{"id":796436,"date":"2021-12-21T06:54:21","date_gmt":"2021-12-21T06:54:21","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/%e3%83%96%e3%83%a9%e3%83%b3%e3%83%89%e3%83%bb%e3%82%a8%e3%82%af%e3%82%a4%e3%83%86%e3%82%a3%ef%bc%9a%e3%81%9d%e3%81%ae%e6%84%8f%e5%91%b3%e3%81%a8%e6%b8%ac%e5%ae%9a%e6%96%b9%e6%b3%95\/"},"modified":"2021-12-21T06:54:21","modified_gmt":"2021-12-21T06:54:21","slug":"%e3%83%96%e3%83%a9%e3%83%b3%e3%83%89%e3%83%bb%e3%82%a8%e3%82%af%e3%82%a4%e3%83%86%e3%82%a3%ef%bc%9a%e3%81%9d%e3%81%ae%e6%84%8f%e5%91%b3%e3%81%a8%e6%b8%ac%e5%ae%9a%e6%96%b9%e6%b3%95","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ja\/%e3%83%96%e3%83%a9%e3%83%b3%e3%83%89%e3%83%bb%e3%82%a8%e3%82%af%e3%82%a4%e3%83%86%e3%82%a3%ef%bc%9a%e3%81%9d%e3%81%ae%e6%84%8f%e5%91%b3%e3%81%a8%e6%b8%ac%e5%ae%9a%e6%96%b9%e6%b3%95\/","title":{"rendered":"\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30a4\u30c6\u30a3\uff1a\u305d\u306e\u610f\u5473\u3068\u6e2c\u5b9a\u65b9\u6cd5"},"content":{"rendered":"<p><span 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400;\">\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30a4\u30c6\u30a3\u3068\u306f\u3001\u6d88\u8cbb\u8005\u304c\u3042\u306a\u305f\u306e\u4f1a\u793e\u3084\u30d6\u30e9\u30f3\u30c9\u306b\u3069\u308c\u3060\u3051\u89aa\u3057\u307f\u3092\u3082\u3063\u3066\u3044\u308b\u304b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002 \u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u884c\u3046\u5834\u5408\u3001\u6700\u521d\u306b\u884c\u3046\u3079\u304d\u91cd\u8981\u306a\u30b9\u30c6\u30c3\u30d7\u306e1\u3064\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306b\u5bfe\u3057\u3066\u3001\u6d88\u8cbb\u8005\u304c\u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u3088\u308a\u3082\u826f\u3044\u53cd\u5fdc\u3092\u793a\u3059\u3068\u3044\u3046\u4e8b\u5b9f\u3092\u8aac\u660e\u3057\u3001\u5b9a\u91cf\u5316\u3057\u3088\u3046\u3068\u3059\u308b\u6982\u5ff5\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>\u6d88\u8cbb\u8005\u306e\u8996\u70b9\uff1a<\/strong>\u30d6\u30e9\u30f3\u30c9\u306e\u4fa1\u5024\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3059\u308b\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u9023\u60f3\u3068\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u9023\u60f3\u306e\u7dcf\u548c\u3067\u3042\u308b\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>\u7d44\u7e54\u306e\u8996\u70b9\uff1a<\/strong>\u4fa1\u5024\u306f\u3001\u640d\u76ca\u8a08\u7b97\u66f8\u306e\u7121\u5f62\u8cc7\u7523\u3068\u3057\u3066\u8a8d\u8b58\u3055\u308c\u308b\u6d88\u8cbb\u8005\u306e\u8996\u70b9\u3067\u3042\u308b\u3002<\/span><\/p>\n<h2><strong>\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30a4\u30c6\u30a3\u306e\u69cb\u6210\u8981\u7d20\u3068\u306f\uff1f<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">\u5c02\u9580\u5bb6\u306b\u3088\u3063\u3066\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30a4\u30c6\u30a3\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u30fb\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3001\u30d6\u30e9\u30f3\u30c9\u30fb\u30a2\u30a6\u30a7\u30a2\u30cd\u30b9\u3001\u77e5\u899a\u54c1\u8cea\u3001\u30d6\u30e9\u30f3\u30c9\u30fb\u30a2\u30bd\u30b7\u30a8\u30fc\u30b7\u30e7\u30f3\u3001\u