{"id":72368,"date":"2019-09-24T05:00:36","date_gmt":"2019-09-24T12:00:36","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=72368"},"modified":"2019-09-24T05:00:36","modified_gmt":"2019-09-24T12:00:36","slug":"incentivo-para-responder-pesquisas","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/","title":{"rendered":"Incentivo para responder pesquisas: dicas e vantagens"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">N\u00e3o h\u00e1 d\u00favida de que as pesquisas s\u00e3o um m\u00e9todo incr\u00edvel para <a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/coleta-de-dados\/\" target=\"_blank\" rel=\"noopener noreferrer\">coletar dados<\/a> e ter informa\u00e7\u00f5es sobre a <a href=\"https:\/\/www.questionpro.com\/pt-br\/Pesquisa-satisfacao.html\" target=\"_blank\" rel=\"noopener noreferrer\">satisfa\u00e7\u00e3o do consumidor<\/a>, al\u00e9m de saber o n\u00edvel de servi\u00e7o que voc\u00ea oferece. Ent\u00e3o, como fornecer um incentivo para responder pesquisas?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As pesquisas s\u00e3o um sistema fenomenal que serve para melhorar o ambiente, os n\u00edveis de administra\u00e7\u00e3o e para obter informa\u00e7\u00f5es sobre satisfa\u00e7\u00e3o em geral. Portanto, devemos levar essas recomenda\u00e7\u00f5es em considera\u00e7\u00e3o ao solicitar que um cliente responda a uma pesquisa.<\/span><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Dicas de como fornecer incentivo para responder pesquisas<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Uma das perguntas que a maioria das pessoas enfrentam quando iniciam uma investiga\u00e7\u00e3o atrav\u00e9s das pesquisas \u00e9: <em>qual \u00e9 a melhor maneira de fazer uma pesquisa e alcan\u00e7ar os resultados que estamos procurando?<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Estas s\u00e3o algumas das formas mais eficazes de fornecer incentivo para realizar responder pesquisas:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Call Centers<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Voc\u00ea pode usar um call center para se comunicar com as pessoas no momento em que elas tenham uma lembran\u00e7a de alguma intera\u00e7\u00e3o com sua marca. Geralmente as pessoas cooperam mais quando o contato acaba de acontecer. Quando voc\u00ea est\u00e1 falando com um cliente no telefone, reserve alguns minutos para responder a qualquer tipo de pergunta que ele possa ter.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Com\u00e9rcios<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As lojas que solicitam que seus clientes assinem e acessem seu sistema online para concluir as pesquisas t\u00eam a oportunidade de coletar detalhes ou informa\u00e7\u00f5es pendentes. Basicamente porque os clientes est\u00e3o dispostos a responderem a uma pesquisa desde o in\u00edcio. A desvantagem disso \u00e9 que \u00e9 prov\u00e1vel a experi\u00eancia vivida n\u00e3o seja completamente &#8220;nova&#8221;.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Restaurantes<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">No caso dos restaurantes, uma maneira de incentivar a resposta \u00e0s pesquisas \u00e9 usar um dispositivo m\u00f3vel, como um iPad, para pedir aos clientes que respondam a uma pesquisa, atrav\u00e9s de um <a href=\"https:\/\/www.questionpro.com\/pt-br\/mobile\/\" target=\"_blank\" rel=\"noopener noreferrer\">aplicativo de pesquisa m\u00f3vel<\/a>, que pode associar as respostas a uma ferramenta de CRM.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Hot\u00e9is<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Os hot\u00e9is podem usar um procedimento semelhante aos restaurantes. Usar esse m\u00e9todo ajuda a melhorar sua posi\u00e7\u00e3o e oferece uma chance maior de obter respostas. A ideia de usar a tecnologia mais recente para coletar informa\u00e7\u00f5es, possivelmente ajudar\u00e1 voc\u00ea a <a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/como-aumentar-a-taxa-de-resposta\/\" target=\"_blank\" rel=\"noopener noreferrer\">aumentar sua taxa de resposta<\/a>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Se voc\u00ea ainda usa a t\u00e9cnica de l\u00e1pis e papel (que ainda \u00e9 comumente usada para obter coment\u00e1rios em restaurantes), \u00e9 hora de entrar na era da inova\u00e7\u00e3o. Lembre-se de que n\u00e3o apenas os clientes devem escrever coment\u00e1rios \u00e0 m\u00e3o, algu\u00e9m precisa inserir esses coment\u00e1rios em algum sistema do hotel.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Fa\u00e7a perguntas com respostas diretas e concisas. Use algumas perguntas-chave projetadas para quantificar os componentes mais importantes de suas opera\u00e7\u00f5es. Lembre-se de que, se voc\u00ea n\u00e3o for direto, as pessoas podem deixar sua pesquisa no meio do caminho.<\/strong><\/p>\n<p><strong>Leve em conta esses fatores que o ajudar\u00e3o a fornecer um est\u00edmulo para responder pesquisas. Torne seu projeto de pesquisa um sucesso.