

{"id":76374,"date":"2019-08-21T05:00:35","date_gmt":"2019-08-21T12:00:35","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=76374"},"modified":"2019-08-21T05:00:35","modified_gmt":"2019-08-21T12:00:35","slug":"provas-parametricas","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/","title":{"rendered":"Provas param\u00e9tricas: o que s\u00e3o e para que servem?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">As provas param\u00e9tricas s\u00e3o uma ferramenta estat\u00edstica usada para a an\u00e1lise de fatores populacionais. Essa amostra deve atender a determinados requisitos, como tamanho, pois quanto maior ela \u00e9, mais preciso ser\u00e1 o c\u00e1lculo.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Desse modo, exigem que a forma de distribui\u00e7\u00e3o da popula\u00e7\u00e3o materna estudada seja especificada. Pode ser, por exemplo, uma distribui\u00e7\u00e3o normal, como quando se trata de grandes amostras. Em geral, esses testes s\u00f3 podem ser aplicados a vari\u00e1veis num\u00e9ricas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Baseiam-se na lei de distribui\u00e7\u00e3o da vari\u00e1vel em estudo. Embora existam muitos tipos de leis de distribui\u00e7\u00e3o, estas s\u00e3o baseadas nas normais, que tem dois par\u00e2metros: a m\u00e9dia e o desvio padr\u00e3o. O suficiente para saber a probabilidade.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">As condi\u00e7\u00f5es devem atender as provas param\u00e9tricas<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Uma prova param\u00e9trica deve obedecer aos seguintes elementos:<\/span><\/p>\n<p><b>Normalidade: <\/b><span style=\"font-weight: 400;\">A an\u00e1lise e observa\u00e7\u00f5es obtidas das amostras devem ser consideradas normais. Para isso, testes de adequa\u00e7\u00e3o devem ser realizados onde \u00e9 descrito qu\u00e3o adaptadas s\u00e3o as observa\u00e7\u00f5es e como elas discordam dos valores esperados.<\/span><\/p>\n<p><b>Homogeneidade: <\/b><span style=\"font-weight: 400;\">Os grupos devem apresentar vari\u00e1veis uniformes, ou seja, homog\u00eaneos.<\/span><\/p>\n<p><b>Erros: <\/b><span style=\"font-weight: 400;\">Erros que surgem devem ser independentes. Isso s\u00f3 acontece quando os sujeitos s\u00e3o distribu\u00eddos aleatoriamente e distribu\u00eddos normalmente dentro do grupo.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Tipos de provas param\u00e9tricas:<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Teste de valor de Z da distribui\u00e7\u00e3o normal<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Prova T de Student para dados relacionados (amostras dependentes)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Teste T de Student para dados n\u00e3o relacionados (amostras independentes)<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Prova T de Student-Welch para duas amostras independentes com vari\u00e2ncias n\u00e3o homog\u00eaneas<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Teste de Bartlett Square Chi para demonstrar a homogeneidade das vari\u00e2ncias<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Prova F (an\u00e1lise de vari\u00e2ncia ou ANOVA).<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Vantagens e desvantagens\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Algumas das vantagens das provas param\u00e9tricas s\u00e3o:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Elas s\u00e3o mais eficientes.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">S\u00e3o percept\u00edveis \u00e0s caracter\u00edsticas da informa\u00e7\u00e3o obtida.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Os erros s\u00e3o muito improv\u00e1veis<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Os c\u00e1lculos probabil\u00edsticos s\u00e3o muito precisos.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As desvantagens das provas param\u00e9tricas s\u00e3o:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Os c\u00e1lculos s\u00e3o dif\u00edceis de executar<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Os dados que podem ser observados s\u00e3o limitados<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As provas param\u00e9tricas s\u00e3o uma ferramenta \u00fatil para m\u00faltiplas situa\u00e7\u00f5es, c\u00e1lculos e interpreta\u00e7\u00f5es. Por serem comumente utilizados, \u00e9 poss\u00edvel observar os resultados obtidos atrav\u00e9s de uma an\u00e1lise. Eles s\u00e3o um m\u00e9todo muito poderoso se as condi\u00e7\u00f5es da sua aplica\u00e7\u00e3o forem atendidas. No entanto, os pesquisadores devem ter em mente que, se as vari\u00e1veis que est\u00e3o estudando n\u00e3o seguem uma lei normal, elas n\u00e3o podem ser escolhidas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Para agilizar seu processo de trabalho e para que tenha recursos que enriquecem seu projeto de pesquisa, utilize uma plataforma online de pesquisa, te convido a conhecer a<\/span><a href=\"https:\/\/www.questionpro.com\/pt-br\/\"> <span style=\"font-weight: 400;\">Questionpro<\/span><\/a><span style=\"font-weight: 400;\">, uma solu\u00e7\u00e3o completa em pesquisa e intelig\u00eancia de mercado.