d9%86%d9%88-%d9%85%d8%a7-%d9%87%d9%88-%d9%88%d9%83%d9%8a%d9%81-%d9%8a%d8%b9%d9%85%d9%84\/","title":{"rendered":"\u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648: \u0645\u0627 \u0647\u0648 \u0648\u0643\u064a\u0641 \u064a\u0639\u0645\u0644"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">\u0623\u0633\u0627\u0633 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u0627\u062f\u0631\u0627\u062a \u0648\u0639\u0645\u0644\u064a\u0627\u062a \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u0647\u0648 \u0633\u0644\u0648\u0643 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643. \u0642\u0628\u0644 \u0627\u0644\u0628\u062f\u0621 \u0641\u064a \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0648\u0627\u0644\u062a\u0635\u0646\u064a\u0639 \u060c \u062a\u0631\u0643\u0632 \u0641\u0631\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0641\u064a \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0639\u0644\u0649 \u062a\u0641\u0636\u064a\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0627\u0644\u062c\u0648\u0627\u0646\u0628 \u0627\u0644\u062a\u064a \u062a\u062c\u0630\u0628\u0647\u0645.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u062f\u0639\u0646\u0627 \u0646\u0641\u062d\u0635 \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648 \u0648\u062e\u0644\u0641\u064a\u062a\u0647 \u0648\u062e\u0635\u0627\u0626\u0635\u0647 \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644\u0647 \u0641\u0639\u0627\u0644\u0627 \u0648\u0627\u0644\u062d\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647 \u0641\u064a\u0647\u0627 \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0642\u0627\u0644\u0629.<\/span><\/p>\n\n<div class=\"tags-wrap\">\n<p class=\"content-index\" style=\"margin-top: 0;\">\u0641\u0647\u0631\u0633 \u0627\u0644\u0645\u062d\u062a\u0648\u0649<\/p>\n<ol style=\"font-weight: 400; margin: 0 30px; line-height: 22px;\">\n<li><a href=\"#what_is_kano_model?\">\u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648\u061f<\/a><\/li>\n<li><a href=\"#how_kano_model_works?\">\u0643\u064a\u0641 \u064a\u0639\u0645\u0644 \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648\u061f<\/a>\n<ol>\n<li><a href=\"#selecting_attributes_and_users_for_analysis\">\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0633\u0645\u0627\u062a \u0648\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0644\u0644\u062a\u062d\u0644\u064a\u0644<\/a><\/li>\n<li><a href=\"#obtaining_the_best_information_from_clients\">\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a><\/li>\n<li><a href=\"#analyze_the_outcomes\">\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0646\u062a\u0627\u0626\u062c<\/a><\/li>\n<\/ol>\n<\/li>\n<li><a href=\"#conclusion\">\u0627\u0633\u062a\u0646\u062a\u0627\u062c<\/a><\/li>\n<\/ol>\n<\/div>\n\n<p><span style=\"font-weight: 400;\">\u062a\u0642\u0648\u0645 \u0641\u0631\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0645\u0639\u0627 \u0628\u0641\u062d\u0635 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0645 \u062c\u0645\u0639\u0647\u0627 \u0641\u064a \u0634\u0643\u0644 \u0646\u0645\u0627\u0630\u062c \u062a\u0633\u0645\u0649 \u0623\u0637\u0631 \u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0629. \u0647\u0646\u0627\u0643 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0646\u0645\u0627\u0630\u062c \u0627\u0644\u062a\u064a \u0627\u0639\u062a\u0645\u062f\u062a\u0647\u0627 \u0627\u0644\u0645\u0646\u0638\u0645\u0627\u062a. \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648 \u0647\u0648 \u0623\u062d\u062f \u0627\u0644\u0623\u0645\u062b\u0644\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643.<\/span><\/p>\n\n<h2 class=\"wp-block-heading\" id=\"what_is_kano_model?\"><span style=\"font-weight: 400;\">\u0645\u0627 \u0647\u0648 \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648\u061f<\/span><\/h2>\n\n<p><span style=\"font-weight: 400;\">\u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648 \u060c \u0627\u0644\u0630\u064a \u064a\u0646\u0637\u0642 &#8220;Kah-no&#8221; \u060c \u0647\u0648 \u0637\u0631\u064a\u0642\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0641\u064a \u062e\u0627\u0631\u0637\u0629 \u0637\u0631\u064a\u0642 \u0627\u0644\u0645\u0646\u062a\u062c \u0628\u0646\u0627\u0621 \u0639\u0644\u0649 \u0645\u062f\u0649 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u0625\u0631\u0636\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0644\u062a\u0642\u064a\u064a\u0645 \u0645\u0627 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0625\u0636\u0627\u0641\u0629 \u0639\u0646\u0635\u0631 \u0639\u0627\u0644\u064a \u0627\u0644\u062a\u0635\u0646\u064a\u0641 \u0625\u0644\u0649 \u062e\u0627\u0631\u0637\u0629 \u0627\u0644\u0637\u0631\u064a\u0642 \u062e\u0637\u0648\u0629 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062d\u0643\u064a\u0645\u0629 \u060c \u0642\u062f \u062a\u0642\u0627\u0631\u0646 \u0641\u0631\u0642 \u0627\u0644\u0645\u0646\u062a\u062c \u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0628\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u0627.