{"id":803072,"date":"2022-05-06T11:24:33","date_gmt":"2022-05-06T18:24:33","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%d8%b1%d8%ad%d9%84%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84-%d9%85%d9%82%d8%a7%d8%a8%d9%84-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84\/"},"modified":"2022-05-06T11:24:33","modified_gmt":"2022-05-06T11:24:33","slug":"%d8%b1%d8%ad%d9%84%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84-%d9%85%d9%82%d8%a7%d8%a8%d9%84-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ar\/%d8%b1%d8%ad%d9%84%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84-%d9%85%d9%82%d8%a7%d8%a8%d9%84-%d8%aa%d8%ac%d8%b1%d8%a8%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84\/","title":{"rendered":"\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0642\u0627\u0628\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644: \u0627\u0644\u0641\u0631\u0642"},"content":{"rendered":"<p><span style=\"font-weight: 300;\">\u0625\u0630\u0646 \u060c \u0644\u0645\u0627\u0630\u0627 \u062a\u062d\u062a\u0627\u062c \u0634\u0631\u0643\u062a\u0643 \u0625\u0644\u0649 \u0643\u0644 \u0645\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0642\u0627\u0628\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f \u0623\u0644\u064a\u0633\u0648\u0627 \u0646\u0641\u0633 \u0627\u0644\u0634\u064a\u0621\u061f \u0644\u064a\u0633 \u0628\u0627\u0644\u0636\u0628\u0637.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0643 \u0627\u0644\u0630\u064a \u0642\u062f \u062a\u0648\u0627\u062c\u0647\u0647 \u0639\u0646\u062f \u0645\u0648\u0627\u062c\u0647\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0623\u0645\u0631 \u0645\u0641\u0647\u0648\u0645: \u0643\u0644\u0627 \u0627\u0644\u0645\u0635\u0637\u0644\u062d\u064a\u0646 \u064a\u0635\u0641\u0627\u0646 \u0639\u0645\u0644\u0627\u0626\u0643. \u0648\u0645\u0639 \u0630\u0644\u0643 \u060c \u0641\u0625\u0646 \u062c\u0648\u0647\u0631 \u0648\u0623\u063a\u0631\u0627\u0636 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u062e\u062a\u0644\u0641\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0627\u0628\u0642 \u0645\u0639\u0646\u0627 \u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0631\u063a\u0628 \u0641\u064a \u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0645\u0632\u064a\u062f \u062d\u0648\u0644 \u0645\u0627 \u064a\u062c\u0639\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0641\u0647\u0648\u0645\u0627 \u0645\u062e\u062a\u0644\u0641\u0627 \u0639\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0643\u064a\u0641 \u064a\u0645\u0643\u0646\u0643 \u062a\u0645\u064a\u064a\u0632 \u0623\u062d\u062f\u0647\u0645\u0627 \u0639\u0646 \u0627\u0644\u0622\u062e\u0631. \u0644\u0646\u0628\u062f\u0623 \u0623\u0648\u0644\u0627 \u0628\u0641\u0647\u0645 \u062a\u0639\u0631\u064a\u0641 \u0643\u0644 \u0645\u0635\u0637\u0644\u062d \u0628\u0625\u064a\u062c\u0627\u0632 \u0634\u062f\u064a\u062f.  <\/span><\/p>\n<div class=\"tags-wrap\">\n<p class=\"content-index\" style=\"margin-top: 0;\">\u0641\u0647\u0631\u0633 \u0627\u0644\u0645\u062d\u062a\u0648\u0649<\/p>\n<ol style=\"font-weight: 400; margin: 0px 30px; line-height: 22px;\">\n<li style=\"lisy-style-type: decimal;\"><a href=\"#What_is_Customer_Journey\">\u0645\u0627 \u0647\u064a \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/a><\/li>\n<li style=\"lisy-style-type: decimal;\"><a href=\"#What_is_Customer_Experience\">\u0645\u0627 \u0647\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/a><\/li>\n<li style=\"lisy-style-type: decimal;\"><a href=\"#Why_are_they_different\">\u0644\u0645\u0627\u0630\u0627 \u0647\u0645 \u0645\u062e\u062a\u0644\u0641\u0648\u0646<\/a><\/li>\n<li style=\"lisy-style-type: decimal;\"><a href=\"#Example\">\u0645\u062b\u0627\u0644 \u0639\u0644\u0649 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0642\u0627\u0628\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/a><\/li>\n<li style=\"lisy-style-type: decimal;\"><a href=\"#Conclusion\">\u0627\u0633\u062a\u0646\u062a\u0627\u062c<\/a><\/li>\n<\/ol>\n<\/div>\n<h2 