305d\u306e\u4ed6\u306e\u56fa\u6709\u8cc7\u7523\u306a\u3069\u3001\u7279\u5b9a\u306e\u8981\u7d20\u3067\u69cb\u6210\u3055\u308c\u3066\u3044\u308b\u3068\u3044\u3044\u307e\u3059\u3002<\/span><\/p>\n<h3><strong>\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/blog\/brand-loyalty\/\">\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3068\u306f<\/a>\u3001\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u304c\u63d0\u4f9b\u3059\u308b\u5546\u54c1\u306e\u4fa1\u5024\u3092\u672c\u5f53\u306b\u4fe1\u3058\u3066\u3044\u308b\u6d88\u8cbb\u8005\u304c\u3001\u30d6\u30e9\u30f3\u30c9\u3092\u5909\u3048\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u305d\u306e\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u983b\u7e41\u306b\u3001\u7e70\u308a\u8fd4\u3057\u8cfc\u5165\u3059\u308b\u3053\u3068\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9ad8\u3044\u30d6\u30e9\u30f3\u30c9\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u306f\u3001\u4e8b\u696d\u306e\u5b89\u5b9a\u6027\u3068\u4e00\u8cab\u6027\u3092\u4fdd\u8a3c\u3057\u3001\u7d44\u7e54\u304c\u3088\u308a\u5927\u304d\u306a\u5e02\u5834\u30b7\u30a7\u30a2\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u3092\u53ef\u80fd\u306b\u3057\u307e\u3059\u3002<\/span><\/p>\n<h3><strong>\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/measuring-brand-awareness.html\">\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u3068\u306f<\/a>\u3001\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u304c\u6d88\u8cbb\u8005\u306b\u3068\u3063\u3066\u3069\u306e\u7a0b\u5ea6\u77e5\u3089\u308c\u3066\u3044\u308b\u304b\u3001\u8a8d\u8b58\u3055\u308c\u3066\u3044\u308b\u304b\u306e\u5ea6\u5408\u3044\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u9ad8\u3044\u4fa1\u5024\u3092\u6301\u3064\u30d6\u30e9\u30f3\u30c9\u306f\u3001\u7279\u5b9a\u306e\u5546\u54c1\u3092\u63a2\u3057\u3066\u3044\u308b\u3068\u304d\u306b\u3001\u304a\u5ba2\u69d8\u306e\u982d\u306b\u6d6e\u304b\u3076\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<h3><strong>\u77e5\u899a\u54c1\u8cea<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u8981\u7d20\u306f\u3001\u88fd\u54c1\u306e\u9ad8\u3044\u54c1\u8cea\u3068\u9867\u5ba2\u4f53\u9a13\u306b\u5bfe\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u8a55\u5224\u306b\u7126\u70b9\u3092\u5f53\u3066\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u54c1\u8cea\u306e\u826f\u3055\u306f\u88fd\u54c1\u306e\u6a5f\u80fd\u3088\u308a\u3082\u9ad8\u304f\u8a55\u4fa1\u3055\u308c\u3001\u6d88\u8cbb\u8005\u306f\u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u3088\u308a\u3082\u9ad8\u54c1\u8cea\u306e\u88fd\u54c1\u306b\u9ad8\u3044\u304a\u91d1\u3092\u6255\u3046\u3053\u3068\u3092\u671b\u3080\u3053\u3068\u304c\u591a\u3044\u3002<\/span><\/p>\n<h3><strong>\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u7d50\u3073\u3064\u304d<\/strong><\/h3>\n<p><span style=\"font-weight: 