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0642\u062f \u064a\u0639\u0637\u064a \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648 \u0641\u0647\u0645\u0627 \u0645\u0641\u0635\u0644\u0627 \u0644\u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0627\u0644\u0639\u0645\u064a\u0644. \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062c\u062f\u0648\u0644 \u0635\u0648\u062a \u0627\u0644\u0639\u0645\u064a\u0644 \u0644\u062a\u0631\u062c\u0645\u0629 \u0648\u062a\u0639\u062f\u064a\u0644 \u0627\u0644\u062d\u0631\u0641 \u0627\u0644\u062a\u064a \u062a\u0645 \u0625\u0646\u0634\u0627\u0624\u0647\u0627 \u060c \u0648\u0627\u0644\u062a\u064a \u062a\u0635\u0628\u062d \u0645\u062f\u062e\u0644\u0627 \u0645\u0645\u062a\u0627\u0632\u0627 \u0644\u0646\u0634\u0631 \u0648\u0638\u064a\u0641\u0629 \u0627\u0644\u062c\u0648\u062f\u0629 (QFD) \u0628\u064a\u062a \u0627\u0644\u062c\u0648\u062f\u0629.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0639\u0644\u0649 \u0648\u062c\u0647 \u0627\u0644\u062a\u062d\u062f\u064a\u062f \u060c \u064a\u062d\u062a\u0648\u064a \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0639\u0644\u0649 \u0628\u0639\u062f\u064a\u0646:<\/span><\/p>\n\n<ul>\n<li><span style=\"font-weight: 400;\">\u064a\u062a\u0631\u0627\u0648\u062d \u0627\u0644\u0625\u0646\u062c\u0627\u0632 (\u0627\u0644\u0645\u062d\u0648\u0631 \u0627\u0644\u0623\u0641\u0642\u064a) \u0645\u0646 \u0639\u062f\u0645 \u0642\u064a\u0627\u0645 \u0627\u0644\u0645\u0632\u0648\u062f \u0628\u0630\u0644\u0643 \u0639\u0644\u0649 \u0627\u0644\u0625\u0637\u0644\u0627\u0642 \u0625\u0644\u0649 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0648\u0631\u062f \u0628\u0634\u0643\u0644 \u062c\u064a\u062f.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u064a\u062a\u0631\u0627\u0648\u062d \u0627\u0644\u0631\u0636\u0627 (\u0627\u0644\u0645\u062d\u0648\u0631 \u0627\u0644\u0631\u0623\u0633\u064a) \u0645\u0646 \u0627\u0644\u062a\u0639\u0627\u0633\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629 \u0639\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629 \u0625\u0644\u0649 \u0627\u0644\u0631\u0636\u0627 \u0627\u0644\u062a\u0627\u0645 \u0639\u0646 \u0627\u0644\u0645\u0646\u062a\u062c \u0623\u0648 \u0627\u0644\u062e\u062f\u0645\u0629.<\/span><\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"how_kano_model_works?\"><span style=\"font-weight: 400;\">\u0643\u064a\u0641 \u064a\u0639\u0645\u0644 \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648\u061f<\/span><\/h2>\n\n<p><span style=\"font-weight: 400;\">\u062d\u0627\u0646 \u0627\u0644\u0648\u0642\u062a \u0644\u0645\u0646\u0627\u0642\u0634\u0629 \u0645\u0627 \u064a\u0639\u0646\u064a\u0647 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0646\u0645\u0648\u0630\u062c Kano \u0645\u0639 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0627\u0644\u0622\u0646 \u0628\u0639\u062f \u0623\u0646 \u0623\u0635\u0628\u062d \u0644\u062f\u064a\u0646\u0627 \u0645\u0639\u0631\u0641\u0629 \u0623\u0633\u0627\u0633\u064a\u0629 \u0628\u0643\u064a\u0641\u064a\u0629 \u0639\u0645\u0644\u0647.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u064a\u0633\u062a\u0646\u062f \u0647\u0630\u0627 \u0627\u0644\u0642\u0633\u0645 \u0625\u0644\u0649 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0642\u0635\u0635 \u0627\u0644\u0645\u0645\u0627\u0631\u0633\u064a\u0646 \u0648\u0627\u0644\u0628\u0627\u062d\u062b\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u0633\u062a\u062e\u062f\u0645\u0648\u0646 \u0646\u0645\u0648\u0630\u062c \u0643\u0627\u0646\u0648 \u060c \u0627\u0644\u0630\u064a\u0646 \u0634\u0627\u0631\u0643\u0648\u0627 \u062a\u062c\u0627\u0631\u0628\u0647\u0645 \u0648\u0627\u0644\u0648\u062c\u0628\u0627\u062a \u0627\u0644\u0633\u0631\u064a\u0639\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0641\u064a \u0643\u0644 \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u0639\u0645\u0644\u064a\u0629:<\/span><\/p>\n\n<ul>\n<li><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0633\u0645\u0627\u062a \u0648\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0644\u0644\u062a\u062d\u0644\u064a\u0644 \u061b<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u061b<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0646\u062a\u0627\u0626\u062c.<\/span><\/li>\n<\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"selecting_attributes_and_users_for_analysis\"><span style=\"font-weight: 400;\">\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0633\u0645\u0627\u062a \u0648\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0644\u0644\u062a\u062d\u0644\u064a\u0644<\/span><\/h3>\n\n<p><span style=\"font-weight: 400;\">\u0623\u0648\u0644 \u0634\u064a\u0621 \u064a\u062c\u0628 \u0645\u0631\u0627\u0639\u0627\u062a\u0647 \u0647\u0648 \u0627\u062a\u0633\u0627\u0639 \u0646\u0637\u0627\u0642 \u062a\u062d\u0642\u064a\u0642\u0643 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0645\u064a\u0632\u0627\u062a<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u0631 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0648\u0641\u0631 \u0641\u0648\u0627\u0626\u062f \u0643\u0628\u064a\u0631\u0629 \u0644\u0644\u0645\u0633\u062a\u062e\u062f\u0645. \u0642\u062f \u064a\u0634\u062a\u0645\u0644 \u062a\u0631\u0627\u0643\u0645\u0643 \u0639\u0644\u0649 \u062f\u0641\u0639 \u062f\u064a\u0648\u0646 \u0641\u0646\u064a\u0629 \u0623\u0648 \u0639\u0646\u0635\u0631 \u0645\u0628\u064a\u0639\u0627\u062a \/ \u062a\u0633\u0648\u064a\u0642 \u0623\u0648 \u0646\u0638\u0627\u0645 \u062a\u0642\u0627\u0631\u064a\u0631 \u0623\u0648 \u062a\u062d\u062f\u064a\u062b \u0627\u0644\u062a\u0635\u0645\u064a\u0645. \u0643\u0627\u0646\u0648 \u0644\u0627 \u062a\u063a\u0637\u064a \u0647\u0630\u0647.