id=\"What_is_Customer_Journey\">\u0645\u0627 \u0647\u064a \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f<\/h2>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-map\/\"><span style=\"font-weight: 300;\">\u0631\u062d\u0644\u0629 \u0627\u0644\u0632\u0628\u0648\u0646<\/span><\/a><span style=\"font-weight: 300;\">  \u0647\u064a \u0645\u062c\u0645\u0648\u0639\u0629 \u0645\u0646 \u062c\u0645\u064a\u0639 \u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0641\u0627\u0639\u0644\u0627\u062a\u0647\u0645 \u0645\u0639 \u0645\u0646\u062a\u062c\u0643 \u0623\u0648 \u062e\u062f\u0645\u062a\u0643 \u0648\u0645\u0639 \u0634\u0631\u0643\u062a\u0643. \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0647\u0630\u0647 \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629 \u0623\u0648 \u0645\u0645\u0643\u0646\u0629 \u0648\u062a\u062a\u062c\u0627\u0648\u0632 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0621 \u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0645\u0631\u0627\u062d\u0644 \u0645\u0627 \u0642\u0628\u0644 \u0627\u0644\u0628\u064a\u0639 \u0648\u0645\u0627 \u0628\u0639\u062f \u0627\u0644\u0628\u064a\u0639.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u062a\u062a\u0643\u0648\u0646 \u0627\u0644\u0631\u062d\u0644\u0629 \u0645\u0646 \u062e\u0645\u0633 \u0645\u0631\u0627\u062d\u0644 \u060c \u0648\u0645\u0646 \u0627\u0644\u0645\u0647\u0645 \u062f\u0627\u0626\u0645\u0627 \u0648\u0636\u0639\u0647\u0627 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631 \u0644\u0623\u0646\u0646\u0627 \u0625\u0630\u0627 \u0639\u0631\u0641\u0646\u0627\u0647\u0627 \u062c\u064a\u062f\u0627 \u060c \u0641\u0633\u0646\u0643\u0648\u0646 \u0642\u0627\u062f\u0631\u064a\u0646 \u0639\u0644\u0649 \u0627\u0644\u0627\u0642\u062a\u0631\u0627\u0628 \u0645\u0646 \u062c\u0645\u0647\u0648\u0631\u0646\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u062f\u0641 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645 \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u062a\u0648\u0641\u064a\u0631 \u0648\u0642\u062a \u0627\u0644\u0631\u062d\u0644\u0629 \u060c \u0645\u0645\u0627 \u064a\u062a\u0631\u062c\u0645 \u0625\u0644\u0649 \u062f\u0648\u0631\u0629 \u062d\u064a\u0627\u0629 \u0623\u0637\u0648\u0644.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u062a\u062c\u062f\u0631 \u0627\u0644\u0625\u0634\u0627\u0631\u0629 \u0625\u0644\u0649 \u0623\u0646\u0647 \u060c \u0643\u0645\u0627 \u064a\u0634\u064a\u0631 \u0627\u0644\u0627\u0633\u0645 \u060c \u064a\u0646\u0635\u0628 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u064a\u0644. \u0644\u0647\u0630\u0627 \u0627\u0644\u0633\u0628\u0628 \u0646\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0633\u0624\u0627\u0644 \u0623\u0646\u0641\u0633\u0646\u0627 \u062d\u0648\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0642\u0627\u0628\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644:  <\/span><\/p>\n<ul>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u0647\u0644 \u0646\u0639\u0631\u0641 \u0645\u0646 \u0647\u0645\u061f<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u0647\u0644 \u0646\u0639\u0631\u0641 \u0643\u064a\u0641 \u064a\u062a\u0635\u0631\u0641\u0648\u0646\u061f<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u0647\u0644 \u0646\u0639\u0631\u0641 \u0631\u063a\u0628\u0627\u062a\u0647\u0645 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647\u0645\u061f<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u0647\u0644 \u062a\u0639\u0631\u0641 \u0643\u064a\u0641 \u062a\u062c\u0639\u0644\u0647\u0645 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u064a\u0634\u0639\u0631\u0648\u0646\u061f  <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 300;\">\u062a\u062a\u0631\u0627\u0648\u062d \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u062a\u064a \u064a\u0645\u0631 \u0628\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0639\u0646\u062f \u0627\u0644\u062d\u0627\u062c\u0629 \u0625\u0644\u0649 \u0627\u0644\u0628\u062d\u062b \u0648\u0627\u0644\u0628\u062f\u0627\u0626\u0644 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629. \u0633\u064a\u0633\u0645\u062d \u0627\u0644\u0623\u062e\u0630 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0639\u0645\u0644 \u0628\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0645\u0648\u0636\u0648\u0639\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u062a\u063a\u0637\u064a\u062a\u0647\u0627 \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0646\u0633\u064a\u0642\u0627\u062a \u0648\u0642\u0646\u0648\u0627\u062a \u0627\u0644\u062a\u0648\u0632\u064a\u0639.