{"id":730463,"date":"2021-06-09T10:21:45","date_gmt":"2021-06-09T17:21:45","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%e3%83%ad%e3%82%a4%e3%83%a4%e3%83%aa%e3%83%86%e3%82%a3%e3%83%bb%e3%83%97%e3%83%ad%e3%82%b0%e3%83%a9%e3%83%a0%e3%80%82%e3%83%ad%e3%82%a4%e3%83%a4%e3%83%ab%e3%83%86%e3%82%a3%e3%83%97%e3%83%ad%e3%82%b0\/"},"modified":"2021-06-09T10:21:45","modified_gmt":"2021-06-09T10:21:45","slug":"%e3%83%ad%e3%82%a4%e3%83%a4%e3%83%aa%e3%83%86%e3%82%a3%e3%83%bb%e3%83%97%e3%83%ad%e3%82%b0%e3%83%a9%e3%83%a0%e3%80%82%e3%83%ad%e3%82%a4%e3%83%a4%e3%83%ab%e3%83%86%e3%82%a3%e3%83%97%e3%83%ad%e3%82%b0","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ja\/%e3%83%ad%e3%82%a4%e3%83%a4%e3%83%aa%e3%83%86%e3%82%a3%e3%83%bb%e3%83%97%e3%83%ad%e3%82%b0%e3%83%a9%e3%83%a0%e3%80%82%e3%83%ad%e3%82%a4%e3%83%a4%e3%83%ab%e3%83%86%e3%82%a3%e3%83%97%e3%83%ad%e3%82%b0\/","title":{"rendered":"\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u30d7\u30ed\u30b0\u30e9\u30e0\u3002\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u6982\u8981\u3068\u30e1\u30ea\u30c3\u30c8"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u6700\u9ad8\u306e\u9867\u5ba2\u306f\u3001\u5fe0\u5b9f\u306a\u9867\u5ba2\u3067\u3042\u308b\u3002 \u9867\u5ba2\u304c\u3042\u306a\u305f\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u611b\u3057\u305f\u3068\u304d\u3001\u5f7c\u3089\u306f\u4e16\u754c\u306b\u305d\u308c\u3092\u77e5\u3089\u305b\u307e\u3059\u3002 \u7d50\u5c40\u3001<a href=\"https:\/\/www.questionpro.com\/blog\/brand-ambassador\/\">\u30d6\u30e9\u30f3\u30c9\u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u306f<\/a>\u305d\u3046\u3084\u3063\u3066\u751f\u307e\u308c\u308b\u306e\u3067\u3059\u3002 \u3057\u304b\u3057\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3078\u306e\u9053\u306f\u5076\u7136\u306b\u8d77\u3053\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u512a\u308c\u305f\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u8a2d\u8a08\u3068\u5b9f\u884c\u306b\u3088\u3063\u3066\u5b9f\u73fe\u3059\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u7af6\u4e89\u306b\u7acb\u3061\u5411\u304b\u3044\u3001\u6d88\u8cbb\u8005\u306e\u5909\u52d5\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u30c4\u30fc\u30eb\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002 \u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u52b9\u679c\u7684\u306b\u884c\u3046\u306b\u306f\u3001\u6226\u7565\u306b\u88cf\u6253\u3061\u3055\u308c\u305f\u3082\u306e\u3067\u3042\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/cx\/\">\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u6226\u7565\u3092<\/a>\u6210\u529f\u3055\u305b\u308b\u306b\u306f\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3082\u5fc5\u8981\u3067\u3059\u304c\u3001\u4f55\u3088\u308a\u3082\u9867\u5ba2\u306b\u95a2\u3059\u308b\u77e5\u8b58\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3068\u306f\u4f55\u3067\u3059\u304b\uff1f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u3068\u306f\u3001\u4f01\u696d\u304c\u6d88\u8cbb\u8005\u306b\u5bfe\u3057\u3066\u3001\u8cfc\u5165\u6642\u306b\u5229\u7528\u3067\u304d\u308b\u30af\u30fc\u30dd\u30f3\u5238\u3084\u30dd\u30a4\u30f3\u30c8\u3001\u8a66\u4f9b\u54c1\u306a\u3069\u3001\u4e00\u5b9a\u306e\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u3092\u63d0\u4f9b\u3059\u308b\u3082\u306e\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u3088\u3063\u3066\u3001\u3053\u308c\u3089\u306e\u30e6\u30cb\u30c3\u30c8\u306f\u3001\u72ec\u7acb\u3057\u305f\u88fd\u54c1\u304b\u3089\u3001\u540c\u3058\u30c1\u30a7\u30fc\u30f3\u5185\u306e\u88fd\u54c1\u304b\u3089\u3001\u307e\u305f\u306f\u8907\u6570\u306e\u53c2\u52a0\u88fd\u54c1\u304b\u3089\u53d6\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 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\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u826f\u3044<a