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0623\u0646 \u0627\u0644\u0645\u0646\u062a\u062c\u0627\u062a \u0623\u0643\u0628\u0631 \u060c \u064a\u0645\u0643\u0646\u0646\u0627 \u0642\u064a\u0627\u0633 \u0631\u0636\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629. \u0633\u062a\u0643\u0648\u0646 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0625\u062c\u0631\u0627\u0624\u0647\u0627 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 Kano \u0636\u0627\u0631\u0629 \u0628\u0641\u0631\u064a\u0642\u0643 \u0648\u0639\u0645\u0644\u0627\u0626\u0643 \u0648\u0646\u0641\u0633\u0643 \u0625\u0630\u0627 \u0643\u0646\u062a \u0628\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0623\u0631\u0642\u0627\u0645 \u0644\u0644\u062f\u0641\u0627\u0639 \u0636\u062f \u0639\u062f\u0645 \u0627\u0644\u0627\u0645\u062a\u062b\u0627\u0644 \u0644\u0637\u0644\u0628 \u0645\u0646 \u0623\u062d\u062f \u0623\u0635\u062d\u0627\u0628 \u0627\u0644\u0645\u0635\u0644\u062d\u0629 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u064a\u0646.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0633\u062a\u062e\u062f\u0645 \u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u0645\u062a\u0637\u0648\u0639\u064a\u0646\u060c \u0641\u0642\u0645 \u0628\u062a\u0642\u064a\u064a\u062f \u0639\u062f\u062f \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0641\u064a \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639. \u0648\u0647\u0630\u0627 \u0645\u0646 \u0634\u0623\u0646\u0647 \u0623\u0646 \u064a\u0639\u0632\u0632 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0648\u0627\u0644\u062a\u0631\u0643\u064a\u0632.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u0627\u062e\u062a\u064a\u0627\u0631 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u064a\u062c\u0628 \u0623\u0646 \u062a\u0641\u0643\u0631 \u0641\u064a \u0628\u0639\u0636 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0627\u0644\u062f\u064a\u0645\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0623\u0648 \u0627\u0644\u0645\u0646\u0637\u0642\u064a\u0629 \u0623\u0648 \u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u0646\u062a\u0645\u064a \u0625\u0644\u064a\u0647\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u0648\u0646 (\u0623\u0648 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0648\u0646) \u0627\u0644\u0630\u064a\u0646 \u062a\u062e\u062a\u0627\u0631 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0641\u064a \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643. \u0625\u0630\u0627 \u0644\u0645 \u064a\u0643\u0646 \u0627\u0644\u0623\u0645\u0631 \u0643\u0630\u0644\u0643 \u060c \u0641\u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u064a\u062a\u0645 \u062a\u0648\u0632\u064a\u0639 \u0628\u064a\u0627\u0646\u0627\u062a\u0643 \u0639\u0644\u0649 \u0646\u0637\u0627\u0642 \u0648\u0627\u0633\u0639.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0631\u0628\u0645\u0627 \u0644\u0627 \u062a\u0643\u0648\u0646 \u0642\u0627\u0639\u062f\u0629 \u0639\u0645\u0644\u0627\u0626\u0643 \u0623\u0648 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0645\u0648\u062d\u062f\u0629 \u060c \u0648\u0644\u0646 \u062a\u0643\u0648\u0646 \u0622\u0631\u0627\u0626\u0647\u0645 \u062d\u0648\u0644 \u0645\u064a\u0632\u062a\u0643 \u0643\u0630\u0644\u0643. \u0648\u0644\u0643\u0646 \u064a\u0645\u0643\u0646\u0643 \u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u0636\u0648\u0636\u0627\u0621 \u0628\u0634\u0643\u0644 \u0643\u0628\u064a\u0631 \u0641\u064a \u0628\u062d\u062b\u0643 \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0641\u0643\u0631 \u0641\u064a \u0641\u0626\u0629 \u064a\u0646\u062a\u0645\u0648\u0646 \u0625\u0644\u064a\u0647\u0627.<\/span><\/p>\n\n<h3 class=\"wp-block-heading\" id=\"obtaining_the_best_information_from_clients\"><span style=\"font-weight: 400;\">\u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0623\u0641\u0636\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><\/h3>\n\n<p><span style=\"font-weight: 400;\">\u0643\u0627\u0646 \u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0648\u062d\u064a\u062f \u0627\u0644\u0630\u064a \u0627\u0633\u062a\u062e\u062f\u0645\u062a\u0647 \u0644\u0644\u0645\u0633\u0627\u0647\u0645\u0629 \u0641\u064a \u0628\u062d\u062b \u0643\u0627\u0646\u0648 \u0647\u0648 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646 \u0648\u0643\u064a\u0641\u064a\u0629 \u062a\u0642\u062f\u064a\u0645\u0647. \u0644\u0630\u0644\u0643 \u060c \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0646\u0627\u062c\u062d\u0629 \u0642\u062f\u0631 \u0627\u0644\u0625\u0645\u0643\u0627\u0646.