{"id":735375,"date":"2022-04-28T21:27:07","date_gmt":"2022-04-29T04:27:07","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%83%8b%e3%83%bc%e3%83%9e%e3%83%83%e3%83%97%e3%80%82%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%83%8b%e3%83%bc\/"},"modified":"2023-01-23T13:27:33","modified_gmt":"2023-01-23T13:27:33","slug":"%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%83%8b%e3%83%bc%e3%83%9e%e3%83%83%e3%83%97%e3%80%82%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%83%8b%e3%83%bc","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ja\/%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%83%8b%e3%83%bc%e3%83%9e%e3%83%83%e3%83%97%e3%80%82%e3%83%a6%e3%83%bc%e3%82%b6%e3%83%bc%e3%82%b8%e3%83%a3%e3%83%bc%e3%83%8b%e3%83%bc\/","title":{"rendered":"\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3002\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3068\u306f\u4f55\u304b\u3001\u306a\u305c\u5fc5\u8981\u306a\u306e\u304b"},"content":{"rendered":"<p><span style=\"font-weight: 300;\">\u73fe\u5728\u3001B2B\u3084B2C\u3067\u8033\u306b\u3059\u308b\u306e\u306f\u3001\u4f01\u696d\u304cSEO\u3092\u99c6\u4f7f\u3057\u3066\u512a\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u5b58\u5728\u611f\u3092\u4fdd\u3064\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u305d\u308c\u3067\u3082\u591a\u304f\u306e\u7d4c\u55b6\u8005\u306f\u3001\u305d\u306e\u904e\u7a0b\u3067\u672c\u8cea\u7684\u306a\u90e8\u5206\u3092\u5fd8\u308c\u3066\u3057\u307e\u3063\u3066\u3044\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3067\u3059\u3002  <\/span><span style=\"font-weight: 300;\">\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u7406\u89e3\u3057\u3001\u5f7c\u3089\u304c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3059\u308b\u969b\u306b\u3069\u306e\u3088\u3046\u306b\u884c\u52d5\u3059\u308b\u304b\u3001\u305d\u3057\u3066\u5f7c\u3089\u304c\u4f55\u5ea6\u3082\u8a2a\u308c\u308b\u3088\u3046\u306b\u5f7c\u3089\u306e\u65c5\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u4f55\u304c\u3067\u304d\u308b\u304b\u3092\u793a\u3059\u7269\u8a9e\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u3042\u306a\u305f\u306e\u9867\u5ba2\u304c\u3042\u306a\u305f\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u3064\u306a\u304c\u308b\u305f\u3073\u306b\u3069\u306e\u3088\u3046\u306b\u884c\u52d5\u3059\u308b\u304b\u306b\u3064\u3044\u3066\u77e5\u308b\u5fc5\u8981\u304c\u3042\u308b\u3059\u3079\u3066\u306e\u3053\u3068\u3092\u6df1\u304f\u6398\u308a\u4e0b\u3052\u3066\u3044\u304d\u307e\u3059\u3002<\/span><\/p>\n<h2>\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3068\u306f\uff1f<\/h2>\n<p><span style=\"font-weight: 300;\">\u3064\u307e\u308a\u3001\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3068\u306f\u3001Web\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u3068\u5bfe\u8a71\u3057\u306a\u304c\u3089\u3001<a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-map\/\">\u30e6\u30fc\u30b6\u30fc\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092<\/a>\u305f\u3069\u308b\u56f3\u3067\u3059\u3002 \u3053\u308c\u306b\u3088\u308a\u3001\u4f01\u696d\u3001\u7279\u306bUX\u30c1\u30fc\u30e0\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u7acb\u5834\u304b\u3089\u30d6\u30e9\u30f3\u30c9\u3092\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30cd\u30eb\u5168\u4f53\u306b\u304a\u3051\u308b\u88fd\u54c1\u3068\u306e\u4f53\u9a13\u3084\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u304c\u3069\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3042\u308b\u304b\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u306f\u3001\u96e3\u3057\u3044\u3053\u3068\u306e\u3088\u3046\u306b\u601d\u3048\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002 \u304a\u5ba2\u69d8\u304c\u304a\u5e97\u306b\u8db3\u3092\u8e0f\u307f\u5165\u308c\u305f\u308a\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u5165\u3063\u305f\u308a\u3057\u305f\u3068\u304d\u306b\u3001\u3069\u306e\u3088\u3046\u306a\u884c\u52d5\u3092\u3068\u308b\u304b\u3092\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u304b\u3002 \u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u6587\u66f8\u5316\u3059\u308b\u969b\u3001\u65e2\u5b58\u306e\u30c7\u30fc\u30bf\u3092\u4f7f\u3063\u3066\u3055\u307e\u3056\u307e\u306a\u884c\u52d5\u30b7\u30ca\u30ea\u30aa\u3092\u30d7\u30ed\u30c3\u30c8\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u4fe1\u3058\u3089\u308c\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u3053\u308c\u306f\u8ab0\u3067\u3082\u7c21\u5358\u306b\u4f5c\u6210\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3067\u3042\u308a\u3001\u4f01\u696d\u306e\u4eca\u5f8c\u306e\u6226\u7565\u306b\u3068\u3063\u3066\u975e\u5e38\u306b\u8cb4\u91cd\u306a\u3082\u306e\u3068\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u7d76\u3048\u9593\u306a\u3044\u5909\u5316\u3068\u3001\u4eba\u3005\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u8cfc\u5165\u3059\u308b\u65b0\u3057\u3044\u65b9\u6cd5\u306b\u3088\u3063\u3066\u3001\u9867\u5ba2\u304c\u3069\u306e\u3088\u3046\u306b\u884c\u52d5\u3059\u308b\u304b\u3092\u8a08\u753b\u3057\u3001\u3042\u3089\u3086\u308b\u6bb5\u968e\u3067\u4e88\u60f3\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002 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\u3069\u3061\u3089\u3082\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u8996\u899a\u5316\u3057\u305f\u3082\u306e\u3067\u3001\u9867\u5ba2\u3068\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u3092\u8868\u793a\u3057\u307e\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u9055\u3044\u306f\u3001\u4e00\u65b9\u306f\u88fd\u54c1\u3067\u306e<a href=\"https:\/\/www.questionpro.com\/cx\/why\/5-pillars.html\">\u9867\u5ba2\u4f53\u9a13<\/a>\uff08\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\uff09\u306b\u91cd\u70b9\u3092\u7f6e\u304d\u3001\u3082\u3046\u4e00\u65b9\u306f\u30a2\u30d7\u30ea\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3001\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30cd\u30eb\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\uff08\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\uff09\u306b\u91cd\u70b9\u3092\u7f6e\u304f\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002  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300;\">\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306b\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3057\u3001\u5206\u6790\u3059\u308b\u3053\u3068\u306f\u3001\u9867\u5ba2\u304c\u8ca9\u58f2\u30d7\u30ed\u30bb\u30b9\u5168\u4f53\u3092\u901a\u3058\u3066\u3069\u306e\u3088\u3046\u306b\u79fb\u52d5\u3057\u3001\u305d\u306e\u79fb\u52d5\u4e2d\u306e\u3059\u3079\u3066\u306e<a href=\"https:\/\/www.questionpro.com\/blog\/customer-touchpoints\/\">\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3067<\/a>\u3069\u306e\u3088\u3046\u306b\u611f\u3058\u3066\u3044\u308b\u304b\u3092\u77e5\u308b\u3053\u3068\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u3053\u306e\u65b9\u6cd5\u306b\u306f\u30012\u3064\u306e\u5927\u304d\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<ol>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u610f\u601d\u6c7a\u5b9a\u8005\u304c\u9867\u5ba2\u306b\u7126\u70b9\u3092\u5f53\u3066\u7d9a\u3051\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u6f5c\u5728\u7684\u306a\u9867\u5ba2\u306e\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u4f53\u9a13\u3092\u5bb9\u6613\u306b\u3059\u308b\u3002<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 