{"id":729942,"date":"2018-04-19T06:24:26","date_gmt":"2018-04-19T13:24:26","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%e5%ae%9a%e6%80%a7%e7%9a%84%e3%83%87%e3%83%bc%e3%82%bf-%e5%ae%9a%e7%be%a9%e3%80%81%e7%a8%ae%e9%a1%9e%e3%80%81%e5%88%86%e6%9e%90%e3%80%81%e3%81%8a%e3%82%88%e3%81%b3%e4%be%8b\/"},"modified":"2018-04-19T06:24:26","modified_gmt":"2018-04-19T06:24:26","slug":"%e5%ae%9a%e6%80%a7%e7%9a%84%e3%83%87%e3%83%bc%e3%82%bf-%e5%ae%9a%e7%be%a9%e3%80%81%e7%a8%ae%e9%a1%9e%e3%80%81%e5%88%86%e6%9e%90%e3%80%81%e3%81%8a%e3%82%88%e3%81%b3%e4%be%8b","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ja\/%e5%ae%9a%e6%80%a7%e7%9a%84%e3%83%87%e3%83%bc%e3%82%bf-%e5%ae%9a%e7%be%a9%e3%80%81%e7%a8%ae%e9%a1%9e%e3%80%81%e5%88%86%e6%9e%90%e3%80%81%e3%81%8a%e3%82%88%e3%81%b3%e4%be%8b\/","title":{"rendered":"\u5b9a\u6027\u7684\u30c7\u30fc\u30bf &#8211; \u5b9a\u7fa9\u3001\u7a2e\u985e\u3001\u5206\u6790\u3001\u304a\u3088\u3073\u4f8b"},"content":{"rendered":"<p>&nbsp;<\/p>\n<div class=\"tags-wrap\">\n<p class=\"content-index\" style=\"margin-top: 0;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30a4\u30f3\u30c7\u30c3\u30af\u30b9<\/p>\n<ol style=\"font-weight: 400; margin: 0 30px; line-height: 22px;\">\n<li><a href=\"#Qualitative_Data_Definition\">\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u3002\u5b9a\u7fa9<\/a><\/li>\n<li><a href=\"#Qualitative_Data_Examples\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u4f8b<\/a><\/li>\n<li><a href=\"#Importance_of_Qualitative_Data\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u306e\u91cd\u8981\u6027<\/a><\/li>\n<li><a href=\"#Qualitative_Data_Collection_Methods_Types_of_Qualitative_Data\">\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u65b9\u6cd5 &#8211; \u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306e\u7a2e\u985e<\/a><\/li>\n<li><a href=\"#Qualitative_Data_Analysis\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u5206\u6790<\/a><\/li>\n<li><a href=\"#5_Steps_to_Qualitative_Data_Analysis\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u5206\u6790\u306e5\u3064\u306e\u30b9\u30c6\u30c3\u30d7<\/a><\/li>\n<li><a href=\"#Advantages_of_Qualitative_Data\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u306e\u30e1\u30ea\u30c3\u30c8<\/a><\/li>\n<li><a href=\"#Disadvantages_of_Qualitative_Data\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u306e\u30c7\u30e1\u30ea\u30c3\u30c8<\/a><\/li>\n<\/ol>\n<\/div>\n<h2><a id=\"Qualitative_Data_Definition\" class=\"blankurl\" href=\"#\"><strong>\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u3002\u5b9a\u7fa9<\/strong><\/a><\/h2>\n<p><span data-preserver-spaces=\"true\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u3068\u306f\u3001\u8fd1\u4f3c\u7684\u3067\u7279\u5fb4\u7684\u306a\u30c7\u30fc\u30bf\u3068\u3057\u3066\u5b9a\u7fa9\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306f\u3001\u89b3\u5bdf\u3057\u3001\u8a18\u9332\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u306e\u30c7\u30fc\u30bf\u578b\u306f\u3001\u672c\u8cea\u7684\u306b\u975e\u6570\u5024\u7684\u306a\u3082\u306e\u3067\u3042\u308b\u3002 \u3053\u306e\u7a2e\u306e\u30c7\u30fc\u30bf\u306f\u3001\u89b3\u5bdf\u30011\u5bfe1\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u8abf\u67fb\u306a\u3069\u306e\u65b9\u6cd5\u306b\u3088\u3063\u3066\u53ce\u96c6\u3055\u308c\u307e\u3059\u3002  <\/span><a class=\"_e75a791d-denali-editor-page-rtfLink\" href=\"https:\/\/www.questionpro.com\/blog\/focus-group\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span data-preserver-spaces=\"true\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7<\/span><\/a><span data-preserver-spaces=\"true\">\u3068\u3044\u3063\u305f\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002 \u7d71\u8a08\u5b66\u306b\u304a\u3051\u308b\u8cea\u7684\u30c7\u30fc\u30bf\u306f\u3001\u30ab\u30c6\u30b4\u30ea\u30c7\u30fc\u30bf\u3068\u3082\u547c\u3070\u308c\u3001\u7269\u3084\u73fe\u8c61\u306e\u5c5e\u6027\u3084\u6027\u8cea\u306b\u57fa\u3065\u3044\u3066\u30ab\u30c6\u30b4\u30ea\u7684\u306b\u6574\u7406\u3067\u304d\u308b\u30c7\u30fc\u30bf\u3067\u3042\u308b\u3002<\/span><\/p>\n<h3><a id=\"Qualitative_Data_Examples\" class=\"blankurl\" href=\"#\"><strong>\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u4f8b<\/strong><\/a><\/h3>\n<p><span