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u062a\u0648\u0636\u064a\u062d \u0627\u0644\u0623\u0633\u0626\u0644\u0629<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u064a\u062c\u0628 \u0623\u0646 \u062a\u0633\u0623\u0644 \u0623\u0633\u0626\u0644\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u0648\u0645\u0648\u062c\u0632\u0629. \u064a\u062c\u0628 \u0623\u0646 \u064a\u0645\u062b\u0644 \u0643\u0644 \u0645\u0646\u0647\u0627 \u0633\u0645\u0629 \u0648\u0627\u062d\u062f\u0629. \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0645\u064a\u0632\u0629 \u0645\u0639\u0642\u062f\u0629 \u060c \u0641\u0642\u0645 \u0628\u062a\u0642\u0633\u064a\u0645 \u0627\u0644\u0627\u0633\u062a\u0639\u0644\u0627\u0645.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u064a\u062c\u0628 \u0623\u0646 \u062a\u0631\u0643\u0632 \u0627\u0633\u062a\u0641\u0633\u0627\u0631\u0627\u062a\u0643 \u0639\u0644\u0649 \u0645\u0632\u0627\u064a\u0627 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u060c \u0648\u0644\u064a\u0633 \u0642\u062f\u0631\u0627\u062a \u0627\u0644\u0645\u0646\u062a\u062c. \u0643\u064a\u0641 \u0633\u064a\u0643\u0648\u0646 \u0634\u0639\u0648\u0631\u0643 \u0625\u0630\u0627 \u0643\u0627\u0646 \u0628\u0625\u0645\u0643\u0627\u0646\u0643 \u062a\u062d\u0633\u064a\u0646 \u0635\u0648\u0631\u062a\u0643 \u062a\u0644\u0642\u0627\u0626\u064a\u0627\u061f<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u062a\u062c\u0646\u0628 \u0625\u0642\u0631\u0627\u0646 \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0642\u0637\u0628\u064a\u0629. \u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0645\u062e\u062a\u0644 \u0644\u064a\u0633 \u0639\u0643\u0633 \u0627\u0644\u0633\u0624\u0627\u0644 \u0627\u0644\u0648\u0638\u064a\u0641\u064a. \u064a\u0641\u062a\u0642\u0631 \u0625\u0644\u0649 \u0627\u0644\u0648\u0638\u0627\u0626\u0641.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u0628\u062f\u0644\u0627 \u0645\u0646 \u0648\u0635\u0641 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u060c \u0642\u0645 \u0628\u062a\u0648\u0636\u064a\u062d\u0647\u0627.<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u0623\u0641\u0636\u0644 \u0645\u0646 \u0637\u0631\u062d \u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u0629 \u0647\u0648 \u0625\u0638\u0647\u0627\u0631 \u0627\u0644\u0648\u0638\u064a\u0641\u0629 \u0644\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0648\u0633\u0624\u0627\u0644\u0647 \u0639\u0646 \u0634\u0639\u0648\u0631\u0647 \u062d\u064a\u0627\u0644 \u0630\u0644\u0643.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0628\u062f\u0644\u0627 \u0645\u0646 \u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0645\u0643\u062a\u0648\u0628 \u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0642\u062f\u064a\u0645 \u0646\u0645\u0648\u0630\u062c \u0623\u0648\u0644\u064a \u0623\u0648 \u0625\u0637\u0627\u0631\u0627\u062a \u0633\u0644\u0643\u064a\u0629 \u062a\u0641\u0627\u0639\u0644\u064a\u0629 \u0623\u0648 \u0646\u0645\u0627\u0630\u062c \u0628\u0627\u0644\u0623\u062d\u062c\u0627\u0645 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u0629. \u0642\u062f \u064a\u0641\u0647\u0645 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0645\u0627 \u064a\u062a\u0645 \u0627\u0642\u062a\u0631\u0627\u062d\u0647 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0647\u0630\u0627 &#8220;\u0627\u0644\u062a\u0641\u0633\u064a\u0631&#8221; \u0627\u0644\u0645\u0631\u0626\u064a \u0648\u0627\u0644\u062f\u064a\u0646\u0627\u0645\u064a\u0643\u064a.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0625\u0630\u0627 \u0627\u0633\u062a\u0641\u0633\u0631\u062a \u0628\u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629 \u060c \u0641\u0627\u0637\u0644\u0628 \u0625\u062c\u0627\u0628\u0627\u062a \u062a\u0642\u0644\u064a\u062f\u064a\u0629 \u0628\u0639\u062f \u062a\u0641\u0627\u0639\u0644 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0645\u0639 \u0627\u0644\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0623\u0648\u0644\u064a \u0644\u0644\u0645\u064a\u0632\u0629 \u060c \u0645\u062b\u0644 \u0627\u0633\u062a\u0639\u0644\u0627\u0645 \u0646\u0635\u064a \u0645\u0641\u0635\u0644. \u0633\u064a\u0633\u0627\u0639\u062f\u0647\u0645 \u0630\u0644\u0643 \u0639\u0644\u0649 \u062a\u0630\u0643\u0631 \u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u0627\u0633\u062a\u0637\u0644\u0627\u0639 \u062f\u0648\u0646 \u0625\u0631\u0628\u0627\u0643\u0647\u0645.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u0625\u064a\u0644\u0627\u0621 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0644\u0644\u0639\u0628\u0627\u0631\u0627\u062a \u0648\u0627\u0644\u0641\u0647\u0645.<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u064a\u0634\u0639\u0631 \u0628\u0639\u0636 \u0627\u0644\u0623\u0641\u0631\u0627\u062f \u0628\u0627\u0644\u062d\u064a\u0631\u0629 \u0645\u0646 \u0623\u0645\u0631 \u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0643\u0627\u0646\u0648. &#8220;\u0623\u0646\u0627 \u0623\u062d\u0628 \u0630\u0644\u0643 \u0628\u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629&#8221; \u064a\u0628\u062f\u0648 \u0623\u0644\u0637\u0641 \u0645\u0646 &#8220;\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0628\u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629&#8221;.