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/EPKW5TZxSIk\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Siga-nos nas redes sociais e receba sempre dicas e novidades:<\/span><a href=\"https:\/\/www.facebook.com\/QuestionPro.Pesquisas.Online\/\"><span style=\"font-weight: 400;\"> Facebook<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/twitter.com\/QuestionProBr\"><span style=\"font-weight: 400;\"> Twitter<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/www.linkedin.com\/company\/questionpro-br\/\"><span style=\"font-weight: 400;\"> Linkedin<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.instagram.com\/questionprobr\"><span style=\"font-weight: 400;\">Instagram<\/span><\/a><\/p>\n<p>Recomendamos tamb\u00e9m:<\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/marketing-movel\/\" target=\"_blank\" rel=\"bookmark noopener noreferrer\">Marketing m\u00f3vel: crie uma campanha eficaz agora mesmo<\/a><\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/licoes-de-marketing\/\" target=\"_blank\" rel=\"bookmark noopener noreferrer\">Confira as li\u00e7\u00f5es de marketing do Hobbit e promova sua marca<\/a><\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/marketing-de-experiencias\/\" target=\"_blank\" rel=\"bookmark noopener noreferrer\">Marketing de experi\u00eancias, a f\u00f3rmula para amar sua marca<\/a><\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/4-cs-de-marketing\/\" target=\"_blank\" rel=\"bookmark noopener noreferrer\">Quais s\u00e3o os 4 C\u2019s de marketing?<\/a><\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/marketing-digital\/\" target=\"_blank\" rel=\"bookmark noopener noreferrer\">O que \u00e9 marketing digital e import\u00e2ncia para os neg\u00f3cios?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As provas param\u00e9tricas s\u00e3o uma ferramenta estat\u00edstica usada para a an\u00e1lise de fatores populacionais. Essa amostra deve atender a determinados [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":76375,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[243],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Provas param\u00e9tricas: o que s\u00e3o e para que servem?<\/title>\n<meta name=\"description\" content=\"Saiba como as provas param\u00e9tricas se baseiam na suposi\u00e7\u00e3o de que os dados que temos a nossa disposi\u00e7\u00e3o seguem uma lei de distribui\u00e7\u00e3o conhecida.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Provas param\u00e9tricas: o que s\u00e3o e para que servem?\" \/>\n<meta property=\"og:description\" content=\"Saiba como as provas param\u00e9tricas se baseiam na suposi\u00e7\u00e3o de que os dados que temos a nossa disposi\u00e7\u00e3o seguem uma lei de distribui\u00e7\u00e3o conhecida.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-21T12:00:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/08\/816.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Diandra Bernardino\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Diandra Bernardino\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/\"},\"author\":{\"name\":\"Diandra Bernardino\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/47e792142dc9e1f338842731e1c685fc\"},\"headline\":\"Provas param\u00e9tricas: o que s\u00e3o e para que servem?\",\"datePublished\":\"2019-08-21T12:00:35+00:00\",\"dateModified\":\"2019-08-21T12:00:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/\"},\"wordCount\":562,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization\"},\"articleSection\":[\"Pesquisa de mercado\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/\",\"name\":\"Provas param\u00e9tricas: o que s\u00e3o e para que servem?\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#website\"},\"datePublished\":\"2019-08-21T12:00:35+00:00\",\"dateModified\":\"2019-08-21T12:00:35+00:00\",\"description\":\"Saiba como as provas param\u00e9tricas se baseiam na suposi\u00e7\u00e3o de que os dados que temos a nossa disposi\u00e7\u00e3o seguem uma lei de distribui\u00e7\u00e3o conhecida.