300;\">\u6700\u9ad8\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u3084\u30bb\u30fc\u30eb\u30b9\u30c1\u30fc\u30e0\u304c\u3042\u3063\u3066\u3082\u3001\u9867\u5ba2\u304c\u6e80\u8db3\u3057\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u4f55\u3082\u59cb\u307e\u3089\u306a\u3044\u306e\u3067\u3059\u3002 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300;\">\u30e6\u30fc\u30b6\u30fc\u30fb\u30b8\u30e3\u30fc\u30cb\u30fc\u30fb\u30de\u30c3\u30d4\u30f3\u30b0\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u8aac\u660e\u3059\u308b\u306b\u306f\u3001\u30c1\u30fc\u30e0\u30e1\u30f3\u30d0\u30fc\u5168\u54e1\u304c\u58c1\u306b\u8cbc\u3063\u3066\u304a\u304f\u3079\u304d\u3001\u76ee\u306b\u898b\u3048\u308b\u30c1\u30e3\u30fc\u30c8\u3068\u3057\u3066\u898b\u308b\u306e\u304c\u4e00\u756a\u3067\u3059\u3002<\/span><\/p>\n<h2>\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306f\u3069\u306e\u3088\u3046\u306b\u884c\u3046\u306e\u304b\uff1f<\/h2>\n<p><span style=\"font-weight: 300;\">\u9b45\u529b\u7684\u306a\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u3092\u4f5c\u6210\u3059\u308b\u305f\u3081\u306b\u6700\u3082\u91cd\u8981\u306a\u3053\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8996\u70b9\u304b\u3089\u30d7\u30ed\u30bb\u30b9\u3092\u898b\u308b\u3053\u3068\u3067\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u305d\u306e\u305f\u3081\u306b\u306f\u30012\u3064\u306e\u30bf\u30a4\u30d7\u306e\u30ea\u30b5\u30fc\u30c1\u304c\u5fc5\u8981\u3067\u3059\u3002<\/span><\/p>\n<h3>\u5206\u6790\u7814\u7a76<\/h3>\n<p><span style=\"font-weight: 300;\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u89e3\u6790\u3092\u4f7f\u3048\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u3053\u306b\u3044\u3066\u3001\u3069\u308c\u304f\u3089\u3044\u306e\u6642\u9593\u3092\u8cbb\u3084\u3057\u3001\u3044\u3064\u96e2\u8131\u3057\u305f\u304b\u304c\u6b63\u78ba\u306b\u5206\u304b\u308a\u307e\u3059\u3002 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300;\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306f\u3001\u304a\u5ba2\u69d8\u304c\u3069\u3046\u611f\u3058\u3001\u3069\u3046\u8003\u3048\u3066\u3044\u308b\u304b\u3092\u6e2c\u5b9a\u3059\u308b\u306e\u306b\u6709\u52b9\u3067\u3059\u3002 \u4f01\u696d\u3067\u306e\u4f53\u9a13\u306b\u559c\u3093\u3060\u308a\u3001\u6012\u3063\u305f\u308a\u3057\u305f\u3068\u304d\u3001Facebook\u3084Twitter\u3067\u5831\u544a\u3057\u305f\u304f\u306a\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u307e\u305f\u3001\u304a\u5ba2\u69d8\u306b\u4f53\u9a13\u8ac7\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u304a\u9858\u3044\u3059\u308b\u3053\u3068\u3082\u3001\u30a2\u30cd\u30af\u30c9\u30bf\u30a4\u30eb\u30fb\u30ea\u30b5\u30fc\u30c1\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u3055\u3089\u306b\u3001\u9069\u5207\u306a\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30c4\u30fc\u30eb\u3092\u6301\u3064\u3053\u3068\u3067 <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-mapping-tools\/\"><br \/>\n<span style=\"font-weight: 300;\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30c4\u30fc\u30eb<\/span><br \/>\n<\/a><span style=\"font-weight: 