{"id":1007718,"date":"2023-12-22T11:00:00","date_gmt":"2023-12-22T18:00:00","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/"},"modified":"2025-02-13T00:20:57","modified_gmt":"2025-02-13T07:20:57","slug":"a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/","title":{"rendered":"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f"},"content":{"rendered":"\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30d3\u30b8\u30cd\u30b9\u6226\u7565\u306b\u304a\u3044\u3066\u3001\u7570\u306a\u308b\u88fd\u54c1\u5909\u6570\u306b\u5bfe\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u7279\u5b9a\u3057\u3001\u3053\u306e\u3088\u3046\u306b\u3057\u3066\u6700\u9ad8\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6301\u3064\u3082\u306e\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u306b\u5e83\u304f\u4f7f\u7528\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n\n<p>A\/B\u30c6\u30b9\u30c8\u3068\u306f\u3001\u4f01\u696d\u304c\u30e6\u30fc\u30b6\u30fc\u306b\u88fd\u54c1\u3084\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u898b\u305b\u3001\u53cd\u5fdc\u3092\u898b\u308b\u624b\u6cd5\u3067\u3042\u308b\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u3069\u306e\u8981\u7d20\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u6700\u3082\u52b9\u679c\u7684\u3067\u3042\u308b\u304b\u3068\u3044\u3046\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n<p>\u3053\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001\u305d\u308c\u304c\u3069\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3001\u3042\u306a\u305f\u306e\u30d3\u30b8\u30cd\u30b9\u3067\u3069\u306e\u3088\u3046\u306b\u6d3b\u7528\u3067\u304d\u308b\u304b\u3092\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n\n<h2 class=\"wp-block-heading\">A\/B\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f<\/h2>\n\n<p>A\/B\u30c6\u30b9\u30c8\u3068\u306f\u3001\u3042\u308b\u5909\u6570\uff08\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3084\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u4e00\u90e8\u306a\u3069\uff09\u306e2\u3064\u4ee5\u4e0a\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u3046\u3061\u3001\u3069\u3061\u3089\u304c\u3088\u308a\u52b9\u679c\u7684\u304b\u3092\u7121\u4f5c\u70ba\u306b\u5b9f\u9a13\u3059\u308b\u65b9\u6cd5\u3067\u3042\u308b\u3002  <\/p>\n\n<p>\u30c6\u30b9\u30c8A\u306f\u30aa\u30ea\u30b8\u30ca\u30eb\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u3001\u30c6\u30b9\u30c8B\u306f\u65b0\u30d0\u30fc\u30b8\u30e7\u30f3\u3060\u3002\u3069\u3061\u3089\u304c\u512a\u308c\u3066\u3044\u308b\u304b\u3092\u8abf\u3079\u308b\u305f\u3081\u306b\u6bd4\u8f03\u3055\u308c\u308b\u3002 <\/p>\n\n<p>\u3053\u306e\u65b9\u6cd5\u3067\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u3067\u7121\u4f5c\u70ba\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u7570\u306a\u308b\u88fd\u54c1\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u898b\u305b\u308b\u3002\u7d50\u679c\u3092\u7d71\u8a08\u7684\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u6700\u3082\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u304b\u3092\u628a\u63e1\u3057\u3001\u30d3\u30b8\u30cd\u30b9\u6307\u6a19\u3092\u6539\u5584\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 <\/p>\n\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\u3084\u30d0\u30b1\u30c3\u30c8\u30c6\u30b9\u30c8\u3068\u3057\u3066\u3082\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u6539\u5584\u3084\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u4f53\u9a13\u306e\u7ba1\u7406\u3092\u5c02\u9580\u3068\u3059\u308b\u4eba\u3005\u306f\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u305f\u3081\u306bA\/B\u30c6\u30b9\u30c8\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002 <\/p>\n\n<h2 class=\"wp-block-heading\">A\/B\u30c6\u30b9\u30c8\u306e\u7a2e\u985e<\/h2>\n\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u624b\u6cd5\u3067\u3042\u308a\u3001\u4e3b\u306b2\u3064\u306e\u30bf\u30a4\u30d7\u304c\u3042\u308b\uff1aA\u5bfeB\u3068\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\u3067\u3059\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">01.\u5c55\u793a\u7269A\u5bfeB<\/h3>\n\n<p>\u3053\u306e\u30bf\u30a4\u30d7\u306eA\/B\u30c6\u30b9\u30c8\u3067\u306f\u3001\u540c\u3058\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3084E\u30e1\u30fc\u30eb\u30922\u3064\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u3067\u6bd4\u8f03\u3057\u3001\u3069\u3061\u3089\u304c\u3088\u308a\u826f\u3044\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u793a\u3059\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u4f01\u696d\u306f\u30af\u30ea\u30c3\u30af\u7387\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\u306e\u6307\u6a19\u3092\u5206\u6790\u3057\u3001\u30c7\u30b6\u30a4\u30f3\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u30ec\u30a4\u30a2\u30a6\u30c8\u306e\u5909\u66f4\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002 <\/p>\n\n<p>2\u3064\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u76f4\u63a5\u6bd4\u8f03\u3059\u308b\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u5411\u4e0a\u3055\u305b\u3001\u7279\u5b9a\u306e\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n<h3 class=\"wp-block-heading\">02.