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u064a\u062a\u0645 \u062a\u0631\u062a\u064a\u0628 \u0627\u0644\u0631\u062f\u0648\u062f \u0645\u0646 \u0627\u0644\u0645\u062a\u0639\u0629 \u0625\u0644\u0649 \u062a\u062c\u0646\u0628 \u0627\u0644\u0627\u0633\u062a\u064a\u0627\u0621. \u062a\u0634\u0645\u0644 \u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0643\u0644\u0645\u0627\u062a \u0627\u0644\u0628\u062f\u064a\u0644\u0629 \u0645\u0627 \u064a\u0644\u064a:<\/span><\/p>\n\n<ul>\n<li><span style=\"font-weight: 400;\">\u0623\u0646\u0627 \u0623\u062d\u0628 \u0630\u0644\u0643 \u0628\u0647\u0630\u0647 \u0627\u0644\u0637\u0631\u064a\u0642\u0629.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0648\u0623\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0645\u0637\u0644\u0628\u0627 \u0623\u0633\u0627\u0633\u064a\u0627.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0623\u0646\u0627 \u063a\u064a\u0631 \u0645\u062a\u062d\u064a\u0632.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0623\u0646\u0627 \u0644\u0627 \u0623\u062d\u0628 \u0630\u0644\u0643 \u060c \u0644\u0643\u0646 \u064a\u0645\u0643\u0646\u0646\u064a \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639\u0647.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0623\u0646\u0627 \u0644\u0627 \u0623\u062d\u0628 \u0630\u0644\u0643 \u0648\u0644\u0627 \u0623\u0633\u062a\u0637\u064a\u0639 \u062a\u062d\u0645\u0644\u0647.<\/span><\/li>\n<\/ul>\n\n<p><span style=\"font-weight: 400;\">\u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u062d\u0630\u0631\u0627 \u0645\u0646 \u0643\u064a\u0641\u064a\u0629 \u0625\u062f\u0631\u0627\u0643 \u0647\u0630\u0647 \u0627\u0644\u0628\u062f\u0627\u0626\u0644 \u0648\u0627\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0641\u0647\u0645 \u0627\u0644\u0645\u0633\u062a\u062c\u064a\u0628\u064a\u0646 \u0644\u0644\u063a\u0631\u0636 \u0645\u0646 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646. \u064a\u062c\u0628 \u0623\u0646 \u064a\u0624\u062f\u064a \u0627\u062e\u062a\u064a\u0627\u0631 \u0623\u0641\u0636\u0644 \u0627\u0644\u0631\u062f\u0648\u062f \u0648\u0646\u0642\u0644\u0647\u0627 \u0625\u0644\u0649 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0646\u062a\u0627\u0626\u062c.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u0627\u0633\u0623\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0646 \u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u0645\u064a\u0632\u0629.<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u0623\u0648\u0635\u062a \u0641\u0631\u0642 \u0645\u062a\u0639\u062f\u062f\u0629 \u0628\u0625\u0636\u0627\u0641\u0629 \u0623\u0633\u0626\u0644\u0629 \u0625\u0636\u0627\u0641\u064a\u0629 \u0628\u0639\u062f \u0627\u0644\u0632\u0648\u062c \u0627\u0644\u0648\u0638\u064a\u0641\u064a \/ \u0627\u0644\u0645\u062e\u062a\u0644. \u064a\u062a\u0645 \u0633\u0624\u0627\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0646 \u0645\u062f\u0649 \u0623\u0647\u0645\u064a\u0629 \u0627\u0644\u0645\u064a\u0632\u0629.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u062a\u0633\u0627\u0639\u062f \u0647\u0630\u0647 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0641\u064a \u0627\u0644\u062a\u0645\u064a\u064a\u0632 \u0628\u064a\u0646 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0627\u0644\u0623\u0643\u062b\u0631 \u0623\u0647\u0645\u064a\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621. \u064a\u062a\u064a\u062d \u0644\u0643 \u0627\u0644\u062a\u0645\u064a\u064a\u0632 \u0628\u064a\u0646 \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0648\u0627\u0644\u062b\u0627\u0646\u0648\u064a\u0629 \u0648\u0643\u064a\u0641\u064a\u0629 \u062a\u0623\u062b\u064a\u0631\u0647\u0627 \u0639\u0644\u0649 \u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u0627\u0641\u062d\u0635 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643.<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u0625\u0630\u0627 \u0643\u0627\u0646 \u0630\u0644\u0643 \u0645\u0645\u0643\u0646\u0627 \u060c \u0631\u0627\u062c\u0639 \u0627\u0644\u0627\u0633\u062a\u0628\u064a\u0627\u0646 \u0645\u0639 \u0639\u062f\u062f \u0642\u0644\u064a\u0644 \u0645\u0646 \u0623\u0639\u0636\u0627\u0621 \u0641\u0631\u064a\u0642\u0643 \u0642\u0628\u0644 \u062a\u0648\u0632\u064a\u0639\u0647 \u0639\u0644\u0649 \u0639\u0645\u0644\u0627\u0626\u0643. \u0625\u0646 \u0627\u0644\u062a\u062d\u062f\u062b \u0645\u0639 \u0623\u0641\u0631\u0627\u062f \u0645\u0646 \u0627\u0644\u062e\u0627\u0631\u062c \u0633\u064a\u0624\u062f\u064a \u0628\u0644\u0627 \u0634\u0643 \u0625\u0644\u0649 \u0623\u064a \u062d\u0627\u0644\u0629 \u0645\u0646 \u0639\u062f\u0645 \u0627\u0644\u064a\u0642\u064a\u0646 \u0627\u0644\u062f\u0627\u062e\u0644\u064a \u0625\u0646 \u0648\u062c\u062f\u062a.<\/span><\/p>\n\n<h3 class=\"wp-block-heading\" id=\"analyze_the_outcomes\"><span style=\"font-weight: 400;\">\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0646\u062a\u0627\u0626\u062c<\/span><\/h3>\n\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0622\u0646 \u062a\u0635\u0644 \u0625\u0644\u0649 \u062f\u0627\u0641\u0639 \u0627\u0644\u062f\u0631\u0627\u0633\u0629. \u0628\u0639\u062f \u062c\u062f\u0648\u0644\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u0635\u0646\u064a\u0641 \u0627\u0644\u062e\u0635\u0627\u0626\u0635 \u0648\u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a\u0647\u0627. \u064a\u0645\u0643\u0646\u0643 \u0627\u0633\u062a\u0643\u0634\u0627\u0641 2 \u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u062a\u062d\u0644\u064a\u0644: &#8211;  <\/span><b>\u0645\u0646\u0641\u0635\u0644\u0629 \u0648\u0645\u0633\u062a\u0645\u0631\u0629.