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Qualitative\",\"item\":\"https:\/\/www.questionpro.com\/blog\/tag\/qualitative\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Provas param\u00e9tricas: o que s\u00e3o e para que servem?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/47e792142dc9e1f338842731e1c685fc\",\"name\":\"Diandra Bernardino\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/43cd71d1b10fdee9d747761d08fe25f6?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/43cd71d1b10fdee9d747761d08fe25f6?s=96&d=mm&r=g\",\"caption\":\"Diandra Bernardino\"},\"url\":\"https:\/\/www.questionpro.com\/blog\/pt-br\/author\/diandra\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Provas param\u00e9tricas: o que s\u00e3o e para que servem?","description":"Saiba como as provas param\u00e9tricas se baseiam na suposi\u00e7\u00e3o de que os dados que temos a nossa disposi\u00e7\u00e3o seguem uma lei de distribui\u00e7\u00e3o conhecida.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/","og_locale":"pt_BR","og_type":"article","og_title":"Provas param\u00e9tricas: o que s\u00e3o e para que servem?","og_description":"Saiba como as provas param\u00e9tricas se baseiam na suposi\u00e7\u00e3o de que os dados que temos a nossa disposi\u00e7\u00e3o seguem uma lei de distribui\u00e7\u00e3o conhecida.","og_url":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2019-08-21T12:00:35+00:00","og_image":[{"width":900,"height":600,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/08\/816.jpg","type":"image\/jpeg"}],"author":"Diandra Bernardino","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Escrito por":"Diandra Bernardino","Est. tempo de leitura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/"},"author":{"name":"Diandra Bernardino","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/47e792142dc9e1f338842731e1c685fc"},"headline":"Provas param\u00e9tricas: o que s\u00e3o e para que servem?","datePublished":"2019-08-21T12:00:35+00:00","dateModified":"2019-08-21T12:00:35+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/"},"wordCount":562,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization"},"articleSection":["Pesquisa de mercado"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/","url":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/","name":"Provas param\u00e9tricas: o que s\u00e3o e para que servem?","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#website"},"datePublished":"2019-08-21T12:00:35+00:00","dateModified":"2019-08-21T12:00:35+00:00","description":"Saiba como as provas param\u00e9tricas se baseiam na suposi\u00e7\u00e3o de que os dados que temos a nossa disposi\u00e7\u00e3o seguem uma lei de distribui\u00e7\u00e3o conhecida.","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/provas-parametricas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/www.questionpro.com\/blog\/pt-br\/"},{"@type":"ListItem","position":2,"name":"Qualitative","item":"https:\/\/www.questionpro.com\/blog\/tag\/qualitative\/"},{"@type":"ListItem","position":3,"name":"Provas param\u00e9tricas: o que s\u00e3o e para que servem?"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#website","url":"https:\/\/www.questionpro.com\/blog\/pt-br\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/pt-br\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/pt-br\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/47e792142dc9e1f338842731e1c685fc","name":"Diandra Bernardino","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.questionpro.com\/blog\/pt-br\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/43cd71d1b10fdee9d747761d08fe25f6?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/43cd71d1b10fdee9d747761d08fe25f6?s=96&d=mm&r=g","caption":"Diandra Bernardino"},"url":"https:\/\/www.questionpro.com\/blog\/pt-br\/author\/diandra\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/08\/816.jpg","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2019\/08\/816.jpg","author_info":{"display_name":"Diandra Bernardino","author_link":"https:\/\/www.questionpro.com\/blog\/pt-br\/author\/diandra\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts\/76374"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/comments?post=76374"}],"version-history":[{"count":0,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/posts\/76374\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/media\/76375"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/media?parent=76374"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/categories?post=76374"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/pt-br\/wp-json\/wp\/v2\/tags?post=76374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}