\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8<\/h3>\n\n<p>\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\u3067\u306f\u3001\u56de\u7b54\u8005\u3092\u30e9\u30f3\u30c0\u30e0\u306b 2 \u3064\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u3051\u3001\u305d\u308c\u305e\u308c\u306b\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u914d\u5e03\u3057\u307e\u3059\u3002\u3053\u306e\u65b9\u6cd5\u306f\u30012\u3064\u306e\u30b0\u30eb\u30fc\u30d7\u306e\u9593\u306b\u7d71\u8a08\u7684\u306b\u6709\u610f\u306a\u5dee\u304c\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u5224\u65ad\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 <\/p>\n\n<p>\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u55dc\u597d\u3084\u884c\u52d5\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u5909\u66f4\u3092\u8a55\u4fa1\u3059\u308b\u969b\u306b\u4fa1\u5024\u304c\u3042\u308a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u30c7\u30b6\u30a4\u30f3\u3001\u6a5f\u80fd\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306e\u6709\u52b9\u6027\u306b\u95a2\u3059\u308b\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/p>\n\n<p>A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u5834\u5408\u3001\u610f\u5473\u306e\u3042\u308b\u30c6\u30b9\u30c8\u7d50\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u306f\u3001\u30c6\u30b9\u30c8\u3059\u308b\u8981\u7d20\u3092\u9069\u5207\u306b\u9078\u629e\u3059\u308b\u3053\u3068\u304c\u6975\u3081\u3066\u91cd\u8981\u3067\u3059\u3002\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u5909\u6570\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3057\u3087\u3046\u3002 <\/p>\n\n<p>\u30dc\u30bf\u30f3\u306e\u8272\u3092\u30c6\u30b9\u30c8\u3057\u3066\u3082\u3001\u5b9f\u8cea\u7684\u306a\u6d1e\u5bdf\u306f\u5f97\u3089\u308c\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u305d\u308c\u3067\u3082\u3001\u30da\u30fc\u30b8\u30ec\u30a4\u30a2\u30a6\u30c8\u3084\u884c\u52d5\u559a\u8d77\u306e\u5185\u5bb9\u306a\u3069\u306e\u5909\u6570\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306b\u30d7\u30e9\u30b9\u306e\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3002 <\/p>\n\n<p>\u3053\u306e\u6226\u7565\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u3001A\/B\u30c6\u30b9\u30c8\u306e\u53d6\u308a\u7d44\u307f\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u7d14\u7c8b\u306b\u6700\u9069\u5316\u3057\u3001\u671b\u307e\u3057\u3044\u7d50\u679c\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u5909\u66f4\u306b\u96c6\u4e2d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n<h2 class=\"wp-block-heading\">A\/B\u30c6\u30b9\u30c8\u306e\u5229\u70b9<\/h2>\n\n<p>A\/B\u30c6\u30b9\u30c8\u306b\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3068\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u308b\u3044\u304f\u3064\u304b\u306e\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002\u4e3b\u306a\u30e1\u30ea\u30c3\u30c8\u3092\u3044\u304f\u3064\u304b\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff1a <\/p>\n\n<ul>\n<li><h3>\u30e6\u30fc\u30b6\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u7d99\u7d9a\u7684\u6539\u5584<\/h3><\/li>\n<\/ul>\n\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u7d99\u7d9a\u7684\u306b\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u4fbf\u5229\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30c1\u30fc\u30e0\u306f\u4e00\u5ea6\u306b1\u3064\u305a\u3064\u5909\u66f4\u3092\u52a0\u3048\u3001\u305d\u306e\u52b9\u679c\u306b\u95a2\u3059\u308b\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u3001\u898b\u51fa\u3057\u3001\u753b\u50cf\u3001\u30d5\u30a9\u30fc\u30e0\u3001\u884c\u52d5\u559a\u8d77\u3001\u30da\u30fc\u30b8\u30ec\u30a4\u30a2\u30a6\u30c8\u306a\u3069\u306e\u8981\u7d20\u3092\u6539\u826f\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u53cd\u5fa9\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u6700\u9069\u5316\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002  <\/p>\n\n<ul>\n<li><h3>\u6765\u5834\u8005\u306e\u30da\u30a4\u30f3\u30dd\u30a4\u30f3\u30c8\u306e\u52b9\u679c\u7684\u306a\u89e3\u6c7a<\/h3><\/li>\n<\/ul>\n\n<p>A\/B\u30c6\u30b9\u30c8\u3084\u3001\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u3084Google Analytics\u306e\u3088\u3046\u306a\u30c4\u30fc\u30eb\u304b\u3089\u306e\u6d1e\u5bdf\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u8a2a\u554f\u8005\u304c\u76f4\u9762\u3059\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u4e00\u822c\u7684\u306a\u554f\u984c\u3092\u767a\u898b\u3057\u3001\u4fee\u6b63\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30c6\u30ad\u30b9\u30c8\u3092\u3088\u308a\u308f\u304b\u308a\u3084\u3059\u304f\u3057\u305f\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u91cd\u8981\u306a\u30dc\u30bf\u30f3\u3092\u898b\u3064\u3051\u3084\u3059\u304f\u3057\u305f\u308a\u3001\u3053\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u5168\u4f53\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u754c\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u307e\u3059\u3002 <\/p>\n\n<ul>\n<li><h3>\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306b\u304a\u3051\u308b\u30ab\u30fc\u30c8\u653e\u68c4\u306e\u524a\u6e1b<\/h3><\/li>\n<\/ul>\n\n<p>E\u30b3\u30de\u30fc\u30b9\u4e8b\u696d\u8005\u304c\u3001\u8cfc\u5165\u305b\u305a\u306b\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30ab\u30fc\u30c8\u304b\u3089\u96e2\u8131\u3059\u308b\u4eba\u304c\u591a\u3044\u3053\u3068\u306b\u60a9\u3093\u3067\u3044\u308b\u5834\u5408\u3001A\/B\u30c6\u30b9\u30c8\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n<p>\u5546\u54c1\u306e\u5199\u771f\u3001\u30c1\u30a7\u30c3\u30af\u30a2\u30a6\u30c8\u30da\u30fc\u30b8\u306e\u898b\u6804\u3048\u3001\u9001\u6599\u306e\u8868\u793a\u65b9\u6cd5\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u3053\u3068\u3092\u8a66\u3057\u3066\u307f\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u4eba\u3005\u304c\u96e2\u8131\u3059\u308b\u539f\u56e0\u3092\u628a\u63e1\u3057\u3001\u305d\u306e\u6599\u91d1\u3092\u4e0b\u3052\u308b\u305f\u3081\u306e\u5909\u66f4\u3092\u52a0\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3092\u3088\u308a\u826f\u3044\u3082\u306e\u306b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3060\u3002 <\/p>\n\n<ul>\n<li><h3>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5411\u4e0a<\/h3><\/li>\n<\/ul>\n\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u308b\u306e\u306b\u5f79\u7acb\u3064\u65b9\u6cd5\u3067\u3059\u3002\u30b3\u30fc\u30eb\u30c8\u30a5\u30a2\u30af\u30b7\u30e7\u30f3\uff08CTA\uff09\u3092\u3069\u3053\u306b\u914d\u7f6e\u3059\u308b\u304b\u3001\u4f7f\u7528\u3059\u308b\u8272\u3001\u30a2\u30f3\u30ab\u30fc\u30c6\u30ad\u30b9\u30c8\u306a\u3069\u69d8\u3005\u306a\u8981\u7d20\u3092\u4f53\u7cfb\u7684\u306b\u30c6\u30b9\u30c8\u3057\u307e\u3059\u3002 <\/p>\n\n<p>\u3053\u306e\u30b9\u30d7\u30ea\u30c3\u30c8\u30c6\u30b9\u30c8\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u3082\u3089\u3044\u3001\u30d5\u30a9\u30fc\u30e0\u306b\u5165\u529b\u3057\u3066\u3082\u3089\u3044\u3001\u30ea\u30fc\u30c9\u306b\u306a\u3063\u3066\u3082\u3089\u3046\u305f\u3081\u306e\u6700\u9069\u306a\u6226\u7565\u3092\u898b\u3064\u3051\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u5168\u4f53\u7684\u306a\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6307\u6a19\u306b\u6e2c\u5b9a\u53ef\u80fd\u306a\u6539\u5584\u304c\u898b\u3089\u308c\u307e\u3059\u3002 <\/p>\n\n<ul>\n<li><h3>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30fb\u30ea\u30c7\u30b6\u30a4\u30f3\u306e\u610f\u601d\u6c7a\u5b9a<\/h3><\/li>\n<\/ul>\n\n<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u30fb\u30ea\u30c7\u30b6\u30a4\u30f3\u306e\u610f\u601d\u6c7a\u5b9a\u306b\u6b20\u304b\u305b\u306a\u3044\u3002\u500b\u4eba\u7684\u306a\u610f\u898b\u306b\u983c\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u30c7\u30b6\u30a4\u30f3\u3092\u6c7a\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n<p>\u30c7\u30b6\u30a4\u30f3\u3092\u5909\u66f4\u3057\u305f\u5f8c\u3082\u7d99\u7d9a\u7684\u306b\u30c6\u30b9\u30c8\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u9078\u629e\u3057\u305f\u30c7\u30b6\u30a4\u30f3\u8981\u7d20\u304c\u8a2a\u554f\u8005\u3092\u771f\u306b\u3068\u3089\u3048\u3001\u5dfb\u304d\u8fbc\u3093\u3067\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u5411\u4e0a\u3092\u76ee\u6307\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n<ul>\n<li><h3>\u65e2\u5b58\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304b\u3089\u306eROI\u306e\u6700\u5927\u5316<\/h3><\/li>\n<\/ul>\n\n<p>\u826f\u8cea\u306a\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u591a\u984d\u306e\u8cbb\u7528\u304c\u304b\u304b\u308b\u3053\u3068\u3092\u7406\u89e3\u3059\u308c\u3070\u3001A\/B\u30c6\u30b9\u30c8\u306f\u8a2a\u554f\u8005\u304b\u3089\u6700\u5927\u306e\u4fa1\u5024\u3092\u5f97\u308b\u305f\u3081\u306e\u8ce2\u3044\u65b9\u6cd5\u3068\u306a\u308b\u3002<\/p>\n\n<p>\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u60c5\u5831\u306b\u5c0e\u304b\u308c\u305f\u5c0f\u3055\u306a\u6539\u5584\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u65b0\u898f\u8a2a\u554f\u8005\u306e\u7372\u5f97\u306b\u30b3\u30b9\u30c8\u3092\u304b\u3051\u305a\u306b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u5927\u304d\u306a\u6295\u8cc7\u53ce\u76ca\u7387\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002 <\/p>\n\n<p><\/p>\n\n<h2 class=\"wp-block-heading\">\u30e9\u30f3\u30c0\u30e0\u306aA\/B\u30c6\u30b9\u30c8\u30b0\u30eb\u30fc\u30d7\u3092\u4f5c\u6210\u3059\u308b\u306b\u306f\uff1f<\/h2>\n\n<p>\u7121\u4f5c\u70baAB\u30c6\u30b9\u30c8\u30b0\u30eb\u30fc\u30d7\u306e\u4f5c\u6210\u306f\u3001\u5b9f\u9a13\u306e\u59a5\u5f53\u6027\u3068\u4fe1\u983c\u6027\u3092\u78ba\u4fdd\u3059\u308b\u4e0a\u3067\u6975\u3081\u3066\u91cd\u8981\u306a\u30b9\u30c6\u30c3\u30d7\u3067\u3042\u308b\u3002\u3053\u306e\u30d7\u30ed\u30bb\u30b9\u306b\u3088\u308a\u3001\u30d0\u30a4\u30a2\u30b9\u3092\u6700\u5c0f\u9650\u306b\u6291\u3048\u3001\u5916\u7684\u8981\u56e0\u3088\u308a\u3082\u5b9f\u969b\u306e\u30c6\u30b9\u30c8\u8981\u7d20\u306b\u96c6\u4e2d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n<p>\u3053\u3053\u3067\u306f\u3001\u30e9\u30f3\u30c0\u30e0AB\u30c6\u30b9\u30c8\u306e\u30b0\u30eb\u30fc\u30d7\u3092\u4f5c\u6210\u3059\u308b\u65b9\u6cd5\u3092\u8aac\u660e\u3057\u307e\u3059\uff1a<\/p>\n\n<ul>\n<li><h3>\u7121\u4f5c\u70ba\u5316\u306e\u91cd\u8981\u6027\u3092\u7406\u89e3\u3059\u308b<\/h3><\/li>\n<\/ul>\n\n<p>\u6280\u8853\u7684\u306a\u8a73\u7d30\u306b\u5165\u308b\u524d\u306b\u3001\u306a\u305c\u7121\u4f5c\u70ba\u5316\u304c\u4e0d\u53ef\u6b20\u306a\u306e\u304b\u3092\u8a8d\u8b58\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3042\u308b\u3002\u79d1\u5b66\u7684\u65b9\u6cd5\u306f\u5206\u6563\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3059\u308b\u3053\u3068\u306b\u4f9d\u5b58\u3057\u3066\u304a\u308a\u3001\u7121\u4f5c\u70ba\u5316\u306f\u3053\u306e\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u5f37\u529b\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30c6\u30b9\u30c8\u30d7\u30ed\u30bb\u30b9\u306b\u30d0\u30a4\u30a2\u30b9\u3092\u3082\u305f\u3089\u3059\u53ef\u80fd\u6027\u306e\u3042\u308b\u5916\u90e8\u8981\u56e0\u306e\u5f71\u97ff\u3092\u8efd\u6e1b\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002  <\/p>\n\n<ul>\n<li><h3>\u8a66\u9a13\u79d1\u76ee\u306e\u9078\u629e<\/h3><\/li>\n<\/ul>\n\n<p>\u9867\u5ba2\u3084\u8cfc\u8aad\u8005\u306a\u3069\u3001\u30c6\u30b9\u30c8\u306e\u76ee\u7684\u306b\u95a2\u9023\u3059\u308b\u30b0\u30eb\u30fc\u30d7\u304b\u3089\u3001\u6f5c\u5728\u7684\u306a\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u8005\u3084\u53c2\u52a0\u8005\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n<ul>\n<li><h3>MS\u30a8\u30af\u30bb\u30eb\u3092\u4f7f\u3063\u305f\u4e71\u6570\u751f\u6210<\/h3><\/li>\n<\/ul>\n\n<p>\u6700\u521d\u306e\u30ea\u30b9\u30c8\u304cMS Excel\u3067\u3042\u308c\u3070\u3001random\u95a2\u6570\u3092\u4f7f\u3063\u3066\u5404\u30ec\u30b3\u30fc\u30c9\u306b\u4e71\u6570\u3092\u751f\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u3053\u308c\u3089\u306e\u4e71\u6570\u7528\u306b\u65b0\u3057\u3044\u5217\u3092\u8ffd\u52a0\u3057\u3066\u30e9\u30f3\u30c0\u30e0\u6027\u3092\u5c0e\u5165\u3057\u3001\u5143\u306e\u30ea\u30b9\u30c8\u306e\u9806\u5e8f\u3092\u306a\u304f\u3057\u307e\u3059\u3002 <\/p>\n\n<ul>\n<li><h3>\u4e71\u6570\u3092\u4e26\u3079\u66ff\u3048\u308b<\/h3><\/li>\n<\/ul>\n\n<p>\u5404\u30ec\u30b3\u30fc\u30c9\u306b\u4e71\u6570\u3092\u5272\u308a\u5f53\u3066\u305f\u3089\u3001\u5217\u3092\u6607\u9806\u307e\u305f\u306f\u964d\u9806\u306b\u4e26\u3079\u66ff\u3048\u307e\u3059\u3002\u3053\u306e\u30b9\u30c6\u30c3\u30d7\u306f\u3001\u30c7\u30fc\u30bf\u30bb\u30c3\u30c8\u3092\u30e9\u30f3\u30c0\u30e0\u5272\u308a\u4ed8\u3051\u7528\u306b\u6e96\u5099\u3059\u308b\u4e0a\u3067\u975e\u5e38\u306b\u91cd\u8981\u3067\u3042\u308a\u3001\u5143\u306e\u30ea\u30b9\u30c8\u306b\u5185\u5728\u3059\u308b\u9806\u5e8f\u304c\u30e9\u30f3\u30c0\u30e0\u306b\u306a\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002 <\/p>\n\n<ul>\n<li><h3>\u30b0\u30eb\u30fc\u30d7\u4f5c\u6210\u306bSPSS\u3092\u4f7f\u7528<\/h3><\/li>\n<\/ul>\n\n<p>MS Excel \u3068 SPSS \u306e\u4e21\u65b9\u3092\u4f7f\u7528\u3067\u304d\u307e\u3059\u304c\u3001\u9ad8\u5ea6\u306a<a href=\"https:\/\/www.questionpro.com\/blog\/ja\/%e7%b5%b1%e8%a8%88%e8%a7%a3%e6%9e%90%ef%bc%9a%e7%b5%b1%e8%a8%88%e8%a7%a3%e6%9e%90%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%e3%80%81%e3%81%9d%e3%81%ae%e7%94%a8%e9%80%94%e3%81%a8%e6%96%b9%e6%b3%95%e3%81%ab\/\">\u7d71\u8a08\u5206\u6790\u306b\u306f<\/a> SPSS \u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002Excel \u3067\u4f5c\u6210\u3057\u305f\u7121\u4f5c\u70ba\u5316\u30ea\u30b9\u30c8\u306b\u57fa\u3065\u3044\u3066\u3001SPSS \u3067\u7121\u4f5c\u70ba\u306b\u9078\u629e\u3057\u305f\u30c6\u30b9\u30c8\u30fb\u30b0\u30eb\u30fc\u30d7\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002 <\/p>\n\n<ul>\n<li><h3>\u30b0\u30eb\u30fc\u30d7\u30fb\u30b5\u30a4\u30ba\u306e\u6307\u5b9a<\/h3><\/li>\n<\/ul>\n\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/ja\/%e3%82%b5%e3%83%bc%e3%83%99%e3%82%a4%e3%83%a9%e3%83%b3%e3%82%b9\/\">\u30a2\u30f3\u30b1\u30fc\u30c8\u306e<\/a>\u4f5c\u6210\u8005\u3068\u3057\u3066\u3001\u30b0\u30eb\u30fc\u30d7\u30b5\u30a4\u30ba\u3092\u56fa\u5b9a\u6570\u307e\u305f\u306f\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u5168\u4f53\u306b\u5bfe\u3059\u308b\u30d1\u30fc\u30bb\u30f3\u30c6\u30fc\u30b8\u3067\u9078\u629e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5404\u30c6\u30b9\u30c8\u30b0\u30eb\u30fc\u30d7\u306e\u53c2\u52a0\u8005\u306e\u5272\u5408\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n<ul>\n<li><h3>\u30e9\u30f3\u30c0\u30e0\u6027\u306e\u691c\u8a3c<\/h3><\/li>\n<\/ul>\n\n<p>\u7121\u4f5c\u70ba\u5316\u304c\u6210\u529f\u3057\u305f\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306f\u3001\u8a08\u91cf\u5909\u6570\u306e\u30af\u30ed\u30b9\u96c6\u8a08\u3084\u5206\u6563\u5206\u6790<a href=\"https:\/\/www.questionpro.com\/blog\/ja\/anova-testing-2\/\">\uff08ANOVA\uff09\u306e<\/a>\u3088\u3046\u306a\u691c\u5b9a\u3092\u5b9f\u65bd\u3057\u307e\u3059\u3002\u30af\u30ed\u30b9\u96c6\u8a08\u306e\u30ab\u30a42\u4e57\u5024\u307e\u305f\u306fANOVA\u691c\u5b9a\u306eF\u7d71\u8a08\u91cf\u304c\u6709\u610f\u3067\u306a\u3044\u5834\u5408\u3001\u7121\u4f5c\u70ba\u306b\u5272\u308a\u5f53\u3066\u3089\u308c\u305f\u30c6\u30b9\u30c8\u30fb\u30b0\u30eb\u30fc\u30d7\u306e\u4f5c\u6210\u306b\u6210\u529f\u3057\u3066\u3044\u307e\u3059\u3002 <\/p>\n\n<ul>\n<li><h3>\u610f\u56f3\u3057\u306a\u3044\u30d1\u30bf\u30fc\u30f3\u3092\u76e3\u8996\u3059\u308b<\/h3><\/li>\n<\/ul>\n\n<p>\u7121\u4f5c\u70ba\u5316\u30d7\u30ed\u30bb\u30b9\u3092\u5b9a\u671f\u7684\u306b\u898b\u76f4\u3057\u3001\u6642\u9593\u306e\u7d4c\u904e\u3068\u3068\u3082\u306b\u610f\u56f3\u3057\u306a\u3044\u30d1\u30bf\u30fc\u30f3\u3084\u30d0\u30a4\u30a2\u30b9\u304c\u751f\u3058\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u3002\u3053\u306e\u7d99\u7d9a\u7684\u306a\u8b66\u6212\u306f\u3001\u8a66\u9a13\u30b0\u30eb\u30fc\u30d7\u306e\u5b8c\u5168\u6027\u3092\u7dad\u6301\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 <\/p>\n\n<h2 class=\"wp-block-heading\">A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u65b9\u6cd5<\/h2>\n\n<p>A\/B\u30c6\u30b9\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u3068\u3001\u7269\u4e8b\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5\u3092\u5b66\u3076\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001A\/B\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd\u624b\u9806\u3092\u3001\u305f\u3063\u305f7\u3064\u306e\u7c21\u5358\u306a\u30b9\u30c6\u30c3\u30d7\u3067\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff1a <\/p>\n\n<h3 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d71\uff1a\u30c7\u30fc\u30bf\u306e\u53ce\u96c6<\/h3>\n\n<p>\u30d2\u30fc\u30c8\u30de\u30c3\u30d7\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u8abf\u67fb\u3001\u751f\u4f53\u30c7\u30fc\u30bf\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046\u3002\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u591a\u3044\u30a8\u30ea\u30a2\u3084\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3084\u76f4\u5e30\u7387\u306e\u9ad8\u3044\u30da\u30fc\u30b8\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3059\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d72\uff1a\u30c6\u30b9\u30c8\u3059\u308b\u5909\u6570\u3092\u9078\u3076<\/h3>\n\n<p>\u30c6\u30b9\u30c8\u3057\u305f\u3044\u72ec\u7acb\u5909\u6570\u3092\u7279\u5b9a\u3059\u308b\u3002\u3053\u306e\u5909\u6570\u304c\u3069\u306e\u7a0b\u5ea6\u6b63\u78ba\u306b\u6a5f\u80fd\u3059\u308b\u304b\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u3001\u3053\u306e\u5909\u6570\u3092\u5206\u3051\u3066\u304a\u304f\u3002\u3053\u308c\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u5909\u5316\u3082\u305d\u306e\u7279\u5b9a\u306e\u8981\u7d20\u306b\u660e\u78ba\u306b\u95a2\u9023\u4ed8\u3051\u3089\u308c\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002  <\/p>\n\n<h3 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d73\uff1a\u76ee\u7684\u3068\u8074\u8846\u306e\u7279\u5b9a<\/h3>\n\n<p>\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3001\u8cfc\u5165\u3092\u5b8c\u4e86\u3059\u308b\u3001E\u30e1\u30fc\u30eb\u3092\u8cfc\u8aad\u3059\u308b\u306a\u3069\u3001\u6e2c\u5b9a\u306e\u4e3b\u306a\u76ee\u6a19\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002\u30c6\u30b9\u30c8\u306b\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u53ef\u80fd\u306a\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\uff08E\u30e1\u30fc\u30eb\u306a\u3069\uff09\u304c\u542b\u307e\u308c\u308b\u5834\u5408\u306f\u3001\u660e\u78ba\u3067\u660e\u78ba\u306a\u7d50\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u3001\u5404\u30b0\u30eb\u30fc\u30d7\u304c\u7b49\u3057\u304f\u4ee3\u8868\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d74\uff1a\u30c6\u30b9\u30c8\u4eee\u8aac\u306e\u4f5c\u6210<\/h3>\n\n<p>\u76ee\u7684\u3092\u5b9a\u3081\u3001\u8074\u8846\u3092\u7279\u5b9a\u3057\u305f\u3089\u3001\u6539\u5584\u6848\u3092\u8003\u3048\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u3089\u306e\u63d0\u6848\u3092\u3001\u671f\u5f85\u3055\u308c\u308b\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u5909\u5316\u3068\u3001\u5b9f\u8df5\u3059\u308b\u306e\u304c\u3069\u306e\u7a0b\u5ea6\u56f0\u96e3\u304b\u306b\u3088\u3063\u3066\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d75\uff1a\u30c7\u30b6\u30a4\u30f3\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u4f5c\u308b<\/h3>\n\n<p>\u3042\u306a\u305f\u306e\u30a2\u30a4\u30c7\u30a2\u306b\u57fa\u3065\u3044\u3066\u5909\u66f4\u3092\u52a0\u3048\u308b\u3053\u3068\u3067\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u306e\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<a href=\"https:\/\/www.questionpro.com\/blog\/a-b-testing-software\/\">A\/B\u30c6\u30b9\u30c8\u30c4\u30fc\u30eb\u3067<\/a>\u5229\u7528\u53ef\u80fd\u306a\u30d3\u30b8\u30e5\u30a2\u30eb\u30a8\u30c7\u30a3\u30bf\u3092\u4f7f\u7528\u3057\u3001\u5b9f\u9a13\u304c\u6210\u529f\u3057\u305f\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306b\u54c1\u8cea\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d76\uff1a\u5b9f\u9a13\u306e\u5b9f\u884c<\/h3>\n\n<p>A\/B\u30c6\u30b9\u30c8\u3092\u958b\u59cb\u3059\u308b\u306b\u306f\u3001\u8a2a\u554f\u8005\u3092\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u3068\u30d0\u30ea\u30a2\u30f3\u30c8\u306e\u3069\u3061\u3089\u304b\u306e\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306b\u30e9\u30f3\u30c0\u30e0\u306b\u5272\u308a\u5f53\u3066\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u6e2c\u5b9a\u3057\u3066\u30ab\u30a6\u30f3\u30c8\u3057\u3001\u305d\u308c\u305e\u308c\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6bd4\u8f03\u3057\u3066\u3001\u305d\u308c\u305e\u308c\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u3069\u308c\u3060\u3051\u52b9\u679c\u7684\u3067\u3042\u308b\u304b\u3092\u628a\u63e1\u3057\u307e\u3059\u3002 <\/p>\n\n<h3 