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u062a\u062a\u0645\u062b\u0644 \u0625\u062d\u062f\u0649 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u0623\u0648\u0644\u0649 \u0641\u064a \u0628\u0646\u0627\u0621 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0645\u0634\u062a\u0631\u064a. \u0633\u064a\u0633\u0645\u062d \u0644\u0643 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0641\u0647\u0645\u0647 \u060c \u0648\u0648\u0636\u0639 \u0646\u0641\u0633\u0643 \u0641\u064a \u0645\u0643\u0627\u0646\u0647 \u060c \u0648\u0628\u0627\u0644\u062a\u0627\u0644\u064a \u062a\u0643\u0648\u0646 \u0642\u0627\u062f\u0631\u0627 \u0639\u0644\u0649 \u0645\u0639\u0631\u0641\u0629 \u062e\u0635\u0627\u0626\u0635\u0647 \u0648\u062e\u0628\u0631\u0627\u062a\u0647 \u0648\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0628\u0645\u062c\u0631\u062f \u062a\u062d\u062f\u064a\u062f \u0634\u062e\u0635\u064a\u0629 \u0627\u0644\u0645\u0634\u062a\u0631\u064a \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u060c \u064a\u0645\u0643\u0646\u0643 \u0625\u0646\u0634\u0627\u0621 <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-mapping\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 300;\">\u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629<\/span><\/p>\n<p><\/a> \u0627\u0644\u0639\u0645\u064a\u0644 &#8211; <span style=\"font-weight: 300;\"> \u062a\u0645\u062b\u064a\u0644 \u0645\u0631\u0626\u064a \u0644\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 &#8211; \u0644\u062a\u0648\u0636\u064a\u062d \u062a\u062c\u0627\u0631\u0628 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0639 \u0627\u0644\u0634\u0631\u0643\u0629. <\/span> <span style=\"font-weight: 300;\"><br \/>\n<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 300;\">\u0647\u0644 \u0623\u0646\u062a \u0645\u0647\u062a\u0645 \u0628\u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643\u061f \u062b\u0645 \u0642\u062f \u062a\u0643\u0648\u0646 \u0645\u0647\u062a\u0645\u0627 \u0628\u0642\u0631\u0627\u0621\u0629:  <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/how-to-create-a-customer-journey-map\/\"><span style=\"font-weight: 300;\">\u0643\u064a\u0641\u064a\u0629 \u0625\u0646\u0634\u0627\u0621 \u062e\u0631\u064a\u0637\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f<\/span><\/a><\/p><\/blockquote>\n<h2><\/h2>\n<h2 id=\"What_is_Customer_Experience\">\u0645\u0627 \u0647\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u061f<\/h2>\n<p><a href=\"https:\/\/www.questionpro.com\/cx\/why\/5-pillars.html\"><span style=\"font-weight: 300;\">\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0632\u0628\u0648\u0646<\/span><\/a><span style=\"font-weight: 300;\">  (CX) \u0647\u064a \u0646\u062a\u064a\u062c\u0629 \u0644\u062a\u0635\u0648\u0631\u0627\u062a \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0639\u062f \u0627\u0644\u062a\u0641\u0627\u0639\u0644 \u0628\u0639\u0642\u0644\u0627\u0646\u064a\u0629 \u0648\u062c\u0633\u062f\u064a\u0629 \u0648\u0639\u0627\u0637\u0641\u064a\u0629 \u0648 \/ \u0623\u0648 \u0646\u0641\u0633\u064a\u0629 \u0645\u0639 \u0623\u064a \u062c\u0632\u0621 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644. \u0647\u0630\u0627 \u0627\u0644\u062a\u0635\u0648\u0631 \u064a\u0624\u062b\u0631  <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/consumer-behavior-definition\/\"><span style=\"font-weight: 300;\">\u0633\u0644\u0648\u0643\u064a\u0627\u062a<\/span><\/p>\n<p><\/a> \u0627\u0644\u0639\u0645\u0644\u0627\u0621 <span style=\"font-weight: 