<\/b><span style=\"font-weight: 400;\">  \u0643\u0644\u0627\u0647\u0645\u0627 \u0645\u0641\u0627\u0647\u064a\u0645 \u0631\u064a\u0627\u0636\u064a\u0629 \u062a\u0631\u0628\u0637 \u0625\u062c\u0627\u0628\u0627\u062a \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u0628\u0641\u0626\u0627\u062a \u0643\u0627\u0646\u0648. \u062a\u0639\u062a\u0645\u062f \u0643\u0644 \u0637\u0631\u064a\u0642\u0629 \u0639\u0644\u0649 \u0646\u0648\u0639 \u0627\u0644\u0628\u0635\u064a\u0631\u0629 \u0627\u0644\u062a\u064a \u062a\u0631\u064a\u062f\u0647\u0627.<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u062a\u062d\u0644\u064a\u0644 \u0645\u0646\u0641\u0635\u0644<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0623\u0643\u062b\u0631 \u0645\u0628\u0627\u0634\u0631\u0629 \u0644\u062a\u062d\u0644\u064a\u0644 \u0646\u062a\u0627\u0626\u062c \u0643\u0627\u0646\u0648 \u0647\u0648:<\/span><\/p>\n\n<ul>\n<li><span style=\"font-weight: 400;\">\u0642\u0645 \u0628\u0641\u0631\u0632 \u0627\u0644\u0645\u0633\u062a\u062c\u064a\u0628\u064a\u0646 \u0628\u0646\u0627\u0621 \u0639\u0644\u0649 \u0627\u0644\u0633\u0645\u0627\u062a \u0627\u0644\u062f\u064a\u0645\u0648\u063a\u0631\u0627\u0641\u064a\u0629 \u0648\u0627\u0644\u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0635\u0641\u0647\u0645 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u062c\u062f\u0648\u0644 \u0627\u0644\u062a\u0642\u064a\u064a\u0645\u060c \u0635\u0646\u0641 \u0625\u062c\u0627\u0628\u0627\u062a \u0643\u0644 \u0645\u0633\u062a\u062c\u064a\u0628.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0623\u0636\u0641 \u062c\u0645\u064a\u0639 \u0627\u0644\u0631\u062f\u0648\u062f \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u062e\u0627\u0635\u064a\u0629 \u0643\u0644 \u0641\u0626\u0629 (\u0648\u062f\u064a\u0645\u0648\u063a\u0631\u0627\u0641\u064a\u0629).<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0633\u062a\u0643\u0648\u0646 \u0627\u0644\u0625\u062c\u0627\u0628\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0634\u064a\u0648\u0639\u0627 (\u0623\u064a \u0627\u0644\u0648\u0636\u0639) \u0644\u0643\u0644 \u0641\u0626\u0629 \u0645\u064a\u0632\u0629.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u062e\u062f\u0645 \u0642\u0627\u0639\u062f\u0629 \u0627\u0644\u0627\u0646\u062a\u0635\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0648\u062c\u0648\u062f\u0629 \u0641\u064a \u0623\u0642\u0635\u0649 \u0627\u0644\u064a\u0633\u0627\u0631 \u0639\u0646\u062f\u0645\u0627 \u062a\u0643\u0648\u0646 \u0647\u0646\u0627\u0643 \u0646\u062a\u0627\u0626\u062c \u0645\u062a\u0642\u0627\u0631\u0628\u0629 \u0628\u064a\u0646 \u0627\u0644\u0641\u0626\u0627\u062a: \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 &gt; \u0627\u0644\u0623\u062f\u0627\u0621 &gt; \u062c\u0645\u064a\u0644 &gt; \u063a\u064a\u0631 \u0645\u0647\u062a\u0645.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0625\u0630\u0627 \u0637\u0644\u0628\u062a \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u062c\u064a\u0628\u064a\u0646 \u062a\u0642\u064a\u064a\u0645 \u0623\u0647\u0645\u064a\u0629 \u0645\u064a\u0632\u0627\u062a \u0645\u0639\u064a\u0646\u0629 \u060c \u0641\u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u062d\u0633\u0627\u0628 \u0645\u062a\u0648\u0633\u0637 \u0631\u062f\u0648\u062f\u0647\u0645 \u0625\u0630\u0627 \u0642\u0645\u062a \u0628\u0630\u0644\u0643.<\/span><\/li>\n<\/ul>\n\n<p><span style=\"font-weight: 400;\">\u064a\u0648\u0641\u0631 \u0644\u0643 \u0647\u0630\u0627 \u0627\u0644\u0646\u0648\u0639 \u0645\u0646 \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0645\u0633\u062a\u0648\u0649 \u0623\u0633\u0627\u0633\u064a\u0627 \u0645\u0646 \u0627\u0644\u0645\u0639\u0631\u0641\u0629. \u0625\u0646\u0647 \u0645\u0641\u064a\u062f \u0641\u064a \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0648\u0627\u0642\u0641 \u0639\u0646\u062f\u0645\u0627 \u064a\u0643\u0648\u0646 \u0627\u0644\u0646\u0647\u062c \u0627\u0644\u0623\u0643\u062b\u0631 \u0634\u0645\u0648\u0644\u0627 \u063a\u064a\u0631 \u0636\u0631\u0648\u0631\u064a (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644 \u060c \u0627\u062e\u062a\u0628\u0627\u0631 \u0623\u0641\u0643\u0627\u0631 \u0627\u0644\u062a\u0635\u0645\u064a\u0645 \u0623\u0648 \u0639\u0645\u0644 \u0645\u0633\u0648\u062f\u0629 \u062a\u0642\u0631\u064a\u0628\u064a\u0629 \u0644\u062e\u0627\u0631\u0637\u0629 \u0627\u0644\u0637\u0631\u064a\u0642 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643).