style=\"font-weight: 400;\">\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u306f\u3001\u30ab\u30c6\u30b4\u30ea\u30fc\u306b\u3088\u3063\u3066\u30b0\u30eb\u30fc\u30d7\u5316\u3067\u304d\u308b\u305f\u3081\u3001\u30ab\u30c6\u30b4\u30ea\u30fc\u30c7\u30fc\u30bf\u3068\u3082\u547c\u3070\u308c\u307e\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u3042\u308b\u6388\u696d\u3067\u751f\u5f92\u304c\u672c\u306e\u4e00\u7bc0\u3092\u8aad\u3093\u3060\u3068\u3059\u308b\u3002 \u6717\u8aad\u3092\u805e\u3044\u3066\u3044\u308b\u5148\u751f\u304c\u3001\u5b50\u3069\u3082\u304c\u305d\u306e\u6bb5\u843d\u3092\u3069\u3046\u8aad\u3093\u3060\u304b\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3059\u308b\u3002 \u3082\u3057\u3001\u6559\u5e2b\u304c\u5b50\u4f9b\u306b\u8a55\u70b9\u3092\u4e0e\u3048\u305a\u306b\u3001\u6d41\u66a2\u3055\u3001\u30a4\u30f3\u30c8\u30cd\u30fc\u30b7\u30e7\u30f3\u3001\u8a00\u8449\u306e\u6295\u3052\u304b\u3051\u3001\u767a\u97f3\u306e\u660e\u77ad\u3055\u306a\u3069\u306b\u57fa\u3065\u3044\u3066\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u4e0e\u3048\u308b\u5834\u5408\u3001\u3053\u308c\u306f\u8cea\u7684\u30c7\u30fc\u30bf\u306e\u4f8b\u3068\u898b\u306a\u3055\u308c\u308b\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5b9a\u6027\u30c7\u30fc\u30bf\u3068\u5b9a\u91cf\u30c7\u30fc\u30bf\u306e\u9055\u3044\u3092\u7406\u89e3\u3059\u308b\u306e\u306f\u3001\u3068\u3066\u3082\u7c21\u5358\u3067\u3059\u3002 \u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306f\u7279\u5fb4\u306e\u5b9a\u7fa9\u306b\u6570\u5b57\u3092\u542b\u307e\u306a\u3044\u304c\u3001\u91cf\u7684\u306a\u30c7\u30fc\u30bf\u306f\u6570\u5b57\u304c\u3059\u3079\u3066\u3067\u3042\u308b\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u30b1\u30fc\u30ad\u306e\u8272\u306f\u3001\u30aa\u30ec\u30f3\u30b8\u3001\u30d6\u30eb\u30fc\u3001\u30d6\u30e9\u30c3\u30af\uff08\u8cea\u7684\uff09\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u5973\u6027\u306f\u8336\u9aea\u3001\u9ed2\u9aea\u3001\u91d1\u9aea\u3001\u8d64\u6bdb\uff08\u5b9a\u6027\uff09\u3002<\/span><\/li>\n<\/ul>\n<p>\u5b9a\u91cf\u30c7\u30fc\u30bf\u3068\u306f\u3001\u6570\u5b66\u7684\u8a08\u7b97\u3084\u7d71\u8a08\u5206\u6790\u306b\u4f7f\u7528\u3067\u304d\u308b\u5b9a\u91cf\u5316\u53ef\u80fd\u306a\u60c5\u5831\u306e\u3053\u3068\u3067\u3059\u3002 \u3053\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u306f\u3001\u6570\u5b66\u7684\u306a\u5c0e\u51fa\u306b\u57fa\u3065\u3044\u3066\u73fe\u5b9f\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u969b\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002 \u5b9a\u91cf\u7684\u306a\u30c7\u30fc\u30bf\u306f\u3001\u300c\u4f55\u4eba\u3044\u308b\u306e\u304b\uff1f \u983b\u5ea6\u306f\uff1f \u3044\u304f\u3089\u3067\u3059\u304b\uff1f \u3053\u306e\u30c7\u30fc\u30bf\u306f\u3001\u691c\u8a3c\u30fb\u78ba\u8a8d\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p><span style=\"font-weight: 400;\">\u8cea\u7684\u30c7\u30fc\u30bf\u3068\u91cf\u7684\u30c7\u30fc\u30bf\u306e\u6982\u5ff5\u3092\u3088\u308a\u3088\u304f\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u7279\u5b9a\u306e\u30c7\u30fc\u30bf\u30bb\u30c3\u30c8\u306e\u4f8b\u3092\u89b3\u5bdf\u3057\u3001\u305d\u308c\u3089\u304c\u3069\u306e\u3088\u3046\u306b\u5b9a\u7fa9\u3055\u308c\u5f97\u308b\u304b\u3092\u89b3\u5bdf\u3059\u308b\u3053\u3068\u304c\u6700\u5584\u3067\u3042\u308b\u3002 <a href=\"https:\/\/www.questionpro.com\/blog\/quantitative-data\/\">\u5b9a\u91cf\u7684\u306a\u30c7\u30fc\u30bf\u306e<\/a>\u4f8b\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u30ab\u30b4\u306e\u4e2d\u306b\u306f\u30b1\u30fc\u30ad\u304c4\u500b\u3001\u30de\u30d5\u30a3\u30f3\u304c3\u500b\u5165\u3063\u3066\u3044\u307e\u3059\uff08\u5b9a\u91cf\uff09\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u767a\u6ce1\u91521\u676f\u306e\u30ab\u30ed\u30ea\u30fc\u306f97.5\u30ad\u30ed\u30ab\u30ed\u30ea\u30fc\uff08\u5b9a\u91cf\uff09\u3067\u3059\u3002<\/span><\/li>\n<\/ul>\n<h3><a id=\"Importance_of_Qualitative_Data\" class=\"blankurl\" href=\"#\"><strong>\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u306e\u91cd\u8981\u6027<\/strong><\/a><\/h3>\n<p><span style=\"font-weight: 