{"id":793149,"date":"2022-07-06T12:58:33","date_gmt":"2022-07-06T19:58:33","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%e9%a1%a7%e5%ae%a2%e3%83%87%e3%83%bc%e3%82%bf%e7%ae%a1%e7%90%86%e3%81%a8%e3%81%af%ef%bc%9a%e9%a1%a7%e5%ae%a2%e3%83%87%e3%83%bc%e3%82%bf%e7%ae%a1%e7%90%86%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%e3%80%81\/"},"modified":"2022-07-06T12:58:33","modified_gmt":"2022-07-06T12:58:33","slug":"%e9%a1%a7%e5%ae%a2%e3%83%87%e3%83%bc%e3%82%bf%e7%ae%a1%e7%90%86%e3%81%a8%e3%81%af%ef%bc%9a%e9%a1%a7%e5%ae%a2%e3%83%87%e3%83%bc%e3%82%bf%e7%ae%a1%e7%90%86%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%e3%80%81","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ja\/%e9%a1%a7%e5%ae%a2%e3%83%87%e3%83%bc%e3%82%bf%e7%ae%a1%e7%90%86%e3%81%a8%e3%81%af%ef%bc%9a%e9%a1%a7%e5%ae%a2%e3%83%87%e3%83%bc%e3%82%bf%e7%ae%a1%e7%90%86%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b%e3%80%81\/","title":{"rendered":"\u9867\u5ba2\u30c7\u30fc\u30bf\u7ba1\u7406\u3068\u306f\uff1a\u9867\u5ba2\u30c7\u30fc\u30bf\u7ba1\u7406\u3068\u306f\u4f55\u304b\u3001\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u306e\u304b\uff1f"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u60c5\u5831\u304c\u6ea2\u308c\u308b\u73fe\u4ee3\u306b\u304a\u3044\u3066\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u7ba1\u7406\u306f\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u91cd\u8981\u3067\u3059\u3002 \u305d\u3057\u3066\u3001\u3053\u306e\u30d3\u30c3\u30b0\u30c7\u30fc\u30bf\u9769\u547d\u304c\u3082\u305f\u3089\u3059\u5831\u916c\u306f\u3001\u4f01\u696d\u3068\u9867\u5ba2\u306e\u53cc\u65b9\u306b\u3068\u3063\u3066\u83ab\u5927\u306a\u3082\u306e\u306b\u306a\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002 \u4f01\u696d\u306f\u3001\u3088\u308a\u826f\u3044\u30c7\u30fc\u30bf\u99c6\u52d5\u578b\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u3067\u3001<a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-map\/\" target=\"_blank\" rel=\"noopener\">\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092<\/a>\u6539\u5584\u3057\u3001\u9867\u5ba2\u4f53\u9a13\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u3053\u308c\u3089\u306e\u30c7\u30fc\u30bf\u3092\u7dad\u6301\u30fb\u4fdd\u5b58\u3059\u308b\u3053\u3068\u306b\u306f\u3001\u305d\u308c\u306a\u308a\u306e\u56f0\u96e3\u304c\u4f34\u3044\u307e\u3059\u3002 \u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u5f93\u3046\u3053\u3068\u3067\u3001\u521d\u3081\u3066\u3053\u308c\u3089\u306e\u969c\u5bb3\u3092\u514b\u670d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u305d\u3057\u3066\u3001\u7d14\u7c8b\u306b\u512a\u308c\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002 \u5177\u4f53\u7684\u306a\u63d0\u8a00\u306e\u524d\u306b\u3001\u6d88\u8cbb\u8005\u30c7\u30fc\u30bf\u7ba1\u7406\u3068\u306f\u4f55\u304b\u306b\u3064\u3044\u3066\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<div class=\"tags-wrap\">\n<p class=\"content-index\" style=\"margin-top: 0;\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30a4\u30f3\u30c7\u30c3\u30af\u30b9<\/p>\n<ol style=\"font-weight: 400; margin: 0 30px; line-height: 22px;\">\n<li><a href=\"#what_is_customer_data_management?