class=\"wp-block-heading\">\u30b9\u30c6\u30c3\u30d77\uff1a\u7d50\u679c\u306e\u5206\u6790<\/h3>\n\n<p>\u5b9f\u9a13\u7d42\u4e86\u5f8c\u3001A\/B\u30c6\u30b9\u30c8\u306e\u7d50\u679c\u3092\u5206\u6790\u3059\u308b\u3002\u30c7\u30fc\u30bf\u3092\u8abf\u3079\u30012\u3064\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u9593\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u9055\u3044\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3001\u7d71\u8a08\u7684\u306b\u6709\u610f\u306a\u5f71\u97ff\u304c\u3042\u308b\u304b\u3069\u3046\u304b\u3092\u628a\u63e1\u3057\u307e\u3059\u3002\u3053\u306e\u30b9\u30c6\u30c3\u30d7\u306f\u3001A\/B\u30c6\u30b9\u30c8\u304b\u3089\u610f\u5473\u306e\u3042\u308b\u7d50\u8ad6\u3092\u5c0e\u304d\u51fa\u3059\u305f\u3081\u306b\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002  <\/p>\n\n<h2 class=\"wp-block-heading\">QuestionPro\u306fA\/B\u30c6\u30b9\u30c8\u306b\u3069\u306e\u3088\u3046\u306b\u5f79\u7acb\u3061\u307e\u3059\u304b\uff1f<\/h2>\n\n<p>QuestionPro\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u8abf\u67fb\u7968\u3092\u4f5c\u6210\u3001\u914d\u5e03\u3001\u5206\u6790\u3059\u308b\u305f\u3081\u306b\u8a2d\u8a08\u3055\u308c\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u8abf\u67fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002QuestionPro\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u4f5c\u6210\u3001\u56de\u7b54\u306e\u53ce\u96c6\u3001\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u304b\u3089\u306e\u6709\u7528\u306a\u6d1e\u5bdf\u306e\u53d6\u5f97\u3092\u53ef\u80fd\u306b\u3059\u308b\u69d8\u3005\u306a\u6a5f\u80fd\u3068\u30c4\u30fc\u30eb\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002 <\/p>\n\n<p>QuestionPro\u3067\u306f\u3001\u56de\u7b54\u8005\u306b\u7570\u306a\u308b\u6761\u4ef6\u3092\u4e0e\u3048\u308b\u3053\u3068\u3067\u3001A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u56de\u7b54\u8005\u304c\u9078\u629e\u80a2\u3092\u6bd4\u8f03\u3057\u3066\u9078\u629e\u3067\u304d\u308b\u305f\u3081\u3001\u504f\u308a\u306e\u306a\u3044\u610f\u898b\u3092\u5f97\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 <\/p>\n\n<p>\u3053\u3053\u3067\u306f\u3001QuestionPro\u304cA\/B\u30c6\u30b9\u30c8\u3067\u3069\u306e\u3088\u3046\u306b\u5f79\u7acb\u3064\u304b\u3092\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/p>\n\n<ul>\n<li><strong>\u3055\u307e\u3056\u307e\u306a\u30a2\u30f3\u30b1\u30fc\u30c8\u30d0\u30fc\u30b8\u30e7\u30f3\uff1a <\/strong>QuestionPro \u3067\u306f\u3001\u8907\u6570\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u7570\u306a\u308b\u30b0\u30eb\u30fc\u30d7\u306b\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u8868\u793a\u3055\u305b\u3066\u3001\u8cea\u554f\u306e\u6587\u8a00\u3084\u30ec\u30a4\u30a2\u30a6\u30c8\u3001\u30c7\u30b6\u30a4\u30f3\u306a\u3069\u3092\u6bd4\u8f03\u3059\u308b\u3001A\/B \u30c6\u30b9\u30c8\u3092\u884c\u3046\u5834\u5408\u306b\u91cd\u8981\u3067\u3059\u3002 <\/li>\n\n\n\n<li><strong>\u30e9\u30f3\u30c0\u30e0\u5272\u308a\u5f53\u3066\uff1a <\/strong>A\/B\u30c6\u30b9\u30c8\u306e\u91cd\u8981\u306a\u90e8\u5206\u306f\u3001\u53c2\u52a0\u8005\u3092\u30e9\u30f3\u30c0\u30e0\u306b\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u3067\u3059\u3002QuestionPro\u3067\u306f\u3001\u56de\u7b54\u8005\u3092\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u306b\u30e9\u30f3\u30c0\u30e0\u306b\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u516c\u5e73\u3067\u504f\u308a\u306e\u306a\u3044\u30b0\u30eb\u30fc\u30d7\u306b\u5404\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8868\u793a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/li>\n\n\n\n<li><strong>\u30d6\u30ed\u30c3\u30af\u306e\u30e9\u30f3\u30c0\u30e0\u5316\uff1a<\/strong>A\/B\u30c6\u30b9\u30c8\u3067\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u30d6\u30ed\u30c3\u30af\u3084\u30bb\u30af\u30b7\u30e7\u30f3\u5185\u3067\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u8a66\u3059\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002QuestionPro\u306e\u30d6\u30ed\u30c3\u30af\u30e9\u30f3\u30c0\u30e0\u5316\u3067\u306f\u3001\u7279\u5b9a\u306e\u30d6\u30ed\u30c3\u30af\u306e\u8868\u793a\u9806\u5e8f\u3092\u6df7\u5728\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u9806\u5e8f\u52b9\u679c\u3084\u30d0\u30a4\u30a2\u30b9\u306e\u5f71\u97ff\u3092\u8efd\u6e1b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/li>\n\n\n\n<li><strong>\u8cea\u554f\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\uff1a<\/strong>QuestionPro\u3067\u306f\u3001\u500b\u3005\u306e\u8cea\u554f\u307e\u305f\u306f\u8cea\u554f\u30b0\u30eb\u30fc\u30d7\u306e\u7570\u306a\u308b\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u4f5c\u6210\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u7279\u5b9a\u306e\u8981\u7d20\u3092A\/B\u30c6\u30b9\u30c8\u3057\u3066\u3001\u5c0f\u3055\u306a\u5909\u66f4\u304c\u4eba\u3005\u306e\u53cd\u5fdc\u3084\u30c6\u30b9\u30c8\u7d50\u679c\u5168\u4f53\u306b\u3069\u306e\u3088\u3046\u306b\u5f71\u97ff\u3059\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306b\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002 <\/li>\n\n\n\n<li><strong>\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306e\u30ec\u30dd\u30fc\u30c8\uff1a<\/strong>A\/B\u30c6\u30b9\u30c8\u3092\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001\u30c6\u30b9\u30c8\u7d50\u679c\u3092\u5e38\u306b\u76e3\u8996\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002QuestionPro\u306b\u306f\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u304c\u3042\u308a\u3001\u53c2\u52a0\u8005\u306e\u56de\u7b54\u3084\u6d1e\u5bdf\u3092\u968f\u6642\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/li>\n\n\n\n<li><strong>\u30c7\u30fc\u30bf\u306e\u30a8\u30af\u30b9\u30dd\u30fc\u30c8\u3068\u5206\u6790\uff1a <\/strong>A\/B\u30c6\u30b9\u30c8\u5b9f\u65bd\u5f8c\u3001QuestionPro\u3067\u306f\u3001\u3055\u3089\u306a\u308b\u5206\u6790\u306e\u305f\u3081\u306b\u30c7\u30fc\u30bf\u3092\u30a8\u30af\u30b9\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306b\u306f\u3001\u56de\u7b54\u306b\u95a2\u3059\u308b\u8a73\u7d30\u60c5\u5831\u3001\u7121\u4f5c\u70ba\u5316\u30c7\u30fc\u30bf\u3001\u304a\u3088\u3073\u305d\u306e\u4ed6\u306e\u95a2\u9023\u3059\u308b\u30e1\u30c8\u30ea\u30c3\u30af\u304c\u542b\u307e\u308c\u307e\u3059\u3002 <\/li>\n<\/ul>\n\n<p>QuestionPro\u306f\u3001\u7121\u4f5c\u70ba\u5316\u3001\u30d0\u30fc\u30b8\u30e7\u30f3\u7ba1\u7406\u3001\u5206\u6790\u306b\u5fc5\u8981\u306a\u6a5f\u80fd\u3068\u30c4\u30fc\u30eb\u3092\u63d0\u4f9b\u3057\u3001A\/B\u30c6\u30b9\u30c8\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u5305\u62ec\u7684\u306a\u8abf\u67fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306e\u6d1e\u5bdf\u3068\u7d71\u8a08\u7684\u59a5\u5f53\u6027\u306b\u57fa\u3065\u3044\u3066\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u6539\u826f\u3057\u3001\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 <\/p>\n\n<p>QuestionPro\u3067A\/B\u30c6\u30b9\u30c8\u306e\u30d1\u30ef\u30fc\u3092\u6700\u5927\u5316\u3059\u308b\u6a5f\u4f1a\u3092\u304a\u898b\u9003\u3057\u306a\u304f\u3002<\/p>\n\n<p><\/p><p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/research-edition-survey-software\/\" target=\"_blank\" rel=\"noopener\"> <button>\u3082\u3063\u3068\u8a73\u3057\u304f<\/button> <\/a> <a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1053&amp;sourceRef=blog\" target=\"_blank\" rel=\"noopener\"> <button>\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb<\/button> <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A\/B\u30c6\u30b9\u30c8\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u30d3\u30b8\u30cd\u30b9 [&hellip;]<\/p>\n","protected":false},"author":80,"featured_media":825614,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1115],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f | QuestionPro<\/title>\n<meta name=\"description\" content=\"A\/B\u30c6\u30b9\u30c8\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u7279\u5b9a\u306e\u5909\u66f4\u306e\u5f71\u97ff\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u9069\u5316\u6226\u7565\u3092\u5411\u4e0a\u3055\u305b\u307e\u3057\u3087\u3046\u3002\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"A\/B\u30c6\u30b9\u30c8\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u7279\u5b9a\u306e\u5909\u66f4\u306e\u5f71\u97ff\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u9069\u5316\u6226\u7565\u3092\u5411\u4e0a\u3055\u305b\u307e\u3057\u3087\u3046\u3002\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-22T18:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-13T07:20:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/12\/AB-testing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1750\" \/>\n\t<meta property=\"og:image:height\" content=\"1045\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"QuestionPro Collaborators\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"QuestionPro Collaborators\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/\"},\"author\":{\"name\":\"QuestionPro Collaborators\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652\"},\"headline\":\"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f\",\"datePublished\":\"2023-12-22T18:00:00+00:00\",\"dateModified\":\"2025-02-13T07:20:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/\"},\"wordCount\":123,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#organization\"},\"articleSection\":[\"\u5e02\u5834\u8abf\u67fb\"],\"inLanguage\":\"ja\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/\",\"name\":\"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#website\"},\"datePublished\":\"2023-12-22T18:00:00+00:00\",\"dateModified\":\"2025-02-13T07:20:57+00:00\",\"description\":\"A\/B\u30c6\u30b9\u30c8\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u7279\u5b9a\u306e\u5909\u66f4\u306e\u5f71\u97ff\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u9069\u5316\u6226\u7565\u3092\u5411\u4e0a\u3055\u305b\u307e\u3057\u3087\u3046\u3002\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/#breadcrumb\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u30db\u30fc\u30e0\",\"item\":\"https:\/\/www.questionpro.com\/blog\/ja\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u30ab\u30c6\u30b4\u30ea\u30fc\u306a\u3057\",\"item\":\"https:\/\/www.questionpro.com\/blog\/ja\/category\/%e3%82%ab%e3%83%86%e3%82%b4%e3%83%aa%e3%83%bc%e3%81%aa%e3%81%97\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/ja\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/ja\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ja\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/ja\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652\",\"name\":\"QuestionPro Collaborators\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ja\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g\",\"caption\":\"QuestionPro Collaborators\"},\"description\":\"Worldwide team of Content Creation specialists focusing on Research, CX, Workforce, Audience and Education.