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400;\">\u8cc7\u7523\u306b\u306f\u3001\u7279\u8a31\u3001\u5546\u6a19\u3001\u30c1\u30e3\u30cd\u30eb\u3084\u30d3\u30b8\u30cd\u30b9\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u95a2\u4fc2\u306a\u3069\u304c\u542b\u307e\u308c\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u8cc7\u7523\u306f\u3001\u6d88\u8cbb\u8005\u3092\u6df7\u4e71\u3055\u305b\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u9867\u5ba2\u57fa\u76e4\u3092\u7af6\u5408\u3055\u305b\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u3001\u985e\u4f3c\u3057\u305f\u540d\u524d\u3067\u55b6\u696d\u3057\u305f\u308a\u3001\u975e\u5e38\u306b\u985e\u4f3c\u3057\u305f\u30d1\u30c3\u30b1\u30fc\u30b8\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u304c\u7af6\u4e89\u3067\u304d\u306a\u3044\u3088\u3046\u306b\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\uff08\u30d6\u30e9\u30f3\u30c9\u3068\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u306e\u30e1\u30f3\u30d0\u30fc\u3068\u306e\u4e21\u65b9\uff09\u3092\u5229\u7528\u3059\u308b\u3002<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30a4\u30c6\u30a3\u3092\u69cb\u7bc9\u3059\u308b\u306b\u306f\uff1f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u5f37\u3044\u4fa1\u5024\u306e\u5275\u9020\u306f\u3001\u7d44\u7e54\u306e\u9577\u671f\u7684\u306a\u6210\u529f\u306e\u57fa\u790e\u3068\u306a\u308b\u3082\u306e\u3067\u3059\u3002 \u305d\u306e\u65b9\u6cd5\u3092\u3044\u304f\u3064\u304b\u3054\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/span><\/p>\n<ol>\n<li>\n<h3><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u3092\u9ad8\u3081\u308b<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u306f\u3001\u4f8b\u3048\u3070\u3001\u6d88\u8cbb\u8005\u304c\u5fc3\u306b\u7559\u3081\u308b\u3088\u3046\u306a\u3001\u30dd\u30b8\u30c6\u30a3\u30d6\u3067\u5f37\u304f\u30e6\u30cb\u30fc\u30af\u306a\u30d6\u30e9\u30f3\u30c9\u5c5e\u6027\u3092\u4f5c\u308a\u51fa\u3059\u3053\u3068\u3067\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u3055\u307e\u3056\u307e\u306a\u30e1\u30c7\u30a3\u30a2\u3067\u30d6\u30e9\u30f3\u30c9\u3092\u5ba3\u4f1d\u3059\u308b<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306b\u53c2\u52a0\u3059\u308b<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u30d0\u30a4\u30e9\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\uff08\u52d5\u753b\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\uff09\u306e\u4f5c\u6210<\/span><\/li>\n<\/ul>\n<ol start=\"2\">\n<li>\n<h3><span style=\"font-weight: 400;\"> \u5e02\u5834\u306b\u304a\u3051\u308b\u30d6\u30e9\u30f3\u30c9\u306e\u4f4d\u7f6e\u3065\u3051<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u306e\u5168\u4f53\u7684\u306a\u6587\u5316\uff08\u4fe1\u5ff5\u3001\u4fa1\u5024\u89b3\u3001\u95a2\u5fc3\u4e8b\u3092\u542b\u3080\uff09\u306f\u3001\u6d88\u8cbb\u8005\u304c\u305d\u306e\u30d6\u30e9\u30f3\u30c9\u304c\u4f55\u3092\u610f\u5473\u3057\u3066\u3044\u308b\u306e\u304b\u6df7\u4e71\u3057\u305f\u308a\u7591\u3063\u305f\u308a\u3059\u308b\u3053\u3068\u304c\u306a\u3044\u3088\u3046\u306b\u3001\u4e00\u8cab\u3057\u3066\u3044\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3082\u3061\u308d\u3093\u3001\u6d88\u8cbb\u8005\u30cb\u30fc\u30ba\u306e\u5909\u5316\u3084\u7d4c\u6e08\u30fb\u793e\u4f1a\u7684\u306a\u5916\u7684\u8981\u56e0\u306b\u5bfe\u5fdc\u3059\u308b\u3082\u306e\u3067\u3042\u308c\u3070\u3001\u5909\u66f4\u3059\u308b\u3053\u3068\u306f\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n<ol start=\"3\">\n<li>\n<h3><span style=\"font-weight: 