300;\"> \u0648\u062e\u0644\u0642 \u0627\u0644\u0630\u0643\u0631\u064a\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062f\u0641\u0639 <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/customer-loyalty-what-it-is\/\"><span style=\"font-weight: 300;\">\u0648\u0644\u0627\u0621 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 <\/span><\/p>\n<p><\/a><span style=\"font-weight: 300;\">\u0645\u0645\u0627 \u064a\u0624\u062b\u0631 \u0639\u0644\u0649 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a\u0629 \u0627\u0644\u062a\u064a \u062a\u0648\u0644\u062f\u0647\u0627 \u0627\u0644\u0634\u0631\u0643\u0629.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u062a\u0645\u062a\u062f \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0625\u0644\u0649 \u062c\u0645\u064a\u0639 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0648\u0627\u0644\u0634\u0631\u0627\u0621 \u0648\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0648\u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 &#8211; \u0628\u063a\u0636 \u0627\u0644\u0646\u0638\u0631 \u0639\u0646 \u0627\u0644\u0642\u0646\u0627\u0629. \u0646\u0637\u0627\u0642\u0647\u0627 \u0634\u0627\u0645\u0644 \u060c \u064a\u0648\u062d\u062f \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u062d\u0648\u0644 \u0631\u0624\u064a\u0629 \u0627\u0644\u0639\u0645\u064a\u0644.<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0644\u0627 \u064a\u0645\u0643\u0646 \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u062a\u062d\u0643\u0645 \u0628\u0634\u0643\u0644 \u0643\u0627\u0645\u0644 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0623\u0646\u0647\u0627 \u062a\u0639\u0646\u064a \u0627\u0644\u0633\u064a\u0637\u0631\u0629 \u0639\u0644\u0649 \u062a\u0635\u0648\u0631\u0627\u062a \u0639\u0645\u0644\u0627\u0626\u0647\u0627 \u0648\u0639\u0648\u0627\u0637\u0641\u0647\u0645 \u0648\u0633\u0644\u0648\u0643\u064a\u0627\u062a\u0647\u0645 \u060c \u0648\u0647\u0648 \u0623\u0645\u0631 \u0645\u0633\u062a\u062d\u064a\u0644 \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639.  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0648\u0645\u0639 \u0630\u0644\u0643 \u060c \u0625\u0630\u0627 \u0643\u0627\u0646 \u0628\u0625\u0645\u0643\u0627\u0646\u0647\u0645 \u0627\u0644\u0627\u0633\u062a\u0639\u062f\u0627\u062f \u0644\u062a\u0642\u062f\u064a\u0645 \u062a\u062c\u0627\u0631\u0628 \u0645\u062b\u0627\u0644\u064a\u0629 \u0648\u062a\u0635\u062d\u064a\u062d \u0645\u0627 \u064a\u0636\u0631 \u0628\u0639\u0645\u0644\u0627\u0626\u0647\u0645 \u060c \u0648\u0625\u063a\u0644\u0627\u0642 \u0627\u0644\u062d\u0644\u0642\u0629 \u0628\u0627\u0644\u0641\u0639\u0644 &#8230; \u062b\u0645 \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0645\u0646 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0623\u0646 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0634\u0631\u0643\u0629 \u0645\u0646\u0635\u0629 <\/span><a href=\"https:\/\/www.questionpro.com\/cx\/\"><br \/>\n  <span style=\"font-weight: 300;\">\u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621<\/span><br \/>\n<\/a><span style=\"font-weight: 300;\">.<\/span><\/p>\n<h2 id=\"Why_are_they_different\">\u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/h2>\n<p><span style=\"font-weight: 300;\">\u0625\u0630\u0627 \u0643\u0627\u0646 \u0627\u0644\u0641\u0631\u0642 \u0628\u064a\u0646 \u0627\u0644\u0645\u0635\u0637\u0644\u062d\u064a\u0646 \u0644\u0627 \u064a\u0632\u0627\u0644 \u0645\u0631\u0628\u0643\u0627 \u060c \u0641\u0625\u0644\u064a\u0643 \u062a\u0644\u0645\u064a\u062d\u0627: \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0647\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0641\u064a \u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644. \u0628\u0645\u0639\u0646\u0649 \u0622\u062e\u0631 \u060c \u062a\u0639\u062a\u0645\u062f \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0644\u0649 \u0631\u0633\u0645 \u062e\u0631\u064a\u0637\u0629 \u0644\u0631\u062d\u0644\u0629 \u0639\u0645\u0644\u0627\u0626\u0647\u0645 \u0644\u0645\u0639\u0631\u0641\u0629 \u0643\u064a\u0641 \u062a\u062c\u0639\u0644\u0647\u0645 \u062a\u0641\u0627\u0639\u0644\u0627\u062a\u0647\u0645 \u0645\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u064a\u0634\u0639\u0631\u0648\u0646.  