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<h2>Recompensas como forma de incentivo para responder pesquisas<\/h2>\n<p>Alguns casos exigem um pouco mais de investimento. Facilitar os meios da maneira citada torna o processo mais pr\u00e1tico. Por\u00e9m, \u00e9 com pr\u00eamios e recompensas que voc\u00ea pode deix\u00e1-lo mais atrativo.<\/p>\n<p>Nem sempre o incentivo precisa ser custoso, afinal, marcas com nomes consolidados e clientes fidelizados t\u00eam mais valor para os respondentes e o valor do pr\u00eamio se torna menos importante que a oportunidade de colaborar com a marca.<\/p>\n<blockquote><p>Veja as <a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/recompensas-para-respondentes\/\" target=\"_blank\" rel=\"noopener noreferrer\">vantagens de oferecer recompensas para respondentes<\/a>.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Agora\u00a0\u00e9 hora de come\u00e7ar a <\/span><span style=\"font-weight: 400;\">pesquisar<\/span><span style=\"font-weight: 400;\">.\u00a0 Lembre-se que na<\/span><a href=\"https:\/\/www.questionpro.com\/pt-br\/\"> <span style=\"font-weight: 400;\">QuestionPro<\/span><\/a><span style=\"font-weight: 400;\"> temos as ferramentas de <\/span><a href=\"https:\/\/www.questionpro.com\/pt-br\/tour\/\"><span style=\"font-weight: 400;\">pesquisa online<\/span><\/a><span style=\"font-weight: 400;\"> e tamb\u00e9m <\/span><a href=\"https:\/\/www.questionpro.com\/pt-br\/mobile\/\"><span style=\"font-weight: 400;\">offline<\/span><\/a><span style=\"font-weight: 400;\"> que voc\u00ea precisa para o seu neg\u00f3cio decolar! <a href=\"https:\/\/demonstracaovirtual.questionpro.com\/?custom1=artigoblog\" target=\"_blank\" rel=\"noopener noreferrer\">Agende uma demonstra\u00e7\u00e3o<\/a> sem compromisso, totalmente gratuita e em portugu\u00eas e conhe\u00e7a todos os<\/span> <span style=\"font-weight: 400;\">recursos que temos dispon\u00edveis em nossas <\/span><a href=\"https:\/\/www.questionpro.com\/pt-br\/features\/\"><span style=\"font-weight: 400;\">diferentes licen\u00e7as<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/demonstracaovirtual.questionpro.com\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-109079 size-medium\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/08\/bota\u0303o-demo-1-300x46.png\" alt=\"agendar demonstra\u00e7\u00e3o\" width=\"300\" height=\"46\" \/><\/a><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-109585 size-full alignnone\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/08\/linha.png\" alt=\"\" width=\"755\" height=\"40\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-109627 alignleft\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/08\/linkedin-e1597935985111.png\" alt=\"\" width=\"30\" height=\"30\" \/><a href=\"https:\/\/www.facebook.com\/questionpro\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-109606 alignleft\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/08\/facebook-e1597935894781.png\" alt=\"\" width=\"30\" height=\"30\" \/><\/a> <a href=\"https:\/\/www.youtube.com\/channel\/UC7BZDtLJ0mdrVqrVtyToMTw\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-109648 alignleft\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/08\/youtube-e1597935924174.png\" alt=\"\" width=\"30\" height=\"30\" \/><\/a><a href=\"https:\/\/wa.me\/529985250894?text=Gostaria%20de%20mais%20informa%C3%A7%C3%B5es%2C%20voc%C3%AA%20pode%20me%20ajudar%3F\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-109641 alignleft\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/08\/whatsapp-e1597935950389.png\" alt=\"\" width=\"30\" height=\"30\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>N\u00e3o h\u00e1 d\u00favida de que as pesquisas s\u00e3o um m\u00e9todo incr\u00edvel para coletar dados e ter informa\u00e7\u00f5es sobre a satisfa\u00e7\u00e3o [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":72370,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[223],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Incentivo para responder pesquisas: dicas e vantagens | QuestionPro<\/title>\n<meta name=\"description\" content=\"Fornecer incentivo para responder pesquisas \u00e9 a arte de obter feedbacks sinceros do cliente com alto n\u00edvel de taxa de resposta. Saiba como fazer isso!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Incentivo para responder pesquisas: dicas e vantagens | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"Fornecer incentivo para responder pesquisas \u00e9 a arte de obter feedbacks sinceros do cliente com alto n\u00edvel de taxa de resposta. Saiba como fazer isso!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2019-09-24T12:00:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/06\/taxa-de-resposta.