\">\u9867\u5ba2\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f<\/a><\/li>\n<li><a href=\"#why_data_management_is_important\">\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u304c\u91cd\u8981\u306a\u7406\u7531<\/a><\/li>\n<li><a href=\"#customer_data_management_process\">\u9867\u5ba2\u30c7\u30fc\u30bf\u7ba1\u7406\u30d7\u30ed\u30bb\u30b9<\/a><\/li>\n<li><a href=\"#6_best_practices_for_customer_data_management\">\u9867\u5ba2\u30c7\u30fc\u30bf\u7ba1\u7406\u306e\u305f\u3081\u306e6\u3064\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/a><\/li>\n<li><a href=\"#conclusion\">\u7d50\u8ad6<\/a><\/li>\n<\/ol>\n<\/div>\n<h2 id=\"what_is_customer_data_management?\" class=\"blankurl\"><span style=\"font-weight: 400;\">\u9867\u5ba2\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u3068\u306f\u3001\u7d44\u7e54\u306b\u304a\u3051\u308b\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u3001\u6574\u7406\u3001\u4fdd\u8b77\u3001\u4fdd\u5b58\u3092\u884c\u3046\u3053\u3068\u3067\u3042\u308b\u3002 \u305d\u306e\u7d50\u679c\u3001\u7d4c\u55b6\u5224\u65ad\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002 \u4f01\u696d\u306f\u9a5a\u304f\u307b\u3069\u306e\u30b9\u30d4\u30fc\u30c9\u3067\u30c7\u30fc\u30bf\u3092\u751f\u6210\u3057\u3001\u6d88\u8cbb\u3057\u3066\u3044\u307e\u3059\u3002 \u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306e\u91cd\u8981\u6027\u306f\u307e\u3059\u307e\u3059\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u73fe\u5728\u5e02\u8ca9\u3055\u308c\u3066\u3044\u308b\u6700\u5148\u7aef\u306e\u30c7\u30fc\u30bf\u7ba1\u7406\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306b\u3088\u308a\u3001\u5e38\u306b\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u6700\u65b0\u306e\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u3066\u610f\u601d\u6c7a\u5b9a\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u30c7\u30fc\u30bf\u306e\u6e96\u5099\u304b\u3089\u30ab\u30bf\u30ed\u30b0\u4f5c\u6210\u3001\u691c\u7d22\u3001\u7ba1\u7406\u307e\u3067\u3092\u652f\u63f4\u3059\u308b\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3067\u3001\u5206\u6790\u306b\u5fc5\u8981\u306a\u60c5\u5831\u3092\u7d20\u65e9\u304f\u63a2\u3057\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/blog\/data-collection\/\">\u30c7\u30fc\u30bf\u53ce\u96c6\u306f<\/a>\u3001\u3055\u307e\u3056\u307e\u306a\u30bd\u30fc\u30b9\u304b\u3089\u53ce\u96c6\u3057\u3001\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306b\u4fdd\u5b58\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u305d\u3057\u3066\u3001\u305d\u306e\u60c5\u5831\u3092\u30c1\u30fc\u30e0\u3054\u3068\u306b\u5206\u6790\u3057\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068\u305d\u306e\u8981\u671b\u3092\u3088\u308a\u6df1\u304f\u7406\u89e3\u3057\u307e\u3059\u3002<\/span><\/p>\n<h2 id=\"why_data_management_is_important\" class=\"blankurl\"><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u304c\u91cd\u8981\u306a\u7406\u7531<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u52b9\u679c\u7684\u306a<a