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0639\u0645\u0644 \u0639\u0644\u0649 \u062a\u0642\u062f\u064a\u0645 \u0623\u0641\u0636\u0644 \u062a\u062c\u0631\u0628\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0639\u0645\u064a\u0644\u0643 \u060c \u0641\u0623\u0646\u062a \u0628\u062d\u0627\u062c\u0629 \u062f\u0627\u0626\u0645\u0627 \u0625\u0644\u0649 \u0648\u0636\u0639 \u0631\u062d\u0644\u062a\u0647\u0645 \u0648\u0639\u0648\u0627\u0637\u0641\u0647\u0645 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>\u062f\u0644\u064a\u0644 \u0627\u0644\u0642\u0631\u0627\u0635\u0646\u0629 \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.<\/strong>  \u064a\u0639\u062a\u0645\u062f \u062a\u0639\u0642\u064a\u062f \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0644\u0649 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0643\u0644 \u0639\u0645\u0644 \u0623\u0648 \u0645\u0634\u0631\u0648\u0639. \u0646\u0623\u0645\u0644 \u0623\u0646 \u064a\u0633\u0627\u0639\u062f\u0643 \u0647\u0630\u0627 \u0627\u0644\u0643\u062a\u0627\u0628 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0627\u0644\u0645\u062c\u0627\u0646\u064a \u0639\u0644\u0649 \u0641\u0647\u0645 \u0623\u0641\u0636\u0644 \u0644\u0643\u064a\u0641\u064a\u0629 \u0625\u0646\u0634\u0627\u0621 \u0628\u0631\u0646\u0627\u0645\u062c \u0646\u0627\u062c\u062d \u0644\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u062c\u0645\u0639 \u0628\u064a\u0627\u0646\u0627\u062a \u062b\u0627\u0642\u0628\u0629 \u0648\u062a\u062d\u0648\u064a\u0644 \u0639\u0645\u0644\u0627\u0626\u0643 \u0625\u0644\u0649 \u062f\u0639\u0627\u0629 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/span><\/p>\n<p>\u064a\u0635\u0641 \u0627\u0644\u0643\u062a\u0627\u0628 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u0623\u064a\u0636\u0627 \u0643\u064a\u0641\u064a\u0629 \u062a\u0623\u0637\u064a\u0631 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u062d\u062a\u0649 \u064a\u0646\u062c\u062d \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643.<\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/ebook\/hackers-guide-to-customer-experience.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>\u062a\u0646\u0632\u064a\u0644 \u0645\u062c\u0627\u0646\u064a<\/strong><\/a><\/span><\/p>\n<h2>Vivan los Tacos: \u0645\u062b\u0627\u0644 \u0639\u0644\u0649 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0642\u0627\u0628\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/h2>\n<p><span style=\"font-weight: 300;\">\u064a\u0639\u062f \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0635\u0648\u0631\u0629 \u0648\u0627\u0636\u062d\u0629 \u0644\u0631\u062d\u0644\u0629 \u0639\u0645\u064a\u0644\u0643 \u0623\u0645\u0631\u0627 \u0628\u0627\u0644\u063a \u0627\u0644\u0623\u0647\u0645\u064a\u0629 \u0644\u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u062a\u062d\u0642\u0642 \u0645\u0646 \u0627\u0644\u0645\u062b\u0627\u0644 \u0627\u0644\u062a\u0627\u0644\u064a:  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0644\u0646\u0641\u062a\u0631\u0636 \u0623\u0646\u0643 \u0639\u0645\u064a\u0644 \u0645\u062e\u0644\u0635 \u0644\u0645\u0637\u0639\u0645 &#8220;Vivan los Tacos&#8221;. \u0625\u0630\u0627 \u0633\u0623\u0644\u0643 \u0634\u062e\u0635 \u0645\u0627 \u0639\u0646 \u0633\u0628\u0628 \u0631\u063a\u0628\u062a\u0643 \u062f\u0627\u0626\u0645\u0627 \u0641\u064a \u0627\u0644\u0630\u0647\u0627\u0628 \u0625\u0644\u0649 \u0647\u0646\u0627\u0643 \u060c \u0641\u0642\u062f \u062a\u0642\u0648\u0644 \u0625\u0646 \u0644\u062f\u064a\u0647\u0645 \u0623\u0639\u0638\u0645 \u0633\u0646\u062f\u0648\u064a\u0634\u0627\u062a \u0627\u0644\u062a\u0627\u0643\u0648 \u0641\u064a \u0627\u0644\u0645\u062f\u064a\u0646\u0629 \u0628\u0623\u0643\u0645\u0644\u0647\u0627. \u0648\u0645\u0639 \u0630\u0644\u0643 \u060c \u0641\u0623\u0646\u062a \u0644\u0627 \u062a\u062d\u0628 \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0647\u0645 \u060c \u0631\u0628\u0645\u0627 \u0644\u0623\u0646 \u0627\u0644\u0646\u0648\u0627\u062f\u0644 \u0648\u0642\u062d\u0648\u0646 \u0623\u0648 \u0644\u0623\u0646\u0647\u0645 \u064a\u0633\u062a\u063a\u0631\u0642\u0648\u0646 \u0648\u0642\u062a\u0627 \u0637\u0648\u064a\u0644\u0627 \u0641\u064a \u0625\u0639\u062f\u0627\u062f \u0627\u0644\u0637\u0639\u0627\u0645.  