\",\"url\":\"https:\/\/www.questionpro.com\/blog\/ja\/author\/aldro\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f | QuestionPro","description":"A\/B\u30c6\u30b9\u30c8\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u7279\u5b9a\u306e\u5909\u66f4\u306e\u5f71\u97ff\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u9069\u5316\u6226\u7565\u3092\u5411\u4e0a\u3055\u305b\u307e\u3057\u3087\u3046\u3002","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/","og_locale":"ja_JP","og_type":"article","og_title":"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f | QuestionPro","og_description":"A\/B\u30c6\u30b9\u30c8\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u7279\u5b9a\u306e\u5909\u66f4\u306e\u5f71\u97ff\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u9069\u5316\u6226\u7565\u3092\u5411\u4e0a\u3055\u305b\u307e\u3057\u3087\u3046\u3002","og_url":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2023-12-22T18:00:00+00:00","article_modified_time":"2025-02-13T07:20:57+00:00","og_image":[{"width":1750,"height":1045,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/12\/AB-testing.jpg","type":"image\/jpeg"}],"author":"QuestionPro Collaborators","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"\u57f7\u7b46\u8005":"QuestionPro Collaborators","\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"1\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/"},"author":{"name":"QuestionPro Collaborators","@id":"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652"},"headline":"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f","datePublished":"2023-12-22T18:00:00+00:00","dateModified":"2025-02-13T07:20:57+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/"},"wordCount":123,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/ja\/#organization"},"articleSection":["\u5e02\u5834\u8abf\u67fb"],"inLanguage":"ja"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/","url":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/","name":"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f | QuestionPro","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/ja\/#website"},"datePublished":"2023-12-22T18:00:00+00:00","dateModified":"2025-02-13T07:20:57+00:00","description":"A\/B\u30c6\u30b9\u30c8\u306b\u3088\u308a\u3001\u4f01\u696d\u306f\u7279\u5b9a\u306e\u5909\u66f4\u306e\u5f71\u97ff\u3092\u6e2c\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002A\/B\u30c6\u30b9\u30c8\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001\u6700\u9069\u5316\u6226\u7565\u3092\u5411\u4e0a\u3055\u305b\u307e\u3057\u3087\u3046\u3002","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/ja\/a-b%e3%83%86%e3%82%b9%e3%83%88%ef%bc%9ab-c%e3%83%86%e3%82%b9%e3%83%88%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u30db\u30fc\u30e0","item":"https:\/\/www.questionpro.com\/blog\/ja\/"},{"@type":"ListItem","position":2,"name":"\u30ab\u30c6\u30b4\u30ea\u30fc\u306a\u3057","item":"https:\/\/www.questionpro.com\/blog\/ja\/category\/%e3%82%ab%e3%83%86%e3%82%b4%e3%83%aa%e3%83%bc%e3%81%aa%e3%81%97\/"},{"@type":"ListItem","position":3,"name":"A\/B\u30c6\u30b9\u30c8\uff1aB\/C\u30c6\u30b9\u30c8\u3068\u306f\u4f55\u304b\uff1f"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/ja\/#website","url":"https:\/\/www.questionpro.com\/blog\/ja\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/ja\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/ja\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"ja"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/ja\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/ja\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652","name":"QuestionPro Collaborators","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/www.questionpro.com\/blog\/ja\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g","caption":"QuestionPro Collaborators"},"description":"Worldwide team of Content Creation specialists focusing on Research, CX, Workforce, Audience and Education.","url":"https:\/\/www.questionpro.com\/blog\/ja\/author\/aldro\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/12\/AB-testing.jpg","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/12\/AB-testing.jpg","author_info":{"display_name":"QuestionPro Collaborators","author_link":"https:\/\/www.questionpro.com\/blog\/ja\/author\/aldro\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/posts\/1007718"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/users\/80"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/comments?post=1007718"}],"version-history":[{"count":1,"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/posts\/1007718\/revisions"}],"predecessor-version":[{"id":1007725,"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/posts\/1007718\/revisions\/1007725"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/media\/825614"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/media?parent=1007718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/categories?post=1007718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/ja\/wp-json\/wp\/v2\/tags?post=1007718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}