<\/span><\/p>\n\n<h4 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0633\u062a\u0645\u0631<\/span><\/h4>\n\n<p><span style=\"font-weight: 400;\">\u064a\u062d\u062a\u0648\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0645\u0646\u0641\u0635\u0644 \u0639\u0644\u0649 \u0628\u0639\u0636 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u060c \u0644\u0643\u0646\u0647 \u0645\u0643\u0627\u0646 \u0631\u0627\u0626\u0639 \u0644\u0644\u0628\u062f\u0621 \u0648\u064a\u0639\u0637\u064a \u0641\u0647\u0645\u0627 \u0639\u0627\u0645\u0627 \u0644\u0644\u0646\u062a\u0627\u0626\u062c. \u064a\u0639\u0646\u064a:<\/span><\/p>\n\n<ul>\n<li><span style=\"font-weight: 400;\">\u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u060c \u0646\u0641\u0642\u062f \u0627\u0644\u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a. \u0643\u0627\u0646\u062a \u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0647\u064a \u062a\u0639\u064a\u064a\u0646 25 \u0625\u062c\u0627\u0628\u0629 \u0645\u062d\u062a\u0645\u0644\u0629 \u0644\u0643\u0644 \u0645\u0633\u062a\u062c\u064a\u0628 \u0625\u0644\u0649 \u0648\u0627\u062d\u062f\u0629 \u0645\u0646 \u0633\u062a \u0645\u062c\u0645\u0648\u0639\u0627\u062a. \u062b\u0645 \u064a\u062a\u0645 \u062f\u0645\u062c \u0627\u0644\u0631\u062f\u0648\u062f \u0645\u0646 \u0643\u0644 \u0645\u0633\u062a\u062c\u064a\u0628 \u0641\u064a \u0641\u0626\u0629 \u0648\u0627\u062d\u062f\u0629 \u0644\u0643\u0644 \u062e\u0627\u0635\u064a\u0629.<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">\u0627\u0644\u062a\u0628\u0627\u064a\u0646 \u0641\u064a \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u063a\u064a\u0631 \u0645\u0639\u0631\u0648\u0641 \u062a\u0645\u0627\u0645\u0627. \u064a\u062a\u0645 \u0625\u0639\u0637\u0627\u0621 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0627\u062a \u0627\u0644\u0623\u0643\u062b\u0631 \u0644\u064a\u0648\u0646\u0629 \u0646\u0641\u0633 \u0648\u0632\u0646 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0627\u062a \u0627\u0644\u0623\u0643\u062b\u0631 \u0635\u0631\u0627\u0645\u0629. \u0636\u0639 \u0641\u064a \u0627\u0639\u062a\u0628\u0627\u0631\u0643 \u0634\u062e\u0635\u0627 \u062c\u0630\u0627\u0628\u0627 \u0644\u062f\u064a\u0647 \u0645\u0648\u0642\u0641 \u0645\u062e\u062a\u0644 \u0648\u0638\u064a\u0641\u064a\u0627 &#8220;\u062a\u0648\u0642\u0639\u0647&#8221; \u0645\u0642\u0627\u0628\u0644 \u0645\u0648\u0642\u0641 &#8220;\u062a\u0639\u0627\u064a\u0634 \u0645\u0639\u0647&#8221;.<\/span><\/li>\n<\/ul>\n\n<h5 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">\u064a\u0633\u062c\u0644 \u0627\u0644\u0625\u062c\u0627\u0628\u0627\u062a<\/span><\/h5>\n\n<p><span style=\"font-weight: 400;\">\u0623\u0648\u0644\u0627 \u060c \u064a\u062a\u0645 \u0625\u0639\u0637\u0627\u0621 \u0643\u0644 \u062e\u064a\u0627\u0631 \u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0642\u064a\u0645\u0629 \u0631\u0636\u0627 \u0645\u062d\u062a\u0645\u0644\u0629 \u0628\u064a\u0646 -2 \u0648 4. \u0643\u0644\u0645\u0627 \u0632\u0627\u062f \u0627\u0644\u0631\u0642\u0645 \u060c \u0632\u0627\u062f \u0631\u063a\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0644\u0648\u0638\u064a\u0641\u0629. \u064a\u062a\u0645 \u062a\u0635\u0646\u064a\u0641 \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0645\u0646 1 \u0625\u0644\u0649 9 \u0643\u0645\u0627 \u0643\u0627\u0646 \u0633\u0627\u0628\u0642\u0627.<\/span><\/p>\n\n<p><b>\u0648\u0638\u064a\u0641\u064a\u0629:<\/b> -2 (<span style=\"font-weight: 400;\">\u0644\u0645 \u064a\u0639\u062c\u0628\u0646\u064a) \u060c -1 (\u064a\u0639\u064a\u0634 \u0645\u0639) \u060c 0 \u060c 2 (\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646) \u060c 4 (\u0645\u062b\u0644) \u061b<\/span><\/p>\n\n<p><b>\u0645\u062e\u062a\u0644\u0629:<\/b> -2 (\u0645\u062b\u0644) \u060c <span style=\"font-weight: 400;\"> -1 (\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646) \u060c 0 (\u0645\u062d\u0627\u064a\u062f) \u060c 2 (\u0627\u0644\u0639\u064a\u0634 \u0645\u0639) \u060c 4 (\u0644\u0645 \u064a\u0639\u062c\u0628\u0646\u064a) \u061b<\/span><\/p>\n\n<p><b>\u0627\u0644\u0623\u0647\u0645\u064a\u0629:<\/b><span style=\"font-weight: 400;\"> -1 (\u063a\u064a\u0631 \u0645\u0647\u0645) \u060c 9 (\u0645\u0647\u0645 \u0644\u0644\u063a\u0627\u064a\u0629).<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0642\u062f \u062a\u062c\u062f \u0645\u0642\u064a\u0627\u0633 \u0645\u062e\u062a\u0644 \u0644\u0644\u062e\u0644\u0641. \u0623\u0644\u0627 \u062a\u0639\u0643\u0633 \u0627\u0644\u062f\u0631\u062c\u0627\u062a \u0627\u0644\u0623\u0639\u0644\u0649 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u062a\u0639\u0629\u061f \u0641\u064a \u0627\u0644\u0631\u062f\u0648\u062f \u0627\u0644\u0645\u062e\u062a\u0644\u0629 \u0648\u0638\u064a\u0641\u064a\u0627 \u060c \u064a\u0634\u064a\u0631 \u0639\u062f\u0645 \u0627\u0644\u0625\u0639\u062c\u0627\u0628 \u0625\u0644\u0649 \u0639\u062f\u0645 \u0627\u0644\u0645\u0648\u0627\u0641\u0642\u0629 \u0628\u0634\u062f\u0629 \u0639\u0644\u0649 \u063a\u064a\u0627\u0628 \u0627\u0644\u0645\u064a\u0632\u0629. \u0648\u0645\u0646 \u0634\u0623\u0646 \u0627\u0644\u0625\u062f\u0645\u0627\u062c \u0623\u0646 \u064a\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0631\u0636\u0627. \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u060c \u0641\u0625\u0646\u0647 \u064a\u062d\u0635\u0644 \u0639\u0644\u0649 \u062f\u0631\u062c\u0629 \u0623\u0639\u0644\u0649.