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Carla Mininel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carla Mininel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/\"},\"author\":{\"name\":\"Carla Mininel\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/b58f8830f1b8a84dedc4110c6371d02a\"},\"headline\":\"Incentivo para responder pesquisas: dicas e vantagens\",\"datePublished\":\"2019-09-24T12:00:36+00:00\",\"dateModified\":\"2019-09-24T12:00:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/\"},\"wordCount\":661,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization\"},\"articleSection\":[\"Pesquisa online\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/\",\"name\":\"Incentivo para responder pesquisas: dicas e vantagens | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#website\"},\"datePublished\":\"2019-09-24T12:00:36+00:00\",\"dateModified\":\"2019-09-24T12:00:36+00:00\",\"description\":\"Fornecer incentivo para responder pesquisas \u00e9 a arte de obter feedbacks sinceros do cliente com alto n\u00edvel de taxa de resposta. Saiba como fazer isso!\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Incentivo para responder pesquisas: dicas e vantagens\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/b58f8830f1b8a84dedc4110c6371d02a\",\"name\":\"Carla Mininel\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e703b6774930867a9f2ab04920a19d92?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e703b6774930867a9f2ab04920a19d92?s=96&d=mm&r=g\",\"caption\":\"Carla Mininel\"},\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/author\/carla-mininel\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Incentivo para responder pesquisas: dicas e vantagens | QuestionPro","description":"Fornecer incentivo para responder pesquisas \u00e9 a arte de obter feedbacks sinceros do cliente com alto n\u00edvel de taxa de resposta. Saiba como fazer isso!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/","og_locale":"pt_BR","og_type":"article","og_title":"Incentivo para responder pesquisas: dicas e vantagens | QuestionPro","og_description":"Fornecer incentivo para responder pesquisas \u00e9 a arte de obter feedbacks sinceros do cliente com alto n\u00edvel de taxa de resposta. Saiba como fazer isso!","og_url":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2019-09-24T12:00:36+00:00","og_image":[{"width":750,"height":500,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/06\/taxa-de-resposta.jpg","type":"image\/jpeg"}],"author":"Carla Mininel","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Escrito por":"Carla Mininel","Est. tempo de leitura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/"},"author":{"name":"Carla Mininel","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/b58f8830f1b8a84dedc4110c6371d02a"},"headline":"Incentivo para responder pesquisas: dicas e vantagens","datePublished":"2019-09-24T12:00:36+00:00","dateModified":"2019-09-24T12:00:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/"},"wordCount":661,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization"},"articleSection":["Pesquisa online"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/","url":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/","name":"Incentivo para responder pesquisas: dicas e vantagens | QuestionPro","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#website"},"datePublished":"2019-09-24T12:00:36+00:00","dateModified":"2019-09-24T12:00:36+00:00","description":"Fornecer incentivo para responder pesquisas \u00e9 a arte de obter feedbacks sinceros do cliente com alto n\u00edvel de taxa de resposta. Saiba como fazer isso!","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/incentivo-para-responder-pesquisas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/www.questionpro.com\/blog\/pt-br\/"},{"@type":"ListItem","position":2,"name":"Incentivo para responder pesquisas: dicas e vantagens"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#website","url":"https:\/\/www.questionpro.com\/blog\/pt-br\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/pt-br\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/pt-br\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/b58f8830f1b8a84dedc4110c6371d02a","name":"Carla Mininel","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e703b6774930867a9f2ab04920a19d92?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e703b6774930867a9f2ab04920a19d92?s=96&d=mm&r=g","caption":"Carla Mininel"},"url":"https:\/\/www.questionpro.com\/blog\/pt-br\/author\/carla-mininel\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/06\/taxa-de-resposta.jpg","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/06\/taxa-de-resposta.jpg","author_info":{"display_name":"Carla Mininel","author_link":"https:\/\/www.questionpro.com\/blog\/pt-br\/author\/carla-mininel\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts\/72368"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/comments?post=72368"}],"version-history":[{"count":0,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts\/72368\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/media\/72370"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/media?parent=72368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/categories?post=72368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/tags?post=72368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}