400;\">\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306f\u3001\u7279\u6027\u3084\u7279\u5fb4\u306e\u7279\u5b9a\u306e\u983b\u5ea6\u3092\u6c7a\u5b9a\u3059\u308b\u306e\u306b\u91cd\u8981\u3067\u3042\u308b\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u7d71\u8a08\u5b66\u8005\u3084\u7814\u7a76\u8005\u306f\u3001\u3088\u308a\u5927\u304d\u306a\u30c7\u30fc\u30bf\u30bb\u30c3\u30c8\u3092\u89b3\u5bdf\u3059\u308b\u305f\u3081\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u5f62\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002 \u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u306f\u3001\u89b3\u5bdf\u8005\u304c\u81ea\u5206\u306e\u5468\u308a\u306e\u4e16\u754c\u3092\u5b9a\u91cf\u5316\u3059\u308b\u305f\u3081\u306e\u624b\u6bb5\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5e02\u5834\u8abf\u67fb\u54e1\u306b\u3068\u3063\u3066\u3001\u5b9a\u6027\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u306f\u3001\u9867\u5ba2\u304c\u8ab0\u306a\u306e\u304b\u3001\u5f7c\u3089\u304c\u76f4\u9762\u3057\u3066\u3044\u308b\u554f\u984c\u3084\u8ab2\u984c\u306f\u4f55\u304b\u3001\u554f\u984c\u3084\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u3069\u3053\u306b\u6ce8\u610f\u3092\u5411\u3051\u308b\u3079\u304d\u304b\u3001\u3068\u3044\u3063\u305f\u8cea\u554f\u306b\u7b54\u3048\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u3068\u306f\u3001\u4eba\u3005\u306e\u611f\u60c5\u3084\u8a8d\u8b58<\/strong>\u3001\u4f55\u3092\u611f\u3058\u3066\u3044\u308b\u304b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u5b9a\u91cf\u30c7\u30fc\u30bf\u3067\u306f\u3001\u3053\u3046\u3057\u305f\u8a8d\u8b58\u3084\u611f\u60c5\u304c\u6587\u66f8\u5316\u3055\u308c\u307e\u3059\u3002 \u5e02\u5834\u8abf\u67fb\u62c5\u5f53\u8005\u304c\u6d88\u8cbb\u8005\u306e\u8a71\u3059\u8a00\u8449\u3092\u7406\u89e3\u3057\u3001\u52b9\u679c\u7684\u304b\u3064\u52b9\u7387\u7684\u306b\u554f\u984c\u306b\u5bfe\u51e6\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<h3><a id=\"Qualitative_Data_Collection_Methods_Types_of_Qualitative_Data\" class=\"blankurl\" href=\"#\"><strong>\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u65b9\u6cd5 &#8211; \u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306e\u7a2e\u985e<\/strong><\/a><\/h3>\n<p><span style=\"font-weight: 400;\">\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u53ce\u96c6\u306f\u63a2\u7d22\u7684\u3067\u3042\u308a\u3001\u7dbf\u5bc6\u306a\u5206\u6790\u3068\u8abf\u67fb\u3092\u5fc5\u8981\u3068\u3059\u308b\u3002 \u8cea\u7684\u306a\u30c7\u30fc\u30bf\u53ce\u96c6\u65b9\u6cd5\u306f\u3001\u4e3b\u306b\u6d1e\u5bdf\u3001\u7406\u7531\u3001\u52d5\u6a5f\u3092\u5f97\u308b\u3053\u3068\u306b\u91cd\u70b9\u3092\u7f6e\u3044\u3066\u304a\u308a\u3001\u305d\u308c\u6545\u306b<a href=\"https:\/\/www.questionpro.com\/blog\/what-is-research\/\"> \u7814\u7a76\u306e<\/a>\u9762\u3067\u3088\u308a\u6df1\u3044\u3082\u306e\u3068\u306a\u308b\u306e\u3067\u3059\u3002 \u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306f\u6e2c\u5b9a\u3067\u304d\u306a\u3044\u305f\u3081\u3001\u7814\u7a76\u8005\u306f\u9650\u3089\u308c\u305f\u7bc4\u56f2\u5185\u3067\u69cb\u9020\u5316\u3055\u308c\u305f\u624b\u6cd5\u3084<a href=\"https:\/\/www.questionpro.com\/blog\/data-collection\/\"> \u30c7\u30fc\u30bf\u53ce\u96c6<\/a>\u30c4\u30fc\u30eb\u3092\u597d\u307f\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3053\u3067\u306f\u3001<a href=\"https:\/\/www.questionpro.com\/blog\/qualitative-data-collection-methods\/\">\u5b9a\u6027\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u65b9\u6cd5\u306b\u3064\u3044\u3066<\/a>\u8aac\u660e\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-118645\" src=\"http:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/19-Qualitative-Data-Collection-min.jpg\" alt=\"\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u53ce\u96c6\u65b9\u6cd5\" width=\"992\" height=\"632\"><\/p>\n<p>&nbsp;<\/p>\n<p><b>1.