400;\"> \u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3092\u5f37\u8abf\u3059\u308b<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u5fe0\u8aa0\u5fc3\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u5f37\u3044\u30d6\u30e9\u30f3\u30c9\u9023\u60f3\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002 \u3053\u3053\u3067\u306f\u3001\u6d88\u8cbb\u8005\u304c\u3042\u306a\u305f\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u9762\u3092\u898b\u308b\u305f\u3081\u306e\u30d2\u30f3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\uff1a<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u9769\u65b0\u7684\u3067\u76ee\u3092\u5f15\u304f\u5e83\u544a\u5a92\u4f53\u3092\u4f7f\u3044\u3001\u88fd\u54c1\u306e\u6a5f\u80fd\u7684\u3001\u793e\u4f1a\u7684\u3001\u611f\u60c5\u7684\u306a\u4e3b\u306a\u5229\u70b9\u3092\u5f37\u8abf\u3059\u308b\u3002<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u306e\u80cc\u5f8c\u306b\u3042\u308b\u4f01\u696d\u304c\u793e\u4f1a\u7684\u8cac\u4efb\u3092\u679c\u305f\u3057\u3001\u502b\u7406\u7684\u306a\u30d3\u30b8\u30cd\u30b9\u6163\u884c\u3092\u78ba\u7acb\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u6709\u540d\u4eba\u306e\u63a8\u85a6\u3092\u63a2\u3059\u3002<\/span><\/li>\n<\/ul>\n<ol start=\"4\">\n<li>\n<h3><span style=\"font-weight: 400;\"> \u4eba\u9593\u95a2\u4fc2\u306e\u69cb\u7bc9\u306b\u6ce8\u529b\u3059\u308b<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">\u4fa1\u5024\u306e\u5f37\u3055\u3092\u6c7a\u3081\u308b\u306e\u306f\u4e3b\u306b\u6d88\u8cbb\u8005\u3067\u3042\u308b\u305f\u3081\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3068\u826f\u597d\u306a\u95a2\u4fc2\u3092\u7bc9\u304d\u3001\u7dad\u6301\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u3002 \u306a\u3069\u3001\u30de\u30cd\u30b8\u30e3\u30fc\u306f\u7c21\u5358\u306a\u65b9\u6cd5\u3067\u3067\u304d\u307e\u3059\uff1a<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3092\u901a\u3058\u3066\u304a\u5ba2\u3055\u307e\u3068\u63a5\u3059\u308b<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u5e38\u306b\u512a\u308c\u305f\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3059\u308b<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u30d7\u30ec\u30b9\u3084\u30b3\u30e1\u30f3\u30c8\u306b\u5bfe\u3059\u308b\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3001\u50be\u8074\u3068\u5bfe\u5fdc<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30a4\u30c6\u30a3\u306e\u6e2c\u308a\u65b9\u3068\u306f\uff1f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30a4\u30c6\u30a3\u306e\u6700\u3082\u96e3\u3057\u3044\u70b9\u306f\u3001\u305d\u308c\u3092\u3069\u306e\u3088\u3046\u306b\u7b97\u51fa\u3059\u308b\u304b\u3068\u3044\u3046\u3053\u3068\u3067\u3057\u3087\u3046\u3002\u6d88\u8cbb\u8005\u306e\u4e3b\u89b3\u7684\u306a\u53cd\u5fdc\u3084\u611f\u60c5\u3092\u6e2c\u5b9a\u3059\u308b\u305f\u3081\u306b\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u4f7f\u7528\u3067\u304d\u308b\u5358\u4e00\u307e\u305f\u306f\u4e00\u8cab\u3057\u305f\u6307\u6a19\u306f\u5b58\u5728\u3057\u306a\u3044\u304b\u3089\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3057\u304b\u3057\u3001\u4fa1\u5024\u306e\u5f37\u3055\u3092\u898b\u5931\u3046\u3068\u3001\u696d\u7e3e\u3084\u7af6\u4e89\u529b\u306b\u5f71\u97ff\u3059\u308b\u305