href=\"https:\/\/www.questionpro.com\/blog\/what-is-data-analysis\/\">\u30c7\u30fc\u30bf\u5206\u6790\u3092<\/a>\u30b9\u30b1\u30fc\u30eb\u30a2\u30c3\u30d7\u3057\u3066\u5b9f\u65bd\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30c7\u30fc\u30bf\u7ba1\u7406\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002 \u304a\u5ba2\u69d8\u306b\u4ed8\u52a0\u4fa1\u5024\u3092\u4e0e\u3048\u3001\u53ce\u76ca\u3092\u5411\u4e0a\u3055\u305b\u308b\u91cd\u8981\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u751f\u307f\u51fa\u3057\u307e\u3059\u3002 \u52b9\u679c\u7684\u306a\u30c7\u30fc\u30bf\u7ba1\u7406\u306b\u3088\u308a\u3001\u7d44\u7e54\u5168\u4f53\u304c\u4fe1\u983c\u3067\u304d\u308b\u30c7\u30fc\u30bf\u3092\u63a2\u3057\u51fa\u3057\u3001\u30a2\u30af\u30bb\u30b9\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u3053\u3053\u3067\u306f\u3001\u30c7\u30fc\u30bf\u7ba1\u7406\u304c\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u7406\u7531\u3092\u8aac\u660e\u3057\u307e\u3059\uff1a<\/span><\/p>\n<h3>1.\u610f\u601d\u6c7a\u5b9a\u306e\u6539\u5584<\/h3>\n<p>\u30c7\u30fc\u30bf\u306f\u4f01\u696d\u306b\u3068\u3063\u3066\u6700\u3082\u5f37\u529b\u306a\u8cc7\u7523\u3067\u3059\u3002 \u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u306f\u3001\u88fd\u54c1\u6539\u826f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3001\u9867\u5ba2\u95a2\u4fc2\u306a\u3069\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002<\/p>\n<h3>2.\u30c7\u30fc\u30bf\u640d\u5931\u306e\u4f4e\u6e1b<\/h3>\n<p>\u30c7\u30fc\u30bf\u6d88\u5931\u306a\u3069\u306e\u30ea\u30b9\u30af\u3092\u8efd\u6e1b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u5b89\u5168\u3067\u4fe1\u983c\u3067\u304d\u308b\u30bd\u30fc\u30b9\u306b\u983c\u308b\u3053\u3068\u3067\u3001\u30c7\u30fc\u30bf\u306e\u640d\u5931\u3092\u6e1b\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>3.\u30c7\u30fc\u30bf\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u306e\u5411\u4e0a<\/h3>\n<p>\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u304c\u666e\u53ca\u3057\u3001\u500b\u4eba\u60c5\u5831\u3084\u6a5f\u5bc6\u60c5\u5831\u304c\u5bb9\u6613\u306b\u5165\u624b\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u73fe\u4ee3\u306b\u304a\u3044\u3066\u3001\u610f\u8b58\u7684\u306b\u30c7\u30fc\u30bf\u7ba1\u7406\u3092\u884c\u3046\u3053\u3068\u306f\u3001\u4f8b\u3048\u3070\u3001\u9023\u7d61\u5148\u3084\u4f4f\u6240\u3001\u9280\u884c\u53e3\u5ea7\u306a\u3069\u306e\u500b\u4eba\u60c5\u5831\u3092\u4fdd\u6301\u3059\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n<h3>4.\u30b3\u30b9\u30c8\u30c0\u30a6\u30f3<\/h3>\n<p>\u4eee\u306b\u3001\u7d44\u7e54\u304c\u6700\u521d\u304b\u3089\u30c7\u30fc\u30bf\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u6226\u7565\u306b\u5f93\u3063\u3066\u3044\u308b\u3068\u3057\u307e\u3059\u3002 \u305d\u306e\u5834\u5408\u3001\u7d4c\u55b6\u4e0d\u632f\u306e\u554f\u984c\u89e3\u6c7a\u306b\u8cbb\u3084\u3059\u6a5f\u4f1a\u304c\u6e1b\u308a\u3001\u8ca1\u7523\u3092\u7bc0\u7d04\u3057\u3066\u5186\u6ed1\u306a\u7d4c\u55b6\u306b\u6210\u529f\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<h3>5.