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0633\u064a\u0626\u0629 \u0641\u064a \u0644\u062d\u0638\u0629 \u0645\u062d\u062f\u062f\u0629 \u0645\u0646 \u0631\u062d\u0644\u062a\u0643 \u0643\u0639\u0645\u064a\u0644. \u0645\u0627\u0630\u0627 \u0633\u064a\u062d\u062f\u062b \u0639\u0646\u062f\u0645\u0627 \u062a\u0636\u064a\u0642 \u0630\u0631\u0639\u0627 \u0628\u062a\u062c\u0631\u0628\u0629 <a href=\"https:\/\/www.questionpro.com\/blog\/bad-customer-experience\/\">\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0633\u064a\u0626\u0629<\/a> \u0647\u0630\u0647 \u0641\u064a \u0643\u0644 \u0645\u0631\u0629 \u062a\u0630\u0647\u0628 \u0641\u064a\u0647\u0627\u061f \u0642\u062f \u062a\u0641\u0643\u0631 \u0641\u064a \u0645\u0631\u0627\u062c\u0639\u0629 \u0627\u0644\u0628\u062f\u0627\u0626\u0644 \u0627\u0644\u0623\u062e\u0631\u0649 (\u0645\u0646\u0627\u0641\u0633\u062a\u0647\u0627) \u0648\u0625\u0646\u0647\u0627\u0621 \u062f\u0648\u0631\u0629 \u062d\u064a\u0627\u0629 \u0631\u062d\u0644\u0629 \u0639\u0645\u064a\u0644\u0643 \u0625\u0644\u0649 \u0627\u0644\u0623\u0628\u062f \u0645\u0639 \u0645\u0637\u0639\u0645 &#8220;Vivan los Tacos&#8221;.  <\/span><\/p>\n<p style=\"text-align: center;\">\u062a\u0639\u0631\u0641 \u0639\u0644\u0649: \u0623\u062f\u0648\u0627\u062a \u062a\u0639\u064a\u064a\u0646 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/p>\n<p><span style=\"font-weight: 300;\">\u0645\u0627 \u0647\u0648 \u0627\u0644\u0645\u063a\u0632\u0649 \u0645\u0646 \u0647\u0630\u0627 \u0627\u0644\u0645\u062b\u0627\u0644\u061f \u0647\u0644 \u064a\u062c\u0628 \u0623\u0644\u0627 \u062a\u0641\u062a\u0631\u0636 \u0623\u0628\u062f\u0627 \u0623\u0646\u0647 \u0644\u0645\u062c\u0631\u062f \u0623\u0646 \u0644\u062f\u064a\u0643 \u0623\u0641\u0636\u0644 \u0633\u0646\u062f\u0648\u064a\u0634\u0627\u062a \u0627\u0644\u062a\u0627\u0643\u0648 \u0641\u064a \u0627\u0644\u0645\u0646\u0637\u0642\u0629 \u064a\u0639\u0646\u064a \u0623\u0646 \u0639\u0645\u0644\u0627\u0626\u0643 \u0633\u064a\u0643\u0648\u0646\u0648\u0646 \u0645\u062e\u0644\u0635\u064a\u0646 \u0625\u0644\u0649 \u0627\u0644\u0623\u0628\u062f\u061f \u0642\u062f \u064a\u0643\u0648\u0646. \u0648\u0644\u0643\u0646 \u0647\u0630\u0627 \u0623\u064a\u0636\u0627: \u0633\u064a\u0633\u0645\u062d \u0644\u0643 \u0628\u0646\u0627\u0621 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u062d\u0648\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0628\u0625\u062f\u0631\u0627\u0643 \u0646\u0642\u0637\u0629 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0627\u0644\u062a\u064a \u064a\u0643\u0627\u0641\u062d <a href=\"https:\/\/www.questionpro.com\/blog\/customer-touchpoints\/\">\u0641\u064a\u0647\u0627 \u0639\u0645\u064a\u0644\u0643<\/a> . \u0648\u0623\u0641\u0636\u0644 \u0637\u0631\u064a\u0642\u0629 \u0644\u0645\u0639\u0631\u0641\u0629 \u0622\u0644\u0627\u0645 \u0623\u0648 \u0623\u0641\u0631\u0627\u062d \u0639\u0645\u0644\u0627\u0626\u0643 \u0647\u064a \u0628\u0628\u0633\u0627\u0637\u0629 \u0639\u0646 \u0637\u0631\u064a\u0642 \u0633\u0624\u0627\u0644\u0647\u0645.<\/span><\/p>\n<blockquote>\n<p class=\"p1\">\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0643\u064a\u0641\u064a\u0629 \u0625\u0646\u0634\u0627\u0621 <a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-canvas\/\"><br \/>\n  <span class=\"s1\">\u0644\u0648\u062d\u0629 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/span><br \/>\n<\/a> \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643 \u0648\u062a\u0646\u0632\u064a\u0644 \u0627\u0644\u0642\u0627\u0644\u0628 \u0627\u0644\u062e\u0627\u0635 \u0628\u0646\u0627.