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0627\u0644\u0623\u0633\u0627\u0633 \u0627\u0644\u0645\u0646\u0637\u0642\u064a \u0644\u0644\u0645\u0642\u064a\u0627\u0633 \u063a\u064a\u0631 \u0627\u0644\u0645\u062a\u0645\u0627\u062b\u0644 (\u064a\u0628\u062f\u0623 \u0645\u0646 -2 \u0628\u062f\u0644\u0627 \u0645\u0646 -4) \u0647\u0648 \u0623\u0646 \u0627\u0644\u0641\u0626\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u0635\u0644 \u0639\u0644\u064a\u0647\u0627 \u0645\u0646 \u0627\u0644\u0631\u062f\u0648\u062f \u0627\u0644\u0633\u0644\u0628\u064a\u0629 (\u0639\u0643\u0633\u064a\u0629 \u0648\u0645\u0634\u0643\u0648\u0643 \u0641\u064a\u0647\u0627) \u0623\u0636\u0639\u0641 (\u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0648\u0627\u0644\u0623\u062f\u0627\u0621).<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0633\u062a\u0635\u0646\u0641 \u0647\u0630\u0647 \u0627\u0644\u062f\u0631\u062c\u0627\u062a \u062e\u0635\u0627\u0626\u0635 \u0637\u0627\u0626\u0631\u0629 2-D. \u0645\u0639 \u0647\u0630\u0647 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u060c \u0644\u064a\u0633\u062a \u0647\u0646\u0627\u0643 \u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u062c\u062f\u0648\u0644 \u062a\u0642\u064a\u064a\u0645.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0644\u0646\u0641\u062a\u0631\u0636 \u0623\u0646 \u0627\u0644\u062e\u0627\u0635\u064a\u0629 \u0647\u064a \u0627\u0644\u0639\u0643\u0633. \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u062d\u0627\u0644\u0629 \u060c \u064a\u0645\u0643\u0646\u0643 \u062f\u0627\u0626\u0645\u0627 \u062a\u0639\u0631\u064a\u0641\u0647\u0627 \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u0639\u0643\u0633 \u0630\u0644\u0643 \u0648\u0645\u0628\u0627\u062f\u0644\u0629 \u0627\u0644\u062f\u0631\u062c\u0627\u062a \u0627\u0644\u0648\u0638\u064a\u0641\u064a\u0629 \u0648\u0627\u0644\u0645\u062e\u062a\u0644\u0629 \u0644\u062a\u0635\u0646\u064a\u0641\u0647\u0627 \u0641\u064a \u0641\u0626\u0629 \u0643\u0627\u0646\u0648 \u0645\u062e\u062a\u0644\u0641\u0629 \u061b \u0628\u062f\u0644\u0627 \u0645\u0646 \u0630\u0644\u0643 \u060c \u064a\u0645\u0643\u0646\u0643 \u0625\u0632\u0627\u0644\u062a\u0647 \u0645\u0646 \u0628\u062d\u062b\u0643.<\/span><\/p>\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><span style=\"font-weight: 400;\">\u0627\u0633\u062a\u0646\u062a\u0627\u062c<\/span><\/h2>\n\n<p><span style=\"font-weight: 400;\">\u0646\u0645\u0648\u0630\u062c KANO \u0647\u0648 \u0645\u0646\u0647\u062c\u064a\u0629 \u0645\u0646\u0638\u0645\u0629 \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0644\u0641\u0631\u0642 \u0627\u0644\u0645\u0646\u062a\u062c. \u064a\u0633\u0627\u0639\u062f \u0625\u0637\u0627\u0631 \u0627\u0644\u0639\u0645\u0644 \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0627\u062a \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0639\u062a\u0642\u062f\u0648\u0646 \u0623\u0646\u0647\u0627 \u0633\u062a\u0631\u0636\u064a \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u062a\u0638\u0647\u0631 \u0647\u0630\u0647 \u0627\u0644\u0623\u0633\u0627\u0644\u064a\u0628 \u0641\u0639\u0627\u0644\u064a\u062a\u0647\u0627 \u0641\u064a \u0647\u0630\u0627 \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0635\u0639\u0628 \u060c \u062d\u064a\u062b \u062a\u062a\u0646\u0627\u0641\u0633 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0639\u0644\u0649 \u0645\u0633\u0627\u062d\u0629 \u0627\u0644\u0631\u0641 \u0648\u0627\u0647\u062a\u0645\u0627\u0645 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646. \u062d\u062a\u0649 \u0642\u0628\u0644 \u0623\u0646 \u064a\u062f\u062e\u0644 \u0627\u0644\u0645\u0646\u062a\u062c \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u060c \u064a\u0633\u0639\u0649 \u0646\u0645\u0648\u0630\u062c \u062c\u0648\u062f\u0629 \u0643\u0627\u0646\u0648 \u062c\u0627\u0647\u062f\u0627 \u0644\u062a\u0648\u0641\u064a\u0631 \u0627\u0644\u0648\u0636\u0648\u062d \u0628\u0634\u0623\u0646 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 \u0641\u064a \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0632\u0645\u0646\u064a \u0648\u0627\u0644\u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0644\u0627\u0632\u0645\u0629.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u0623\u0638\u0647\u0631\u062a \u062f\u0631\u0627\u0633\u0629 \u062d\u0627\u0644\u0629 \u0646\u0645\u0648\u0630\u062c KANO \u0643\u064a\u0641\u064a\u0629 \u0625\u0637\u0644\u0627\u0642 \u0645\u0646\u062a\u062c \u062c\u062f\u064a\u062f \u0623\u062b\u0646\u0627\u0621 \u0627\u0644\u0639\u0645\u0644 \u0641\u064a \u0638\u0644 \u0645\u0648\u0627\u0631\u062f \u0645\u062d\u062f\u0648\u062f\u0629 \u0648\u0642\u064a\u0648\u062f \u0627\u0644\u062a\u0648\u0642\u064a\u062a.<\/span><\/p>\n\n<p><span style=\"font-weight: 400;\">\u064a\u0645\u0643\u0646\u0643 \u062a\u0642\u064a\u064a\u0645 \u0645\u0634\u0627\u0639\u0631 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0628\u0633\u0631\u0639\u0629 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 QuestionPro. \u064a\u0645\u0643\u0646\u0643 \u0647\u0630\u0627 \u0645\u0646 \u0641\u062d\u0635 \u0627\u0644\u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0641\u064a \u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u064a\u062a\u064a\u062d \u0644\u0643 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0628\u0645\u062f\u062e\u0644\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062d\u0644\u064a\u0644\u0647\u0627 \u0648\u0627\u0644\u062a\u0635\u0631\u0641 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