300;\">\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u6b63\u78ba\u306a\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u306b\u4e0d\u53ef\u6b20\u306a\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u306e\u8a08\u6e2c\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<h2>\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u5730\u56f3\u3067\u30c8\u30ec\u30fc\u30b9\u3059\u308b\u65b9\u6cd5<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-360300\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/04\/how-to-create-a-user-journey-map.jpg\" alt=\"\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e\u4f5c\u308a\u65b9 - \u30b9\u30c6\u30c3\u30d7\" width=\"992\" height=\"446\"><\/p>\n<h3>\u30b9\u30c6\u30c3\u30d71: \u30e6\u30fc\u30b6\u30fc\u304c1\u756a\u3067\u3042\u308b\u3053\u3068\u3092\u5e38\u306b\u5ff5\u982d\u306b\u7f6e\u304f<\/h3>\n<p><span style=\"font-weight: 300;\">\u30e6\u30fc\u30b6\u30fc\u306e\u7acb\u5834\u306b\u7acb\u3061\u3001\u305d\u308c\u3092\u30e2\u30c3\u30c8\u30fc\u306b\u4f01\u753b\u3092\u7df4\u308a\u4e0a\u3052\u308b\u3068\u3001\u5927\u304d\u306a\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002 \u304a\u5ba2\u3055\u307e\u304c\u5b58\u5728\u7406\u7531\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u3053\u306e\u91cd\u8981\u306a\u3053\u3068\u3092\u5fd8\u308c\u3066\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001SEO\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3001\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306b\u6ce8\u529b\u3059\u308b\u7d4c\u55b6\u8005\u304c\u3042\u307e\u308a\u306b\u591a\u3044\u306e\u3067\u3059\u3002 \u3057\u304b\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u3088\u3046\u306b\u3042\u306a\u305f\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u95a2\u308f\u3063\u3066\u3044\u308b\u304b\u3068\u3044\u3046\u3053\u3068\u3082\u5fd8\u308c\u3066\u306f\u306a\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u6e80\u8db3\u3057\u3066\u3044\u308b\u306e\u3060\u308d\u3046\u304b\uff1f 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300;\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\uff09\u524d\u3001\uff08\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u8a2a\u554f\uff09\u4e2d\u3001\uff08\u30dd\u30b8\u30c6\u30a3\u30d6\u307e\u305f\u306f\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u30b3\u30e1\u30f3\u30c8\u3001\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u3001\u9867\u5ba2\u4f53\u9a13\uff09\u306a\u3069\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u3042\u306a\u305f\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u63a5\u89e6\u3059\u308b\u305f\u3073\u306b\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3059\u30c1\u30e3\u30f3\u30b9\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u3053\u306e\u3088\u3046\u306a\u3084\u308a\u3068\u308a\u3092\u300c\u30b3\u30f3\u30bf\u30af\u30c8\u30dd\u30a4\u30f3\u30c8\u300d\u3068\u547c\u3073\u307e\u3059\u3002 \u3053\u306e\u60c5\u5831\u3092\u3082\u3068\u306b\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u306b\u73fe\u308c\u308b\u969c\u5bb3\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u304a\u5ba2\u3055\u307e\u304c\u77ac\u6642\u306b\u6765\u5e97\u3057\u3001\u9000\u5e97\u3067\u304d\u308b\u3088\u3046\u306a\u30b9\u30e0\u30fc\u30ba\u306a\u30bb\u30fc\u30eb\u30b9\u30d7\u30ed\u30bb\u30b9\u306f\u3001\u9ad8\u54c1\u8cea\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3068\u540c\u3058\u304f\u3089\u3044\u91cd\u8981\u306a\u3053\u3068\u3067\u3059\u3002 \u3064\u307e\u308a\u3001\u304a\u5ba2\u69d8\u306b\u6e80\u8db3\u3057\u3066\u3044\u305f\u3060\u304f\u3053\u3068\u304c\u3001<a href=\"https:\/\/www.questionpro.com\/blog\/brand-loyalty\/\">\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u306b<\/a>\u3064\u306a\u304c\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<h3>\u30b9\u30c6\u30c3\u30d73\uff1a\u30c1\u30e3\u30fc\u30c8\u306e\u4f5c\u6210<\/h3>\n<p><span