\u4e00\u5bfe\u4e00\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3002 <\/b>\u4e3b\u306b\u500b\u4eba\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3042\u308b\u305f\u3081\u3001\u8cea\u7684\u8abf\u67fb\u3067\u6700\u3082\u3088\u304f\u4f7f\u308f\u308c\u308b\u30c7\u30fc\u30bf\u53ce\u96c6\u624b\u6bb5\u306e1\u3064\u3067\u3042\u308b\u3002 \u30a4\u30f3\u30bf\u30d3\u30e5\u30a2\u30fc\u307e\u305f\u306f\u30ea\u30b5\u30fc\u30c1\u30e3\u30fc\u304c\u3001\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u5bfe\u8c61\u8005\u304b\u30891\u5bfe1\u3067\u76f4\u63a5\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3002 \u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u306f\u3001\u30a4\u30f3\u30d5\u30a9\u30fc\u30de\u30eb\u3067\u69cb\u9020\u5316\u3055\u308c\u3066\u3044\u306a\u3044\u3001\u3064\u307e\u308a\u4f1a\u8a71\u5f62\u5f0f\u3067\u3042\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002<span data-preserver-spaces=\"true\">\u307b\u3068\u3093\u3069\u306e\u5834\u5408 <\/span><a class=\"_e75a791d-denali-editor-page-rtfLink\" href=\"https:\/\/www.questionpro.com\/blog\/what-are-open-ended-questions\/\" target=\"_blank\" rel=\"noopener noreferrer\"><br \/>\n  <span data-preserver-spaces=\"true\">\u81ea\u7531\u5f62\u5f0f\u8cea\u554f<\/span><br \/>\n<\/a>\u9762\u63a5\u5b98\u306f\u9762\u63a5\u306e\u6d41\u308c\u306b\u4efb\u305b\u3066\u3001<span data-preserver-spaces=\"true\"> \u81ea\u767a<\/span>\u7684\u306b\u8cea\u554f\u3092\u3057\u307e\u3059\u3002<\/p>\n<p><b>2.\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\u3002 <\/b>\u30b0\u30eb\u30fc\u30d7\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u306e\u5834\u3067\u884c\u308f\u308c\u307e\u3059\u3002 \u30b0\u30eb\u30fc\u30d7\u306f6\u301c10\u4eba\u306b\u9650\u5b9a\u3055\u308c\u3001\u9032\u884c\u4e2d\u306e\u30c7\u30a3\u30b9\u30ab\u30c3\u30b7\u30e7\u30f3\u3092\u53f8\u308b\u30e2\u30c7\u30ec\u30fc\u30bf\u30fc\u304c\u914d\u7f6e\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><span style=\"font-weight: 400;\">\u4ed5\u5206\u3051\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306b\u3088\u3063\u3066\u306f\u3001\u30b0\u30eb\u30fc\u30d7\u306e\u30e1\u30f3\u30d0\u30fc\u306b\u5171\u901a\u70b9\u304c\u3042\u308b\u5834\u5408\u3082\u3042\u308a\u307e\u3059\u3002 \u4f8b\u3048\u3070\u3001\u9678\u4e0a\u7af6\u6280\u306e\u9078\u624b\u3092\u5bfe\u8c61\u3068\u3057\u305f\u7814\u7a76\u3092\u884c\u3046\u5834\u5408\u3001\u9678\u4e0a\u7af6\u6280\u306e\u9078\u624b\u3067\u3042\u308b\u3001\u3082\u3057\u304f\u306f\u9678\u4e0a\u7af6\u6280\u306e\u9078\u624b\u3067\u3042\u3063\u305f\u3001\u5341\u5206\u306a\u77e5\u8b58\u3092\u6301\u3063\u305f\u9078\u624b\u3092\u9078\u3073\u307e\u3059\u3002<\/span><\/p>\n<p><b>3.\u8a18\u9332\u4fdd\u5b58\u3002 <\/b>\u3053\u306e\u65b9\u6cd5\u306f\u3001\u65e2\u5b58\u306e\u4fe1\u983c\u3067\u304d\u308b\u6587\u66f8\u3084\u985e\u4f3c\u306e\u60c5\u5831\u6e90\u3092\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3068\u3057\u3066\u5229\u7528\u3059\u308b\u3082\u306e\u3067\u3042\u308b\u3002 \u3053\u306e\u30c7\u30fc\u30bf\u306f\u3001\u65b0\u305f\u306a\u7814\u7a76\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u56f3\u66f8\u9928\u306b\u884c\u304f\u306e\u3068\u540c\u3058\u3088\u3046\u306a\u611f\u899a\u3067\u3059\u3002 \u305d\u3053\u3067\u3001\u66f8\u7c4d\u3084\u305d\u306e\u4ed6\u306e\u53c2\u8003\u8cc7\u6599\u306b\u76ee\u3092\u901a\u3057\u3001\u7814\u7a76\u306b\u4f7f\u3048\u308b\u95a2\u9023\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><b>4.\u89b3\u5bdf\u306e\u30d7\u30ed\u30bb\u30b9 <\/b>\u3053\u306e\u8cea\u7684\u30c7\u30fc\u30bf\u53ce\u96c6\u6cd5\u3067\u306f\u3001\u7814\u7a76\u8005\u306f\u56de\u7b54\u8005\u304c\u3044\u308b\u74b0\u5883\u306b\u8eab\u3092\u7f6e\u304d\u3001\u53c2\u52a0\u8005\u306b\u76ee\u3092\u914d\u308a\u3001\u30e1\u30e2\u3092\u53d6\u308b\u3002 \u3053\u308c\u3092\u300c\u89b3\u5bdf\u300d\u306e\u904e\u7a0b\u3068\u3044\u3046\u3002<\/p>\n<p><span style=\"font-weight: 400;\">\u30e1\u30e2\u3092\u53d6\u308b\u4ee5\u5916\u306b\u3082\u3001\u30d3\u30c7\u30aa\u3084\u30aa\u30fc\u30c7\u30a3\u30aa\u306e\u9332\u97f3\u3001\u5199\u771f\u64ae\u5f71\u3001\u305d\u308c\u306b\u985e\u3059\u308b\u65b9\u6cd5\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u8a18\u9332\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><b>5.