<\/p>\n<\/blockquote>\n<h2><\/h2>\n<h2 id=\"Conclusion\">\u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0628\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/h2>\n<p><span style=\"font-weight: 300;\">\u062f\u0639\u0646\u0627 \u0646\u062c\u0645\u0639 \u0647\u0630\u0627:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0647\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u062a\u0635\u0641 \u062c\u0645\u064a\u0639 \u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0641\u0627\u0639\u0644\u0627\u062a\u0647\u0645 \u0641\u064a \u0639\u0644\u0627\u0642\u062a\u0647\u0645 \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.  <\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CX) \u0647\u064a \u0643\u064a\u0641\u064a\u0629 \u0627\u0631\u062a\u0628\u0627\u0637 \u0627\u0644\u0634\u0631\u0643\u0629 \u0628\u0639\u0645\u0644\u0627\u0626\u0647\u0627 \u0641\u064a \u062c\u0645\u064a\u0639 \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0645\u0631\u0648\u0646 \u0628\u0647\u0627 (\u0645\u0646 \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631 \u0639\u0644\u0649 \u0637\u0648\u0644 \u0627\u0644\u0637\u0631\u064a\u0642 \u0625\u0644\u0649 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0645\u0631\u0648\u062c\u0627 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629).<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u062a\u0639\u062f \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0627\u0644\u0639\u0646\u0627\u0635\u0631 \u0627\u0644\u062d\u0627\u0633\u0645\u0629 \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u0639\u0644\u0649 \u0623\u064a \u0634\u0631\u0643\u0629 \u0623\u0646 \u062a\u0636\u0639\u0647\u0627 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0628\u0627\u0631 \u0625\u0630\u0627 \u0643\u0627\u0646\u062a \u062a\u0631\u064a\u062f \u0623\u0646 \u064a\u0635\u0628\u062d \u0639\u0645\u0644\u0627\u0624\u0647\u0627 \u062f\u0639\u0627\u0629 \u0644\u0639\u0644\u0627\u0645\u062a\u0647\u0627 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629.<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u0644\u062a\u0648\u0641\u064a\u0631 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u0644\u0627\u0621 \u0631\u0627\u0626\u0639\u0629 \u060c \u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0648\u0636\u0639 \u0639\u0645\u064a\u0644\u0643 \u0641\u064a \u0642\u0644\u0628 \u0639\u0645\u0644\u0643. \u0644\u0644\u0642\u064a\u0627\u0645 \u0628\u0630\u0644\u0643 \u060c \u064a\u062c\u0628 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0639\u0644\u0649 \u062f\u0631\u0627\u064a\u0629 \u0628\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0634\u0643\u0644 \u0643\u0627\u0645\u0644.<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u0625\u0630\u0627 \u0643\u0646\u062a \u062a\u0631\u063a\u0628 \u0641\u064a \u0625\u0646\u0634\u0627\u0621 \u0631\u0624\u064a\u0629 \u0648\u0627\u0636\u062d\u0629 \u0644\u0645\u0627 \u064a\u0634\u0639\u0631 \u0628\u0647 \u0639\u0645\u0644\u0627\u0624\u0643 \u0645\u0646 \u0643\u0644 \u0645\u0639\u0627\u0645\u0644\u0629 \u0645\u0639 \u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u060c \u0641\u0633\u062a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062c\u0645\u0639 \u0645\u0644\u0627\u062d\u0638\u0627\u062a\u0647\u0645.  <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 300;\">\u0646\u0623\u0645\u0644 \u0623\u0646 \u062a\u0643\u0648\u0646 \u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a \u0628\u064a\u0646 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0627\u0636\u062d\u0629 \u0645\u0639 \u0647\u0630\u0627 \u0627\u0644\u0634\u0631\u062d \u0627\u0644\u0628\u0633\u064a\u0637 \u060c \u0648\u064a\u0645\u0643\u0646\u0643 \u0627\u0644\u0627\u0633\u062a\u0641\u0627\u062f\u0629 \u0645\u0646 \u0643\u0644\u064a\u0647\u0645\u0627 \u0644\u062a\u062d\u0633\u064a\u0646 \u0646\u062a\u0627\u0626\u062c \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643. \u0641\u064a QuestionPro \u060c \u0644\u062f\u064a\u0646\u0627 \u062c\u0645\u064a\u0639 \u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c\u0647\u0627 \u0644\u0631\u0641\u0639 \u0645\u0633\u062a\u0648\u0649 \u0643\u0644 \u0645\u0631\u062d\u0644\u0629 \u0645\u0646 \u0645\u0631\u0627\u062d\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u0639\u0632\u064a\u0632 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643.