{"id":61868,"date":"2018-10-10T02:00:13","date_gmt":"2018-10-10T09:00:13","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=61868"},"modified":"2023-02-25T01:39:14","modified_gmt":"2023-02-25T01:39:14","slug":"investigacion-conceptual","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/","title":{"rendered":"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?"},"content":{"rendered":"

La investigaci\u00f3n conceptual se define como una metodolog\u00eda en la que la investigaci\u00f3n se lleva a cabo mediante la observaci\u00f3n y el an\u00e1lisis de informaci\u00f3n ya existente sobre un tema determinado. <\/span><\/p>\n

La investigaci\u00f3n conceptual no implica la realizaci\u00f3n de experimentos pr\u00e1cticos. Se relaciona con conceptos o ideas abstractas. Los fil\u00f3sofos han utilizado durante mucho tiempo la investigaci\u00f3n conceptual para desarrollar nuevas teor\u00edas o interpretar las teor\u00edas existentes bajo una visi\u00f3n diferente.<\/span><\/p>\n

Te invito a conocer detalles de otro tipo de investigaci\u00f3n, la <\/span>investigaci\u00f3n experimental<\/span><\/a>.<\/span><\/p><\/blockquote>\n

Ejemplo de investigaci\u00f3n conceptual<\/span><\/h2>\n

Por ejemplo, Cop\u00e9rnico us\u00f3 la investigaci\u00f3n conceptual para llegar a los conceptos sobre constelaciones estelares bas\u00e1ndose en sus observaciones del universo. M\u00e1s adelante, Galileo simplific\u00f3 la investigaci\u00f3n de Cop\u00e9rnico haciendo sus propias observaciones conceptuales que dieron lugar a una investigaci\u00f3n m\u00e1s experimental y confirmaron las predicciones hechas en ese momento.<\/span><\/p>\n

El ejemplo m\u00e1s famoso de una investigaci\u00f3n conceptual es de Issac Newton. Observ\u00f3 su entorno para conceptualizar y desarrollar teor\u00edas sobre la gravitaci\u00f3n y el movimiento.<\/span><\/p>\n

Einstein es ampliamente conocido y apreciado por su trabajo en investigaci\u00f3n conceptual. Aunque sus teor\u00edas se basaban en observaciones conceptuales, Einstein tambi\u00e9n propuso experimentos para llegar a teor\u00edas que probaran la investigaci\u00f3n conceptual.<\/span><\/p>\n

Hoy en d\u00eda, la investigaci\u00f3n conceptual se utiliza para responder preguntas de negocios y resolver problemas del mundo real. Los investigadores utilizan herramientas anal\u00edticas llamadas marcos conceptuales para hacer distinciones y organizar las ideas necesarias para fines de investigaci\u00f3n.<\/span><\/p>\n

Usa QuestionPro para hacer una investigaci\u00f3n conceptual<\/span><\/h2>\n

QuestionPro ofrece marcos conceptuales f\u00e1cilmente disponibles. Estos marcos pueden utilizarse para investigar la confianza del consumidor, la <\/span>satisfacci\u00f3n del cliente<\/span><\/a>, hacer evaluaci\u00f3n de productos, etc. Puede seleccionar entre una amplia gama de <\/span>plantillas de encuestas<\/span><\/a> que tenemos disponibles para ti. Cont\u00e1cta a nuestros asesores en l\u00ednea y resuelve tus dudas sobre el uso de nuestra plataforma.<\/span>
\n <\/p>\n","protected":false},"excerpt":{"rendered":"