\u52b9\u7387\u6027\u3068\u751f\u7523\u6027\u306e\u5411\u4e0a<\/h3>\n<p>\u4eee\u306b\u3001\u4e0a\u8a18\u306e\u3059\u3079\u3066\u306e\u5b9f\u8df5\u304c\u71b1\u5fc3\u306b\u884c\u308f\u308c\u3001\u5229\u7528\u53ef\u80fd\u306a\u30c7\u30fc\u30bf\u304c\u6b63\u78ba\u3067\u4fe1\u983c\u3067\u304d\u308b\u3082\u306e\u3067\u3042\u3063\u305f\u3068\u3057\u307e\u3059\u3002 \u305d\u306e\u5834\u5408\u3001\u6700\u7d42\u7684\u306b\u306f\u7d44\u7e54\u306e\u5f93\u696d\u54e1\u306e\u52b9\u7387\u3068\u751f\u7523\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002 \u3088\u308a\u77ed\u3044\u6642\u9593\u3067\u4ed5\u4e8b\u3092\u3053\u306a\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u751f\u7523\u6027\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n<p><span style=\"font-weight: 400;\">\u6d88\u8cbb\u8005\u30c7\u30fc\u30bf\u7ba1\u7406\u3068\u306f\u4f55\u304b\u3068\u3044\u3046\u3053\u3068\u304c\u5206\u304b\u3063\u305f\u3068\u3053\u308d\u3067\u3001\u305d\u306e\u305f\u3081\u306e\u5b9f\u8df5\u3068\u624b\u9806\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n<h2 id=\"customer_data_management_process\" class=\"blankurl\"><span style=\"font-weight: 400;\">\u9867\u5ba2\u30c7\u30fc\u30bf\u7ba1\u7406\u30d7\u30ed\u30bb\u30b9<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u3088\u308a\u826f\u3044<a href=\"https:\/\/www.questionpro.com\/blog\/complete-guide-to-customer-experience\/\">\u9867\u5ba2\u4f53\u9a13\u3092<\/a>\u63d0\u4f9b\u3059\u308b\u305f\u3081\u306e\u6d88\u8cbb\u8005\u30c7\u30fc\u30bf\u7ba1\u7406\u306e4\u3064\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u53ce\u96c6<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u307e\u305a\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u624b\u9806\u3092\u78ba\u7acb\u3059\u308b\u3053\u3068\u3067\u3059\u3002 \u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3057\u4fdd\u5b58\u3059\u308b\u306b\u306f\u30011\u3064\u306e\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u304c\u5fc5\u8981\u3067\u3059\u3002 \u60c5\u5831\u306f\u69d8\u3005\u306a\u30c1\u30e3\u30cd\u30eb\u3067\u53ce\u96c6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u305d\u308c\u306f\u3001\u3042\u306a\u305f\u306e\u7d44\u7e54\u304c\u5c0e\u5165\u3057\u3066\u3044\u308b\u3055\u307e\u3056\u307e\u306a\u65b9\u6cd5\u306b\u57fa\u3065\u3044\u3066\u3044\u307e\u3059\u3002 \u4f8b\u3048\u3070\u3001\u304a\u5ba2\u69d8\u304b\u3089\u63d0\u51fa\u3055\u308c\u305f\u30d5\u30a9\u30fc\u30e0\u304b\u3089\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\u3067\u3042\u3063\u305f\u308a\u3001\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u30c4\u30fc\u30eb\u3067\u8ffd\u8de1\u3057\u305f\u884c\u52d5\u30c7\u30fc\u30bf\u3067\u3042\u3063\u305f\u308a\u3057\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/blog\/ways-to-use-data-segmentation-in-the-survey-process\/\">\u30c7\u30fc\u30bf\u306e\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306f<\/a>\u3001\u30c7\u30fc\u30bf\u7ba1\u7406\u306e\u91cd\u8981\u306a\u5074\u9762\u3067\u3059\u3002 \u306a\u305c\u306a\u3089\u3001\u660e\u78ba\u3067\u8b58\u5225\u53ef\u80fd\u306a\u30c7\u30fc\u30bf\u30af\u30e9\u30b9\u30bf\u30fc\u306e\u4f5c\u6210\u306b\u5f79\u7acb\u3064\u304b\u3089\u3067\u3059\u3002 \u3053\u306e\u7df4\u7fd2\u306e\u6700\u7d42\u30b9\u30c6\u30c3\u30d7\u3067\u91cd\u8981\u306a\u306e\u306f\u3069\u308c\u3067\u3057\u3087\u3046\u3002 \u30c4\u30fc\u30eb\u3084\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u6280\u8853\u3092\u4f7f\u3063\u3066\u3001\u8a73\u7d30\u306a\u9867\u5ba2\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3084\u30c7\u30fc\u30bf\u30b9\u30bf\u30c3\u30af\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u305d\u308c\u305e\u308c\u306e\u6a5f\u80fd\u304c\u7570\u306a\u308b\u76ee\u7684\u3067\u30c7\u30fc\u30bf\u3092\u4f7f\u7528\u3059\u308b\u305f\u3081\u3001\u55b6\u696d\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u3067\u5fc5\u8981\u3068\u3055\u308c\u308b\u9867\u5ba2\u60c5\u5831\u306f\u7570\u306a\u308a\u307e\u3059\u3002 \u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306a\u3057\u3067\u306f\u3001\u8ab0\u304c\u3053\u306e\u30c7\u30fc\u30bf\u306b\u30a2\u30af\u30bb\u30b9\u3057\u3001\u4f55\u3092\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u306f\u56f0\u96e3\u3067\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u5206\u6790<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u304c\u5206\u96e2\u3055\u308c\u305f\u6642\u70b9\u3067\u3001\u4fa1\u5024\u3042\u308b\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5f97\u308b\u305f\u3081\u306e\u30c7\u30fc\u30bf\u63a2\u7d22\u3092\u958b\u59cb\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002 \u305d\u3057\u3066\u3001\u8a73\u7d30\u306a\u9867\u5ba2\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u304c\u5b9a\u7fa9\u3055\u308c\u3066\u3044\u307e\u3059\u3002 <a href=\"https:\/\/www.questionpro.com\/blog\/what-is-data-analysis\/\">\u30c7\u30fc\u30bf\u5206\u6790\u306e<\/a>\u76ee\u7684\u306f\u3001\u500b\u3005\u306e\u304a\u5ba2\u69d8\u306e\u30cb\u30fc\u30ba\u306b\u5bfe\u5fdc\u3057\u305f\u5177\u4f53\u7684\u306a\u53d6\u308a\u7d44\u307f\u3092\u5c55\u958b\u3059\u308b\u3053\u3068\u3067\u3059\u3002 \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3084\u305d\u306e\u4ed6\u306e\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u3092\u81ea\u7531\u306b\u4f7f\u3063\u3066\u30c1\u30fc\u30e0\u3054\u3068\u306e\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3001\u3055\u307e\u3056\u307e\u306a\u90e8\u9580\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u652f\u63f4\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"font-weight: 400;\">\u30c7\u30fc\u30bf\u30d0\u30ea\u30c7\u30fc\u30b7\u30e7\u30f3<\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u3059\u3079\u3066\u306e\u60c5\u5831\u304c\u63c3\u3063\u305f\u3089\u3001\u6700\u5f8c\u306f\u305d\u308c\u3092\u9069\u5207\u306a\u30b7\u30b9\u30c6\u30e0\u306b\u79fb\u3057\u3066\u5229\u7528\u3059\u308b\u3002 \u3055\u307e\u3056\u307e\u306a\u90e8\u7f72\u304c\u3055\u307e\u3056\u307e\u306a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u901a\u3058\u3066<a href=\"https:\/\/www.questionpro.com\/blog\/customer-data-infrastructure\/\">\u9867\u5ba2\u30c7\u30fc\u30bf\u57fa\u76e4\u306b<\/a>\u30a2\u30af\u30bb\u30b9\u3057\u3001\u30c7\u30fc\u30bf\u4e3b\u5c0e\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002 \u305d\u306e\u305f\u3081\u3001\u3059\u3079\u3066\u306e\u30c4\u30fc\u30eb\u3092\u4e2d\u592e\u306e\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u63a5\u7d9a\u3059\u308b\u305f\u3081\u306e\u30d7\u30ed\u30c8\u30b3\u30eb\u304c\u5fc5\u8981\u3067\u3059\u3002 \u305d\u306e\u30c7\u30fc\u30bf\u3092\u52b9\u7387\u7684\u306b\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u5834\u6240\u3067\u3059\u3002 \u3053\u306e\u9023\u643a\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u3084\u55b6\u696d\u62c5\u5f53\u8005\u306a\u3069\u304c\u3001\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30c7\u30fc\u30bf\u3092\u3055\u307e\u3056\u307e\u306a\u7528\u9014\u306b\u6d3b\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/span><\/p>\n<h2 id=\"6_best_practices_for_customer_data_management\" class=\"blankurl\"><span style=\"font-weight: 400;\">\u9867\u5ba2\u30c7\u30fc\u30bf\u7ba1\u7406\u306e\u305f\u3081\u306e6\u3064\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u6d88\u8cbb\u8005\u306e\u30c7\u30fc\u30bf\u3092\u9069\u5207\u306b\u7ba1\u7406\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u591a\u304f\u306e\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002 \u3053\u306e6\u3064\u306e\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u304b\u3089\u59cb\u3081\u308b\u3053\u3068\u3067\u3001\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306e\u6d88\u8cbb\u8005\u30c7\u30fc\u30bf\u7ba1\u7406\u6226\u7565\u3092\u30bc\u30ed\u304b\u3089\u958b\u767a\u3059\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u5b9f\u8df51\uff1a\u7d44\u7e54\u7684\u306a\u30aa\u30fc\u30ca\u30fc\u30b7\u30c3\u30d7<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u307e\u305a\u59cb\u3081\u306b\u3001\u793e\u5185\u306e\u3069\u306e\u30c1\u30fc\u30e0\u304c\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u300c\u6240\u6709\u300d\u3059\u308b\u306e\u304b\u3092\u6c7a\u3081\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002 \u3053\u306e\u30b0\u30eb\u30fc\u30d7\u307e\u305f\u306f\u500b\u4eba\u306f\u3001\u305d\u306e\u5f8c\u306e\u3059\u3079\u3066\u306e\u691c\u8a0e\u3092\u62c5\u5f53\u3059\u308b\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002 \u305d\u306e\u904e\u7a0b\u3067\u4ed6\u306e\u4eba\u3068\u5354\u529b\u3059\u308b\u3053\u3068\u306f\u9593\u9055\u3044\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u30c7\u30fc\u30bf\u306e\u6700\u7d42\u7684\u306a\u8cac\u4efb\u306f\u81ea\u5206\u305f\u3061\u306b\u3042\u308b\u306e\u3067\u3059\u3002 \u3067\u306f\u3001\u5177\u4f53\u7684\u306b\u8ab0\u304c\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u62c5\u5f53\u3059\u3079\u304d\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002 \u3053\u306e\u8cea\u554f\u306f\u3088\u304f\u53d7\u3051\u307e\u3059\u304c\u3001\u7b54\u3048\u306f\u9032\u5316\u3057\u3066\u3044\u307e\u3059\u3002 \u5f93\u6765\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30bb\u30fc\u30eb\u30b9\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30af\u30bb\u30b9\u306a\u3069\u306e\u30c1\u30fc\u30e0\u304c\u6240\u6709\u3057\u3066\u3044\u307e\u3057\u305f\u3002 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