<\/span><\/p>\n<p style=\"text-align: center;\">\u062a\u0639\u0631\u0641 \u0639\u0644\u0649: \u0631\u062d\u0644\u0629 \u0642\u0631\u0627\u0631 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643<\/p>\n<p><span style=\"font-weight: 300;\">\u0645\u0639 <\/span><a href=\"https:\/\/www.questionpro.com\/cx\/\"><br \/>\n  <span style=\"font-weight: 300;\">QuestionPro CX<\/span><br \/>\n<\/a><span style=\"font-weight: 300;\">  \u0633\u062a\u0643\u0648\u0646 \u0642\u0627\u062f\u0631\u0627 \u0639\u0644\u0649 \u062a\u0642\u064a\u064a\u0645 \u0645\u0633\u062a\u0648\u0649 \u0631\u0636\u0627 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0641\u064a \u0643\u0644 \u0646\u0642\u0637\u0629 \u0631\u0626\u064a\u0633\u064a\u0629 \u0645\u0646 \u0631\u062d\u0644\u062a\u0647\u0645 \u060c \u0648\u0625\u0637\u0644\u0627\u0642 \u0627\u0644\u062a\u0646\u0628\u064a\u0647\u0627\u062a \u0644\u062a\u062c\u0646\u0628 \u0627\u0644\u0645\u0646\u062a\u0642\u062f\u064a\u0646 \u060c \u0648\u062a\u0634\u062c\u064a\u0639 \u0627\u0644\u0645\u0631\u0648\u062c\u064a\u0646 \u060c \u0645\u0646 \u0628\u064a\u0646 \u0648\u0638\u0627\u0626\u0641 \u0623\u062e\u0631\u0649. \u0646\u062f\u0639\u0648\u0643 \u0644\u0627\u0643\u062a\u0634\u0627\u0641 \u0643\u064a\u0641 \u064a\u0645\u0643\u0646 \u0644\u0645\u0646\u0635\u0629 \u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0642\u0648\u064a\u0629 \u0628\u0632\u0627\u0648\u064a\u0629 360 \u062f\u0631\u062c\u0629 \u0623\u0646 \u062a\u062d\u062f\u062b \u0641\u0631\u0642\u0627 \u060c \u062d\u064a\u062b \u062a\u0642\u062f\u0645 \u0625\u0644\u0649 \u0627\u0644\u0637\u0627\u0648\u0644\u0629 \u0628\u064a\u0627\u0646\u0627\u062a \u0642\u0627\u0628\u0644\u0629 \u0644\u0644\u062a\u0646\u0641\u064a\u0630 \u0644\u0628\u0631\u0646\u0627\u0645\u062c \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643.  <\/span><\/p>\n<p>\u0647\u0644 \u0623\u0646\u062a \u0645\u0647\u062a\u0645 \u0628\u0645\u0639\u0631\u0641\u0629 \u0627\u0644\u0645\u0632\u064a\u062f \u0639\u0646 QuestionPro CX<span style=\"font-weight: 400;\">\u061f \u064a\u0633\u0639\u062f\u0646\u0627 \u0627\u0644\u062a\u062d\u062f\u062b \u0645\u0639\u0643 \u0648\u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0645\u0634\u0631\u0648\u0639\u0643 \u0628\u0639\u0645\u0642. \u062f\u0639\u0646\u0627 \u0646\u062a\u0648\u0627\u0635\u0644!<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/cx\/\" target=\"_blank\" rel=\"noopener\"><button>\u0627\u0639\u0631\u0641 \u0627\u0644\u0645\u0632\u064a\u062f<\/button><\/a> <a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1063&amp;sourceRef=home-cx\" target=\"_blank\" rel=\"noopener\"><button>\u0639\u0646 \u0627\u0644\u0625\u0635\u062f\u0627\u0631 \u0627\u0644\u062a\u062c\u0631\u064a\u0628\u064a \u0627\u0644\u0645\u062c\u0627\u0646\u064a<\/button><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0625\u0630\u0646 \u060c \u0644\u0645\u0627\u0630\u0627 \u062a\u062d\u062a\u0627\u062c \u0634\u0631\u0643\u062a\u0643 \u0625\u0644\u0649 \u0643\u0644 \u0645\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0642\u0627\u0628\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f \u0623\u0644\u064a\u0633\u0648\u0627 \u0646\u0641\u0633 \u0627\u0644\u0634\u064a\u0621\u061f \u0644\u064a\u0633 \u0628\u0627\u0644\u0636\u0628\u0637. \u0627\u0644\u0627\u0631\u062a\u0628\u0627\u0643 \u0627\u0644\u0630\u064a [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":709458,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1186],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0642\u0627\u0628\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644: \u0627\u0644\u0641\u0631\u0642 | QuestionPro<\/title>\n<meta name=\"description\" content=\"\u0625\u0630\u0646 \u060c 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