La investigaci\u00f3n conceptual se define como una metodolog\u00eda en la que la investigaci\u00f3n se lleva a cabo mediante la observaci\u00f3n […]<\/p>\n","protected":false},"author":105,"featured_media":61869,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[173],"tags":[],"yoast_head":"\n\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?<\/title>\n<meta name=\"description\" content=\"Hacer investigaci\u00f3n conceptual te ayuda a resolver problemas de tu negocio. Aprende c\u00f3mo aplicarla y utiliza herramientas que te faciliten este proceso.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?\" \/>\n<meta property=\"og:description\" content=\"Hacer investigaci\u00f3n conceptual te ayuda a resolver problemas de tu negocio. Aprende c\u00f3mo aplicarla y utiliza herramientas que te faciliten este proceso.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2018-10-10T09:00:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-25T01:39:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/08\/inv-conceptual.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andres Muguira\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andres Muguira\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/\"},\"author\":{\"name\":\"Andres Muguira\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/person\/30af36244f314b98df32651b2c4ee4d3\"},\"headline\":\"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?\",\"datePublished\":\"2018-10-10T09:00:13+00:00\",\"dateModified\":\"2023-02-25T01:39:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/\"},\"wordCount\":350,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#organization\"},\"articleSection\":[\"Investigaci\u00f3n de mercado\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/\",\"name\":\"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#website\"},\"datePublished\":\"2018-10-10T09:00:13+00:00\",\"dateModified\":\"2023-02-25T01:39:14+00:00\",\"description\":\"Hacer investigaci\u00f3n conceptual te ayuda a resolver problemas de tu negocio. Aprende c\u00f3mo aplicarla y utiliza herramientas que te faciliten este proceso.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\/\/www.questionpro.com\/blog\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Investigaci\u00f3n de mercado\",\"item\":\"https:\/\/www.questionpro.com\/blog\/es\/category\/investigacion-de-mercado\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/es\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/es\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/person\/30af36244f314b98df32651b2c4ee4d3\",\"name\":\"Andres Muguira\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8460b72cc022d9c81d4e813e5d594742?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8460b72cc022d9c81d4e813e5d594742?s=96&d=mm&r=g\",\"caption\":\"Andres Muguira\"},\"url\":\"https:\/\/www.questionpro.com\/blog\/es\/author\/andresmuguira\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?","description":"Hacer investigaci\u00f3n conceptual te ayuda a resolver problemas de tu negocio. Aprende c\u00f3mo aplicarla y utiliza herramientas que te faciliten este proceso.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/","og_locale":"es_ES","og_type":"article","og_title":"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?","og_description":"Hacer investigaci\u00f3n conceptual te ayuda a resolver problemas de tu negocio. Aprende c\u00f3mo aplicarla y utiliza herramientas que te faciliten este proceso.","og_url":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2018-10-10T09:00:13+00:00","article_modified_time":"2023-02-25T01:39:14+00:00","og_image":[{"width":900,"height":600,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/08\/inv-conceptual.jpg","type":"image\/jpeg"}],"author":"Andres Muguira","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Escrito por":"Andres Muguira","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/"},"author":{"name":"Andres Muguira","@id":"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/person\/30af36244f314b98df32651b2c4ee4d3"},"headline":"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?","datePublished":"2018-10-10T09:00:13+00:00","dateModified":"2023-02-25T01:39:14+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/"},"wordCount":350,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/es\/#organization"},"articleSection":["Investigaci\u00f3n de mercado"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/","url":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/","name":"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/es\/#website"},"datePublished":"2018-10-10T09:00:13+00:00","dateModified":"2023-02-25T01:39:14+00:00","description":"Hacer investigaci\u00f3n conceptual te ayuda a resolver problemas de tu negocio. Aprende c\u00f3mo aplicarla y utiliza herramientas que te faciliten este proceso.","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/es\/investigacion-conceptual\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/www.questionpro.com\/blog\/es\/"},{"@type":"ListItem","position":2,"name":"Investigaci\u00f3n de mercado","item":"https:\/\/www.questionpro.com\/blog\/es\/category\/investigacion-de-mercado\/"},{"@type":"ListItem","position":3,"name":"\u00bfQu\u00e9 es la investigaci\u00f3n conceptual?"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/es\/#website","url":"https:\/\/www.questionpro.com\/blog\/es\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/es\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/es\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/person\/30af36244f314b98df32651b2c4ee4d3","name":"Andres Muguira","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.questionpro.com\/blog\/es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/8460b72cc022d9c81d4e813e5d594742?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8460b72cc022d9c81d4e813e5d594742?s=96&d=mm&r=g","caption":"Andres Muguira"},"url":"https:\/\/www.questionpro.com\/blog\/es\/author\/andresmuguira\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/08\/inv-conceptual.jpg","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/08\/inv-conceptual.jpg","author_info":{"display_name":"Andres Muguira","author_link":"https:\/\/www.questionpro.com\/blog\/es\/author\/andresmuguira\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/posts\/61868"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/users\/105"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/comments?post=61868"}],"version-history":[{"count":1,"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/posts\/61868\/revisions"}],"predecessor-version":[{"id":781922,"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/posts\/61868\/revisions\/781922"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/media\/61869"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/media?parent=61868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/categories?post=61868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/es\/wp-json\/wp\/v2\/tags?post=61868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}