{"id":54998,"date":"2018-04-01T02:00:20","date_gmt":"2018-04-01T09:00:20","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=54998"},"modified":"2023-07-28T16:19:52","modified_gmt":"2023-07-28T16:19:52","slug":"5-cosas-que-necesitas-saber-del-panel-de-investigacion-online","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/es\/5-cosas-que-necesitas-saber-del-panel-de-investigacion-online\/","title":{"rendered":"5 cosas que necesitas saber del panel de investigaci\u00f3n online"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">Una manera de potencializar tu investigaci\u00f3n es realizar encuestas online y tener un panel de investigaci\u00f3n online. Seguramente conoces m\u00e1s a las encuestas en l\u00ednea como m\u00e9todo de investigaci\u00f3n de mercados, as\u00ed que hoy te compartimos algunos datos que te ser\u00e1n de ayuda para lograr <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/es\/calidad-en-investigacion-online\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">calidad en tu investigaci\u00f3n online<\/span><\/a><span style=\"font-weight: 400;\"> a trav\u00e9s de un panel en l\u00ednea.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span style=\"font-weight: 400;\">Recomendaciones antes de crear un panel de investigaci\u00f3n online <\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Estas son 5 cosas que necesitas saber de los paneles de investigaci\u00f3n en l\u00ednea:<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">1.- Escoge una plataforma online que se acomode a tus necesidades. No necesariamente tienes que contratar a una agencia de investigaci\u00f3n de mercados para hacerlo. Hay muchas plataformas online f\u00e1ciles de usar, como QuestionPro.<\/span><\/p>\n\n\n\n<p class=\"has-text-align-left\"><span style=\"font-weight: 400;\">2.- Los proveedores de paneles tienen diferentes procesos cuando se trata de validar la autenticidad de sus miembros. Si quieres conocer m\u00e1s sobre muestreo y paneles online, te invitamos a darle clic al siguiente webinario titulado: Muestreo y Paneles Online: El presente del Market Research:<\/span><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Muestreo y Paneles Online: El presente del Market Research\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/bt9ytt5VCmI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">3.- Crea pol\u00edticas de participaci\u00f3n de los miembros que conforman el panel de acuerdo a tu proyecto de investigaci\u00f3n. En algunos paneles, los encuestados pueden tomar hasta 10 encuestas en un d\u00eda. En otros, hay un numero limite al mes, esto dependiendo el proyecto. Te comparto <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/es\/4-consejos-para-dar-recompensas-por-tus-encuestas-online\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">4 consejos para dar recompensas por tus encuestas online<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">4.- Antes de crear una encuesta en un panel de investigaci\u00f3n online cerci\u00f3rate que no sea muy larga. Ofrece una buena experiencia a tus usuarios y ten buenas pr\u00e1cticas para elevar la tasa de respuesta. Te recomiendo leer: <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/es\/mide-la-tasa-de-respuesta-de-tus-encuestas\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Haz crecer la tasa de respuesta de tus encuestas<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">5.- Si tienes una poblaci\u00f3n muy espec\u00edfica a qui\u00e9n encuestar, un panel de investigaci\u00f3n online te puede ayudar a tener a ese nicho que necesitas. Consulta con nuestros asesores en l\u00ednea sobre nuestro producto <\/span><a href=\"https:\/\/www.questionpro.com\/es\/audience\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Audience<\/span><\/a><span style=\"font-weight: 400;\"> y la posibilidad de tener la muestra que realmente necesitas para tu proyecto de investigaci\u00f3n.<\/span><\/p>\n\n\n\n<p>Recuerda que QuestionPro cuenta con diferentes herramientas que te pueden facilitar la recopilaci\u00f3n de insights de manera online.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Una manera de potencializar tu investigaci\u00f3n es realizar encuestas online y tener un panel de investigaci\u00f3n online. Seguramente conoces m\u00e1s [&hellip;]<\/p>\n","protected":false},"author":107,"featured_media":55039,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[218,173],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 cosas que necesitas saber del panel de investigaci\u00f3n online<\/title>\n<meta name=\"description\" content=\"Descubre algunas recomendaciones antes de tener un panel de investigaci\u00f3n online. 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