f\u3081\u3001\u5fc5\u8981\u4e0d\u53ef\u6b20\u306a\u6a5f\u80fd\u3067\u3042\u308b\u3053\u3068\u306b\u5909\u308f\u308a\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u5b9a\u91cf\u7684\u306a\u6e2c\u5b9a<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u305d\u308c\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u5fc5\u8981\u306a\u5f37\u3055\u3092\u53cd\u6620\u3057\u305f\u8ca1\u52d9\u6307\u6a19\u306b\u3088\u3063\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u4fa1\u5024\u3092\u6e2c\u308b\u3053\u3068\u3067\u3059\u3002 \u3053\u308c\u3089\u306e\u6307\u6a19\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u30d7\u30ed\u30d5\u30a3\u30c3\u30c8\u30de\u30fc\u30b8\u30f3<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/blog\/price-sensitivity\/\">\u4fa1\u683c\u611f\u5fdc\u5ea6<\/a>\u3002 \u7d4c\u6e08\u5b66\u3067\u306f\u4fa1\u683c\u5f3e\u529b\u6027\u3068\u547c\u3070\u308c\u3001\u4fa1\u683c\u306e\u5909\u5316\u306b\u5bfe\u3057\u3066\u6d88\u8cbb\u8005\u306e\u9700\u8981\u304c\u3069\u306e\u7a0b\u5ea6\u53cd\u5fdc\u3059\u308b\u304b\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u8cbb\u7528\u5bfe\u52b9\u679c<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u6210\u9577\u7387<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u5e02\u5834\u5360\u6709\u7387<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u8cfc\u5165\u983b\u5ea6<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">\u5b9a\u6027\u7684\u306a\u6e2c\u5b9a<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u3053\u308c\u3089\u306e\u6e2c\u5b9a\u306f\u3001\u305d\u306e\u3088\u3046\u306a\u30d6\u30e9\u30f3\u30c9\u306e\u4fa1\u5024\u3092\u6e2c\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u304c\u3001\u77e5\u8b58\u3092\u5f97\u308b\u305f\u3081\u306b\u306f\u6b20\u304b\u305b\u306a\u3044\u624b\u6bb5\u3067\u3059\u3002 \u5b9a\u6027\u7684\u306a\u65b9\u6cd5\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\uff1a<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u30d6\u30e9\u30f3\u30c9\u306b\u5bfe\u3059\u308b\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u306e\u53cd\u5fdc\u3092\u30d5\u30a9\u30ed\u30fc\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u751f\u307f\u51fa\u3059\u300c\u30ce\u30a4\u30ba\u300d\u306e\u30ec\u30d9\u30eb\u3092\u8a55\u4fa1\u3059\u308b\u3002<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u30a2\u30f3\u30b1\u30fc\u30c8\u3084\u8a0e\u8ad6\u4f1a\u306a\u3069\u3092\u5b9f\u65bd\u3057\u3001\u6d88\u8cbb\u8005\u306e\u611f\u60c5\u3084\u6c17\u6301\u3061\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u6d88\u8cbb\u8005\u306b\u3068\u3063\u3066\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u4fa1\u5024\u3092\u793a\u3059\u3002<\/span><\/li>\n<li><span style=\"font-weight: 400;\">\u30d5\u30a9\u30fc\u30ab\u30b9\u30b0\u30eb\u30fc\u30d7\u3092\u5b9f\u65bd\u3057\u3001\u6d88\u8cbb\u8005\u304c\u5e02\u5834\u5185\u306e\u3055\u307e\u3056\u307e\u306a\u30d6\u30e9\u30f3\u30c9\u306b\u3064\u3044\u3066\u6301\u3063\u3066\u3044\u308b\u77e5\u8b58\u3092\u8a55\u4fa1\u3057\u3001\u3069\u306e\u30d6\u30e9\u30f3\u30c9\u304c\u597d\u304d\u304b\u3092\u77e5\u308b\u3002<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 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