style=\"font-weight: 300;\">\u3053\u306e\u30b0\u30e9\u30d5\u306f\u3001\u904e\u5ea6\u306b\u8907\u96d1\u306a\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u524d\u8ff0\u306e\u3088\u3046\u306b\u5206\u6790\u7684\u306a\u8abf\u67fb\u30c7\u30fc\u30bf\u3068\u9038\u8a71\u7684\u306a\u8abf\u67fb\u30c7\u30fc\u30bf\u306e\u4e21\u65b9\u3092\u542b\u3080\u3082\u306e\u3067\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u3002 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300;\">\u304a\u5ba2\u69d8\u306e\u884c\u52d5\u3092\u7406\u89e3\u3057\u3001\u554f\u984c\u3092\u89e3\u6c7a\u3057\u3001\u6210\u529f\u3092\u78ba\u8a8d\u3059\u308b\u305f\u3081\u306b\u3082\u3001\u30c1\u30e3\u30fc\u30c8\u306f\u6709\u52b9\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u7d75\u6587\u5b57\uff08\u60b2\u3057\u3044\u3001\u6012\u3063\u3066\u3044\u308b\u3001\u4e2d\u7acb\u3001\u5b09\u3057\u3044\u3001\u8208\u596e\u3057\u3066\u3044\u308b\uff09\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u305d\u306e\u6642\u3005\u306e\u5fc3\u7406\u72b6\u614b\u3092\u7d20\u65e9\u304f\u8996\u899a\u5316\u3059\u308b\u306e\u306b\u6709\u52b9\u3067\u3059\u3002<\/span><\/p>\n<blockquote>\n<p class=\"p1\">\u3092\u4f5c\u6210\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002 <a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-canvas\/\"><br \/>\n<span class=\"s1\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30ad\u30e3\u30f3\u30d0\u30b9<\/span><br \/>\n<\/a>\u3092\u4f5c\u6210\u3057\u3001\u7121\u6599\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<\/blockquote>\n<h2>\u30e6\u30fc\u30b6\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u30de\u30c3\u30d7\u306e3\u3064\u306e\u4f8b<\/h2>\n<p><span style=\"font-weight: 300;\">\u512a\u308c\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u3059\u3079\u3066\u306e\u8ca9\u58f2\u8005\u304c\u540c\u3058\u8003\u3048\u3092\u6301\u3064\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002 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style=\"font-weight: 300;\">\u5f7c\u5973\u306f\u3001\u4eca\u5f8c\u306e\u305f\u3081\u306b\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u30d6\u30c3\u30af\u30de\u30fc\u30af\u3057\u3066\u3044\u307e\u3059\u3002 \u3053\u306e\u3068\u304d\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u76ee\u7684\u3067\u304a\u5ba2\u69d8\u306eE\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3084\u90f5\u4fbf\u756a\u53f7\u306a\u3069\u304c\u53ce\u96c6\u3055\u308c\u307e\u3059\u3002 \u307e\u305f\u3001\u6700\u521d\u306e\u6ce8\u6587\u3092\u53d7\u3051\u305f\u3089\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30a2\u30f3\u30b1\u30fc\u30c8\u306b\u7b54\u3048\u3066\u3082\u3089\u3046\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u521d\u3081\u3066\u306e\u8cfc\u5165\u306b\u5927\u6e80\u8db3\u306e\u304a\u5ba2\u69d8\u306f\u3001SNS\u3067\u304a\u53cb\u9054\u306b\u5199\u771f\u3092\u30b7\u30a7\u30a2\u3057\u3066\u3044\u308b\u305d\u3046\u3067\u3059\u3002 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SNS\u3067\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u30b3\u30e1\u30f3\u30c8\u3092\u6b8b\u3059\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u5642\u306b\u805e\u3044\u305f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u3089\u3001\u8aad\u307f\u8fbc\u307f\u6642\u9593\u304c\u9045\u304b\u3063\u305f\u3068\u3044\u3046\u7d4c\u9a13\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u304a\u5ba2\u69d8\u304c\u3053\u3093\u306a\u7d4c\u9a13\u3092\u3057\u3066\u3044\u308b\u306a\u3093\u3066\u3001\u805e\u304d\u305f\u304f\u306a\u3044\u3067\u3059\u3088\u306d\u3002 \u30b5\u30a4\u30c8\u306e\u30ed\u30fc\u30c9\u30bf\u30a4\u30e0\u3092\u6539\u5584\u3059\u308b\u3053\u3068\u306f\u3001\u76f4\u5e30\u7387\u3092\u4e0b\u3052\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u4eba\u3005\u306f\u4f55\u4e8b\u306b\u3082\u5373\u5ea7\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3092\u6c42\u3081\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b9\u30d4\u30fc\u30c9\u6700\u9069\u5316\u306f\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002 \u30bf\u30a4\u30de\u30fc\u304c\u3050\u308b\u3050\u308b\u56de\u308b\u306e\u3092\u5ea7\u3063\u3066\u898b\u3066\u3044\u306a\u3051\u308c\u3070\u306a\u3089\u306a\u3044\u306e\u306a\u3089\u3001\u304a\u5ba2\u3055\u307e\u306f\u3069\u3053\u304b\u3078\u884c\u3063\u3066\u3057\u307e\u3046\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u76f4\u5e30\u7387\u3084\u30da\u30fc\u30b8\u6ede\u5728\u6642\u9593\u306a\u3069\u3092\u610f\u8b58\u3057\u3066\u3044\u306a\u3044\u3068\u3057\u305f\u3089\u3001\u305d\u308c\u306f\u554f\u984c\u3067\u3059\u3002 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300;\">\u4ee5\u4e0b\u306f\u3001\u4eba\u304c\u632b\u6298\u3084\u843d\u80c6\u3092\u611f\u3058\u308b\u969c\u5bb3\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 300;\">\u4ee5\u4e0b\u306e\u8cea\u554f\u306b\u7b54\u3048\u308b\u3053\u3068\u3067\u3001\u8ab0\u304b\u304c\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3059\u308b\u305f\u3073\u306b\u4f55\u304c\u8d77\u3053\u3063\u3066\u3044\u308b\u304b\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u3042\u306a\u305f\u306e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306f\u9b45\u529b\u7684\u3067\u3059\u304b\uff1f 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style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u8a18\u4e8b\u306e\u6700\u5f8c\u306b\u3057\u3063\u304b\u308a\u3068\u3057\u305fCTA\uff08Call to Action\uff09\u3092\u8a2d\u3051\u3066\u3044\u307e\u3059\u304b\uff1f CTA\u306f\u3001\u8a2a\u554f\u8005\u3092\u30bb\u30fc\u30eb\u30b9\u30d5\u30a1\u30cd\u30eb\u306e\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u306b\u5c0e\u304f\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/span><\/li>\n<li style=\"font-weight: 300;\" aria-level=\"1\"><span style=\"font-weight: 300;\">\u8a2a\u554f\u8005\u306f\u3001\u3088\u308a\u591a\u304f\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u898b\u308b\u305f\u3081\u306b\u30b9\u30af\u30ed\u30fc\u30eb\u30c0\u30a6\u30f3\u3057\u3066\u3044\u307e\u3059\u304b\uff1f \u3042\u306a\u305f\u306e\u8a18\u4e8b\u306f\u60c5\u5831\u91cf\u304c\u591a\u304f\u3001\u308f\u304b\u308a\u3084\u3059\u3044\u3067\u3059\u304b\uff1f 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CX\u306a\u3069\u306e<\/a>\u9867\u5ba2\u4f53\u9a13\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002  <\/span><\/p>\n<p><b>\u5b9f\u7528\u7684\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/b><span style=\"font-weight: 300;\"> QuestionPro CX\u3067\u306f\u3001\u30c1\u30b1\u30c3\u30c6\u30a3\u30f3\u30b0\u30b7\u30b9\u30c6\u30e0\u3092\u5229\u7528\u3057\u3066\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306e\u30eb\u30fc\u30d7\u3092\u9589\u3058\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u30c7\u30e1\u30ea\u30c3\u30c8\u3054\u3068\u306b\u30c1\u30b1\u30c3\u30c8\u3092\u4f5c\u6210\u3057\u3001\u9069\u5207\u306a\u62c5\u5f53\u8005\u306b\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u3067\u3001\u554f\u984c\u3092\u89e3\u6c7a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 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