<a href=\"https:\/\/www.questionpro.com\/blog\/longitudinal-study\/\">\u7e26\u65ad\u7684\u7814\u7a76<\/a>\u3002 <\/b>\u9577\u671f\u9593\u306b\u308f\u305f\u308a\u3001\u540c\u3058\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u306b\u5bfe\u3057\u3066\u7e70\u308a\u8fd4\u3057\u884c\u308f\u308c\u308b\u30c7\u30fc\u30bf\u53ce\u96c6\u65b9\u6cd5\u3002 \u6570\u5e74\u3001\u5834\u5408\u306b\u3088\u3063\u3066\u306f\u6570\u5341\u5e74\u7d9a\u304f\u3053\u3068\u3082\u3042\u308b\u89b3\u5bdf\u7814\u7a76\u6cd5\u3067\u3042\u308b\u3002 \u3053\u306e\u30c7\u30fc\u30bf\u53ce\u96c6\u65b9\u6cd5\u306f\u3001\u5171\u901a\u306e\u7279\u5fb4\u3092\u6301\u3064\u88ab\u9a13\u8005\u306e\u5b9f\u8a3c\u7814\u7a76\u3092\u901a\u3058\u3066\u3001\u76f8\u95a2\u95a2\u4fc2\u3092\u898b\u51fa\u3059\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><b>6.\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u3002 <\/b>\u3053\u306e\u65b9\u6cd5\u3067\u306f\u3001<a href=\"https:\/\/www.questionpro.com\/case-study\/\">\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3\u306b\u3088\u308b<\/a>\u8a73\u7d30\u306a\u5206\u6790\u306b\u3088\u3063\u3066\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u3002 \u3053\u306e\u65b9\u6cd5\u306f\u3001\u5358\u7d14\u306a\u3082\u306e\u304b\u3089\u8907\u96d1\u306a\u3082\u306e\u307e\u3067\u5206\u6790\u3067\u304d\u308b\u6c4e\u7528\u6027\u306e\u9ad8\u3055\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002 \u3053\u306e\u65b9\u6cd5\u306e\u5f37\u307f\u306f\u30011\u3064\u307e\u305f\u306f\u8907\u6570\u306e\u5b9a\u6027\u30c7\u30fc\u30bf\u53ce\u96c6\u65b9\u6cd5\u3092\u7d44\u307f\u5408\u308f\u305b\u3066\u3001\u3044\u304b\u306b\u5224\u65ad\u3057\u3066\u63a8\u8ad6\u3092\u884c\u3046\u304b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">\u8a73\u7d30\u306f\u3053\u3061\u3089 <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/qualitative-research-methods\/\"><br \/>\n  <span style=\"font-weight: 400;\">\u8cea\u7684\u7814\u7a76\u65b9\u6cd5<\/span><br \/>\n<\/a><\/p>\n<h3><a id=\"Qualitative_Data_Analysis\" class=\"blankurl\" href=\"#\"><strong>\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u5206\u6790<\/strong><\/a><\/h3>\n<p><span style=\"font-weight: 400;\">\u6642\u9593\u3068\u304a\u91d1\u3092\u304b\u3051\u3066\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u306f\u3001\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002 \u305b\u3063\u304b\u304f\u52aa\u529b\u3057\u305f\u306e\u306b\u3001\u6c17\u304c\u3064\u3044\u305f\u3089\u6697\u304f\u306a\u3063\u3066\u3044\u305f\u3068\u3044\u3046\u3053\u3068\u304c\u306a\u3044\u3088\u3046\u306b\u3001\u5fc5\u8981\u4e0d\u53ef\u6b20\u306a\u30d7\u30ed\u30bb\u30b9\u306a\u306e\u3067\u3059\u3002 \u3057\u304b\u3057\u3001\u8cea\u7684\u30c7\u30fc\u30bf\u306e\u5206\u6790\u306b\u6c7a\u307e\u3063\u305f\u57fa\u672c\u30eb\u30fc\u30eb\u304c\u3042\u308b\u308f\u3051\u3067\u306f\u306a\u304f\u3001\u8cea\u7684\u30c7\u30fc\u30bf\u306b\u5bfe\u3059\u308b2\u3064\u306e\u4e3b\u8981\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304b\u3089\u3059\u3079\u3066\u304c\u59cb\u307e\u308a\u307e\u3059\u3002  <\/span><\/p>\n<p><b>\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u5206\u6790\u306e2\u5927\u30a2\u30d7\u30ed\u30fc\u30c1<\/b><\/p>\n<ol>\n<li><b> \u6f14\u7e79\u7684\u30a2\u30d7\u30ed\u30fc\u30c1<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u6f14\u7e79\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u306f\u3001\u7814\u7a76\u8005\u304c\u3042\u3089\u304b\u3058\u3081\u6c7a\u3081\u305f\u69cb\u9020\u306b\u57fa\u3065\u3044\u3066\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3002 \u7814\u7a76\u8005\u306f\u3001\u3053\u306e\u8cea\u554f\u3092\u30c7\u30fc\u30bf\u5206\u6790\u306e\u6307\u91dd\u3068\u3057\u3066\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u306e\u65b9\u6cd5\u306f\u3001\u8fc5\u901f\u304b\u3064\u7c21\u5358\u3067\u3001\u8abf\u67fb\u54e1\u304c\u3001\u8abf\u67fb\u5bfe\u8c61\u8005\u304b\u3089\u53d7\u3051\u53d6\u308b\u3067\u3042\u308d\u3046\u56de\u7b54\u306b\u3064\u3044\u3066\u3001\u304b\u306a\u308a\u306e\u8003\u3048\u3092\u3082\u3063\u3066\u3044\u308b\u5834\u5408\u306b\u4f7f\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span> <a href=\"https:\/\/www.questionpro.com\/blog\/sample\/\"><br \/>\n  <span style=\"font-weight: 400;\">\u30b5\u30f3\u30d7\u30eb<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\">\u306e\u6bcd\u96c6\u56e3\u3067\u3059\u3002<\/span><\/p>\n<ol