href=\"https:\/\/www.questionpro.com\/blog\/complete-guide-to-customer-experience\/\">\u9867\u5ba2\u4f53\u9a13\u3092<\/a>\u63d0\u4f9b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f8b\u3048\u3070\u3001\u30dd\u30a4\u30f3\u30c8\u30ab\u30fc\u30c9\u3092\u4f7f\u3046\u3053\u3068\u306b\u3059\u308c\u3070\u3001\u9867\u5ba2\u3092\u8a8d\u8b58\u3057\u3001\u305d\u306e\u8cfc\u8cb7\u884c\u52d5\u3092\u8ffd\u8de1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u9867\u5ba2\u306e\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u30c7\u30fc\u30bf\u3092\u5165\u624b\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u306b\u500b\u5225\u306e\u5bfe\u5fdc\u3092\u884c\u3044\u3001\u5fe0\u8aa0\u5fc3\u3068\u4fe1\u983c\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u306f\u4f01\u696d\u306e\u6210\u9577\u306e\u6e90\u6cc9\u3067\u3042\u308a\u3001\u305d\u308c\u306f\u5f53\u7136\u3001\u9054\u6210\u3055\u308c\u305f\u6e80\u8db3\u306e\u5ea6\u5408\u3044\u306b\u5de6\u53f3\u3055\u308c\u307e\u3059\u3002 \u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3001\u305d\u3057\u3066\u8cb4\u793e\u3068\u306e\u95a2\u4fc2\u306b\u6e80\u8db3\u3057\u305f\u6d88\u8cbb\u8005\u306f\u3001\u8cb4\u793e\u3092\u63a8\u85a6\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2\u63a8\u85a6\u306e\u7d50\u679c\u3067\u3042\u308c\u3070\u3001\u898b\u8fbc\u307f\u5ba2\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u78ba\u7387\u304c4\u500d\u306b\u306a\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u3053\u308c\u306f\u55b6\u696d\u6226\u7565\u4e0a\u3001\u5f37\u3044\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-120079\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2021\/06\/loyalty-program.jpg\" alt=\"\u9867\u5ba2\u5411\u3051\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u30d7\u30ed\u30b0\u30e9\u30e0\" width=\"992\" height=\"691\"><\/p>\n<h2><span style=\"font-weight: 400;\">\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30d7\u30ed\u30b0\u30e9\u30e0\u306e\u4f5c\u308a\u65b9<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u9867\u5ba2<a href=\"https:\/\/www.questionpro.com\/customer-satisfaction.html\">\u6e80\u8db3<\/a>\u5ea6\u306b\u5fdc\u3058\u305f\u5831\u916c\u3001\u8a55\u4fa1\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u306e\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30fb\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u30fb\u30d7\u30ed\u30b0\u30e9\u30e0\u306f\u3001\u9867\u5ba2\u306b\u9650\u5b9a\u3057\u305f\u30aa\u30d5\u30a1\u30fc\u3084\u30b5\u30fc\u30d3\u30b9\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u30d9\u30cd\u30d5\u30a3\u30c3\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u89e3\u7d04\u3092\u6e1b\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 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400;\"><strong>\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u30fb\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u8a2d\u8a08\u3059\u308b\u3002<\/strong> \u3057\u304b\u3057\u3001\u307e\u305a\u306f\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u30a4\u30f3\u30bf\u30d3\u30e5\u30fc\u3001\u304a\u5ba2\u69d8\u306e\u58f0\u306e\u8ffd\u8de1\u306a\u3069\u306e\u624b\u6cd5\u3067\u3001\u304a\u5ba2\u69d8\u306e\u6e80\u8db3\u5ea6\u3092\u8a55\u4fa1\u3057\u307e\u3059\u3002 \u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u306b\u512a\u308c\u3001\u3053\u306e\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u53c2\u52a0\u3057\u305f\u3044\u3068\u601d\u3046\u5f93\u696d\u54e1\u3092\u7279\u5b9a\u3059\u308b\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 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400;\"><strong>\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u9867\u5ba2\u3092\u6c7a\u5b9a\u3057\u307e\u3059\u3002<\/strong>\u9867\u5ba2\u3092\u5206\u985e\u3057\u3001\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u3066\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002 \u8cfc\u5165\u91cf\u3001\u6c7a\u6e08\u30b9\u30d4\u30fc\u30c9\u3001\u904e\u53bb\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3001\u3042\u308b\u3044\u306f\u8cfc\u5165\u3059\u308b\u5546\u54c1\u3084\u5229\u7528\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u7a2e\u985e\u306b\u3088\u3063\u3066\u5206\u985e\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 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