{"id":46879,"date":"2017-08-16T03:00:59","date_gmt":"2017-08-16T10:00:59","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=46879\/"},"modified":"2023-02-18T02:10:31","modified_gmt":"2023-02-18T02:10:31","slug":"questionpro-presente-en-talkin-2017","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/es\/questionpro-presente-en-talkin-2017\/","title":{"rendered":"QuestionPro presente en TalkIn 2017"},"content":{"rendered":"

Nuevas tendencias y formas creativas de darle vida a la data ser\u00e1n temas de conversaci\u00f3n de grandes especialistas en investigaci\u00f3n de mercados y marketing en <\/span>TalkIn 2017<\/span> en Lima, Per\u00fa este 22 y 23 de agosto.<\/span><\/p>\n

En este evento organizado por la Asociaci\u00f3n Nacional de Anunciantes del Per\u00fa (ANDA) y la Asociaci\u00f3n Peruana de Empresas de Investigaci\u00f3n de Mercados (APEIM), en alianza estrat\u00e9gica con <\/span>ESOMAR<\/span>, participar\u00e1n 33 expositores de 10 pa\u00edses quienes disertar\u00e1n sobre las diversas formas de producir un v\u00ednculo entre las marcas y sus audiencias.<\/span><\/p>\n

Insights, Inteligencia e Innovaci\u00f3n en TalkIn 20017<\/span><\/h2>\n

Estas son las 3 IN que desaf\u00edan hoy a la industria de la comunicaci\u00f3n y el marketing. Por ello, durante el primer d\u00eda se hablar\u00e1n de temas como: el comportamiento de compra de la categor\u00eda de cines: conociendo al nuevo comprador omnicanal, Consumidores digitales, Transformaci\u00f3n digital en la venta directa, el comportamiento real de los consumidores en Internet, Investigaci\u00f3n con dispositivos m\u00f3viles, entre otros.<\/span><\/p>\n

Entre los expositores de TalkIn 2017 destacan Tom de Ruyck<\/strong>, actual socio director de InSites Consulting, Cristina Qui\u00f1ones, Thiago Nunes Magalhaes, Patricia Grisolle, Roger L\u00f3pez, Pilar Bermudez, Ximena Diaz Alarc\u00f3n, Alicxa Ames, Dennys Taipe Ra\u00fal Oliva, Ivan \u00c1lvarez, Jos\u00e9 Luis Quezada. Tambi\u00e9n participar\u00e1n J<\/span>oaquim Bretcha de ESOMAR, Catalina Bonnet, Jorge Christiansen de Kantar TNS Y Nestl\u00e9, Francisco Calixto de Synapsis, C\u00e9sar Monroy de Seele Neuroscience, Rodrigo Isasi de Insitum.<\/span><\/p>\n

\"Actividades<\/a><\/p>\n

Los temas contemplados para el segundo d\u00eda de ponencias son: <\/span>Data science y tecnolog\u00eda para optimizar las decisiones de negocio, Las nuevas exigencias de la industria, Innovando desde el futuro en la base de la pir\u00e1mide y Neurociencia del consumir.<\/span><\/p>\n

\"TalkIn<\/a><\/p>\n

\u00bfEst\u00e1s listo para darle vida a la data?<\/span><\/h2>\n

QuestionPro<\/span><\/a> est\u00e1 IN y se suma a dicho evento con la ponencia: \u201c<\/span>La industria de insights desde la mirada de los clientes corporativos\u201d, impartida por Pablo S\u00e1nchez Kohn<\/a> quien presentar\u00e1 los resultados de un estudio cuali-cuantitativo entre clientes corporativos donde conoceremos algunos insights que nos ayudar\u00e1 a descubrir c\u00f3mo se<\/span> toman las decisiones de marketing en base a un conocimiento inteligente del mercado y sus consumidores, su <\/span>percepci\u00f3n <\/b>de temas relacionados a la<\/span> ‘industria de insights’<\/b> y los desaf\u00edos que enfrentan d\u00eda a d\u00eda.<\/span><\/p>\n

\"Pablo<\/p>\n

Sigue nuestra cobertura en nuestras redes sociales y conoce <\/span>estrategias, metodolog\u00edas, casos de \u00e9xito y mucho m\u00e1s en <\/span>TalkIn 2017.<\/span><\/p>\n

Twitter<\/strong><\/a> | LinkedIn<\/strong><\/a> | Facebook<\/strong><\/a><\/p>\n

\u00a1All\u00e1 nos vemos!<\/span><\/p>\n

<\/div>\n
\n

\u00a1COLABORA CON NOSOTROS!<\/h2>\n

En QuestionPro necesitamos tu talento, si quieres colaborar en nuestro blog da click aqu\u00ed<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Nuevas tendencias y formas creativas de darle vida a la data ser\u00e1n temas de conversaci\u00f3n de grandes especialistas en investigaci\u00f3n […]<\/p>\n","protected":false},"author":105,"featured_media":46872,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[231],"tags":[],"yoast_head":"\nQuestionPro presente en Talkin 2017<\/title>\n<meta name=\"description\" content=\"Conoce todo sobre TalkIn 2017, el evento donde especialistas en investigaci\u00f3n de mercados y marketing hablar\u00e1n de Insights, Inteligencia e Innovaci\u00f3n.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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