start=\"2\">\n<li><b> \u5e30\u7d0d\u7684\u30a2\u30d7\u30ed\u30fc\u30c1<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u306b\u5bfe\u3057\u3066\u3001\u5e30\u7d0d\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u3042\u3089\u304b\u3058\u3081\u6c7a\u3081\u3089\u308c\u305f\u69cb\u9020\u3001\u6c7a\u3081\u3089\u308c\u305f\u57fa\u672c\u30eb\u30fc\u30eb\u30fb\u67a0\u7d44\u307f\u306b\u57fa\u3065\u3044\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002 \u8cea\u7684\u306a\u30c7\u30fc\u30bf\u5206\u6790\u306b\u306f\u3001\u3088\u308a\u6642\u9593\u304c\u304b\u304b\u308a\u3001\u5fb9\u5e95\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3068\u306a\u308a\u307e\u3059\u3002 \u5e30\u7d0d\u7684\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3001\u7814\u7a76\u8005\u304c\u307b\u3068\u3093\u3069\u3001\u3042\u308b\u3044\u306f\u5168\u304f\u77e5\u3089\u306a\u3044\u5834\u5408\u306b\u3088\u304f\u4f7f\u308f\u308c\u307e\u3059\u3002  <\/span><span style=\"font-weight: 400;\">\u7814\u7a76<\/span><span style=\"font-weight: 400;\">\u73fe\u8c61\u304c\u767a\u751f\u3057\u307e\u3059\u3002 <\/span> <\/p>\n<p style=\"text-align: center;\">\u3082\u3063\u3068\u8a73\u3057\u304f<a href=\"https:\/\/www.questionpro.com\/blog\/data-analysis-in-research\/\">\u7814\u7a76\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u89e3\u6790<\/a><\/p>\n<h3><a id=\"5_Steps_to_Qualitative_Data_Analysis\" class=\"blankurl\" href=\"#\"><strong>\u8cea\u7684\u30c7\u30fc\u30bf\u5206\u6790\u306e5\u3064\u306e\u30b9\u30c6\u30c3\u30d7<\/strong><\/a><\/h3>\n<p><span style=\"font-weight: 400;\">1\u5bfe1\u306e\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3067\u53ce\u96c6\u3057\u305f\u5b9a\u6027\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u5834\u5408\u3067\u3082\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3067\u53ce\u96c6\u3057\u305f\u5b9a\u6027\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u5834\u5408\u3067\u3082\u3001\u305d\u306e\u76ee\u7684\u306f\u540c\u3058\u3067\u3059\u3002 <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/surveys\/\"><br \/>\n  <span style=\"font-weight: 400;\">\u30a2\u30f3\u30b1\u30fc\u30c8<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u7c21\u5358\u306a\u30b9\u30c6\u30c3\u30d7\u3092\u8e0f\u3080\u3053\u3068\u3067\u3001\u78ba\u5b9f\u306a<a href=\"https:\/\/www.questionpro.com\/blog\/what-is-data-analysis\/\">\u30c7\u30fc\u30bf\u5206\u6790\u304c<\/a>\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002 <\/span> <\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d71\uff1a\u30c7\u30fc\u30bf\u306e\u6574\u7406<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u3092\u96c6\u3081\u305f\u3068\u3053\u308d\u3067\u3001\u305d\u306e\u5927\u90e8\u5206\u306f\u69cb\u9020\u5316\u3055\u308c\u3066\u304a\u3089\u305a\u3001\u4e00\u898b\u3059\u308b\u3068\u610f\u5473\u304c\u308f\u304b\u3089\u306a\u3044\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002 \u3057\u305f\u304c\u3063\u3066\u3001\u7814\u7a76\u8005\u3068\u3057\u3066\u306f\u3001\u307e\u305a\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u66f8\u304d\u8d77\u3053\u3059\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002 \u30c7\u30fc\u30bf\u89e3\u6790\u306e\u7b2c\u4e00\u6b69\u306f\u3001\u30c7\u30fc\u30bf\u3092\u4f53\u7cfb\u7684\u306b\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u3059\u3002 \u30c7\u30fc\u30bf\u306e\u6574\u7406\u3068\u306f\u3001\u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u3092\u30c6\u30ad\u30b9\u30c8\u5f62\u5f0f\u306b\u5909\u63db\u3059\u308b\u3053\u3068\u3067\u3059\u3002 \u30c7\u30fc\u30bf\u3092\u30b9\u30d7\u30ec\u30c3\u30c9\u30b7\u30fc\u30c8\u306b\u30a8\u30af\u30b9\u30dd\u30fc\u30c8\u3059\u308b\u304b\u3001\u624b\u5165\u529b\u3059\u308b\u304b\u3001\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u652f\u63f4\u578b\u5b9a\u6027\u30c7\u30fc\u30bf\u5206\u6790\u30c4\u30fc\u30eb\u306e\u4e2d\u304b\u3089\u9078\u629e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002  <\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d72\uff1a\u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u3092\u6574\u7406\u3059\u308b  <\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u3092\u5909\u63db\u3057\u3066\u4e26\u3079\u305f\u3089\u3001\u6b21\u306f\u3059\u3050\u306b\u30c7\u30fc\u30bf\u306e\u6574\u7406\u3092\u3057\u307e\u3059\u3002 \u5927\u91cf\u306e\u60c5\u5831\u3092\u6574\u7406\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u5834\u5408\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002 \u30c7\u30fc\u30bf\u3092\u6574\u7406\u3059\u308b\u306e\u306b\u6700\u9069\u306a\u65b9\u6cd5\u306e\u4e00\u3064\u306f\u3001\u7814\u7a76\u76ee\u7684\u306b\u7acb\u3061\u8fd4\u308a\u3001\u8cea\u554f\u4e8b\u9805\u306b\u57fa\u3065\u3044\u3066\u30c7\u30fc\u30bf\u3092\u6574\u7406\u3059\u308b\u3053\u3068\u3067\u3059\u3002 \u7814\u7a76\u76ee\u7684\u3092\u8868\u306b\u307e\u3068\u3081\u3001\u8996\u899a\u7684\u306b\u308f\u304b\u308a\u3084\u3059\u304f\u8868\u793a\u3059\u308b\u3002 \u672a\u6574\u7406\u306a\u30c7\u30fc\u30bf\u3092\u6271\u3046\u8a98\u60d1\u306f\u3001\u4f55\u3068\u3057\u3066\u3082\u907f\u3051\u305f\u3044\u3082\u306e\u3067\u3059\u3002 \u7d50\u5c40\u306f\u6642\u9593\u306e\u7121\u99c4\u3067\u3042\u308a\u3001\u6c7a\u5b9a\u7684\u306a\u6210\u679c\u306f\u5f97\u3089\u308c\u306a\u3044\u3002  <\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d73\uff1a\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306b\u30b3\u30fc\u30c9\u3092\u8a2d\u5b9a\u3059\u308b  <\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306b\u5bfe\u3057\u3066\u9069\u5207\u306a\u30b3\u30fc\u30c9\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u4e00\u6b69\u5148\u3092\u884c\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u306f\u3001\u53ce\u96c6\u3057\u305f\u81a8\u5927\u306a\u60c5\u5831\u3092\u5727\u7e2e\u3059\u308b\u305f\u3081\u306e\u6700\u826f\u306e\u65b9\u6cd5\u306e\u4e00\u3064\u3067\u3059\u3002 \u8cea\u7684\u30c7\u30fc\u30bf\u306e\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u3068\u306f\u3001\u7c21\u5358\u306b\u8a00\u3048\u3070\u3001\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5206\u985e\u3057\u3001\u6027\u8cea\u3084\u30d1\u30bf\u30fc\u30f3\u3092\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30b3\u30fc\u30c7\u30a3\u30f3\u30b0\u306f\u3001\u8cea\u7684\u30c7\u30fc\u30bf\u5206\u6790\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u30b9\u30c6\u30c3\u30d7\u3067\u3042\u308b\u3002 <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/what-is-research\/\"><br \/>\n  <span style=\"font-weight: 400;\">\u7814\u7a76<\/span><br \/>\n<\/a>f<span style=\"font-weight: 400;\">\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u3092\u4f5c\u6210\u3057\u307e\u3057\u305f\u3002 \u30c7\u30fc\u30bf\u306b\u30b3\u30fc\u30c9\u3092\u5272\u308a\u5f53\u3066\u305f\u5f8c\u3001\u305d\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u57fa\u306b\u3001\u60c5\u5831\u306b\u57fa\u3065\u3044\u305f\u610f\u601d\u6c7a\u5b9a\u306b\u5f79\u7acb\u3064\u30c7\u30fc\u30bf\u306e\u8a73\u7d30\u306a\u6d1e\u5bdf\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002  <\/span><\/p>\n<p><b>\u30b9\u30c6\u30c3\u30d74\uff1a\u30c7\u30fc\u30bf\u306e\u691c\u8a3c  <\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u306f\u3001\u7814\u7a76\u3092\u6210\u529f\u3055\u305b\u308b\u305f\u3081\u306e\u8cea\u7684\u30c7\u30fc\u30bf\u5206\u6790\u306e\u91cd\u8981\u306a\u30b9\u30c6\u30c3\u30d7\u306e1\u3064\u3067\u3059\u3002 \u7814\u7a76\u306b\u306f\u30c7\u30fc\u30bf\u304c\u4e0d\u53ef\u6b20\u306a\u306e\u3067\u3001\u30c7\u30fc\u30bf\u306b\u4e0d\u5099\u304c\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u304c\u5fc5\u9808\u3067\u3059\u3002 \u30c7\u30fc\u30bf\u30d0\u30ea\u30c7\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u8cea\u7684\u30c7\u30fc\u30bf\u5206\u6790\u306e1\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u306f\u306a\u304f\u3001\u7814\u7a76\u30d7\u30ed\u30bb\u30b9\u5168\u4f53\u3092\u901a\u3058\u3066\u7e70\u308a\u8fd4\u3057\u884c\u308f\u308c\u308b\u5fc5\u8981\u304c\u3042\u308b\u3053\u3068\u306b\u7559\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002 \u30c7\u30fc\u30bf\u306e\u691c\u8a3c\u306b\u306f2\u3064\u306e\u5074\u9762\u304c\u3042\u308a\u307e\u3059\u3002  <\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\"> \u7814\u7a76\u30c7\u30b6\u30a4\u30f3\u307e\u305f\u306f\u7814\u7a76\u65b9\u6cd5\u306e\u6b63\u78ba\u3055\u3002  <\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u4fe1\u983c\u6027\uff1a\u305d\u306e\u624b\u6cd5\u304c\u4e00\u8cab\u3057\u3066\u6b63\u78ba\u306a\u30c7\u30fc\u30bf\u3092\u751f\u6210\u3059\u308b\u5ea6\u5408\u3044\u3002  <\/span><\/li>\n<\/ol>\n<p><b>\u30b9\u30c6\u30c3\u30d75\uff1a\u5206\u6790\u30d7\u30ed\u30bb\u30b9\u306e\u7d42\u4e86<\/b><\/p>\n<p>\u6700\u7d42\u7684\u306b\u30c7\u30fc\u30bf\u3092\u7d50\u8ad6\u3065\u3051\u308b\u3053\u3068\u3001\u3064\u307e\u308a\u30c7\u30fc\u30bf\u3092\u4f53\u7cfb\u7684\u306b\u63d0\u793a\u3059\u308b\u3053\u3068\u3001\u3059\u3050\u306b\u4f7f\u3048\u308b\u5831\u544a\u66f8\u3092\u4f5c\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002 \u5831\u544a\u66f8\u306b\u306f\u3001\u7814\u7a76\u8005\u3067\u3042\u308b\u3042\u306a\u305f\u304c\u8abf\u67fb\u7814\u7a76\u3092\u884c\u3046\u305f\u3081\u306b\u7528\u3044\u305f\u65b9\u6cd5\u3001\u30d7\u30e9\u30b9\u3068\u30de\u30a4\u30ca\u30b9\u3001\u7814\u7a76\u306e\u9650\u754c\u306b\u3064\u3044\u3066\u8a18\u8f09\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 \u307e\u305f\u3001\u5831\u544a\u66f8\u3067\u306f\u3001\u5f97\u3089\u308c\u305f\u77e5\u898b\u306e\u793a\u5506\u30fb\u63a8\u8ad6\u3084\u3001\u4eca\u5f8c\u306e\u7814\u7a76\u306e\u95a2\u9023\u5206\u91ce\u3092\u660e\u8a18\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3><a id=\"Advantages_of_Qualitative_Data\" class=\"blankurl\" href=\"#\"><strong>\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u306e\u30e1\u30ea\u30c3\u30c8<\/strong><\/a><\/h3>\n<p><strong>1.\u8a73\u7d30\u306a\u5206\u6790\u306b\u5f79\u7acb\u3064<\/strong>\u53ce\u96c6\u3055\u308c\u305f\u8cea\u7684\u30c7\u30fc\u30bf\u306f\u3001\u4e3b\u984c<a href=\"https:\/\/www.questionpro.com\/blog\/thematic-analysis\/\">\u5206\u6790\u306e<\/a>\u3088\u3046\u306a\u8a73\u7d30\u306a\u5206\u6790\u3092\u7814\u7a76\u8005\u306b\u63d0\u4f9b\u3059\u308b\u3002 \u8cea\u7684\u306a\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u969b\u3001\u7814\u7a76\u8005\u306f\u53c2\u52a0\u8005\u3092\u8abf\u67fb\u3059\u308b\u50be\u5411\u304c\u3042\u308a\u3001\u9069\u5207\u306a\u8cea\u554f\u3092\u3059\u308b\u3053\u3068\u3067\u5341\u5206\u306a\u60c5\u5831\u3092\u53ce\u96c6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u4e00\u9023\u306e\u8cea\u554f\u3068\u56de\u7b54\u304b\u3089\u3001\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u4f7f\u3063\u3066\u7d50\u8ad6\u3092\u51fa\u3057\u307e\u3059\u3002<\/p>\n<p><b>2.\u9867\u5ba2\u306e\u8003\u3048\u3092\u7406\u89e3\u3059\u308b <\/b>\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u306f\u3001\u5e02\u5834\u8abf\u67fb\u54e1\u304c\u9867\u5ba2\u306e\u8003\u3048\u65b9\u3092\u7406\u89e3\u3059\u308b\u306e\u306b\u5f79\u7acb\u3064\u3002 \u5b9a\u6027\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u304c\u306a\u305c\u88fd\u54c1\u3092\u8cfc\u5165\u3057\u305f\u306e\u304b\u3001\u305d\u306e\u7406\u7531\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u9867\u5ba2\u8a00\u8a9e\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u3067\u3001<a class=\"_e75a791d-denali-editor-page-rtfLink\" href=\"https:\/\/www.questionpro.com\/blog\/what-is-market-research\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u5e02\u5834\u8abf\u67fb\u306f<\/a>\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3092\u3088\u308a\u4f53\u7cfb\u7684\u306b\u63a8\u8ad6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><b>3.\u8c4a\u5bcc\u306a\u30c7\u30fc\u30bf\u3002<\/b> <span data-preserver-spaces=\"true\">\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u306f\u3001\u4eca\u5f8c\u306e\u7814\u7a76\u306b\u3082\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 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[&hellip;]<\/p>\n","protected":false},"author":61,"featured_media":624975,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1115],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u8cea\u7684\u306a\u30c7\u30fc\u30bf\u3002\u5b9a\u7fa9\u3001\u7a2e\u985e\u3001\u5206\u6790\u3001\u4f8b<\/title>\n<meta name=\"description\" content=\"\u5b9a\u6027\u7684\u30c7\u30fc\u30bf\u3068\u306f\u3001\u8fd1\u4f3c\u7684\u3067\u7279\u5fb4\u7684\u306a\u30c7\u30fc\u30bf\u3068\u3057\u3066\u5b9a\u7fa9\u3055\u308c\u307e\u3059\u3002 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