{"id":932723,"date":"2018-07-11T02:01:10","date_gmt":"2018-07-11T09:01:10","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/como-escrever-perguntas-de-investigacao-qualitativa\/"},"modified":"2025-01-24T13:28:39","modified_gmt":"2025-01-24T20:28:39","slug":"como-escrever-perguntas-de-investigacao-qualitativa","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/pt\/como-escrever-perguntas-de-investigacao-qualitativa\/","title":{"rendered":"Como escrever perguntas de investiga\u00e7\u00e3o qualitativa"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">A investiga\u00e7\u00e3o qualitativa \u00e9 realizada para compreender os processos de pensamento tanto dos inquiridos como dos investigadores. \u00c9 normalmente conduzido num ambiente natural, no qual os inquiridos mostram o seu verdadeiro &#8220;eu&#8221; e respondem de forma transparente. Hoje vamos aprender como escrever perguntas de investiga\u00e7\u00e3o qualitativa para obter os resultados esperados.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Est\u00e1 bem estabelecido que todas as formas de investiga\u00e7\u00e3o t\u00eam as suas pr\u00f3prias teorias e m\u00e9todos de implementa\u00e7\u00e3o; a investiga\u00e7\u00e3o qualitativa \u00e9 muito semelhante.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As perguntas de investiga\u00e7\u00e3o qualitativa e o seu vocabul\u00e1rio revelam o motivo da investiga\u00e7\u00e3o que facilita a participa\u00e7\u00e3o dos inquiridos nos estudos de mercado. <\/span><span style=\"font-weight: 400;\">pesquisa de mercado<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uma pergunta de inqu\u00e9rito de investiga\u00e7\u00e3o qualitativa \u00e9 criada para obter uma melhor compreens\u00e3o de um determinado t\u00f3pico ou para estudar um novo t\u00f3pico e compreender o valor da experi\u00eancia dos participantes com o t\u00f3pico.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Como formular perguntas para uma investiga\u00e7\u00e3o qualitativa?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">1.- <\/span><b>Refere o objetivo da realiza\u00e7\u00e3o de uma investiga\u00e7\u00e3o qualitativa. Pode assumir a forma de qualquer uma das seguintes frases:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Este estudo centrar-se-\u00e1 na quest\u00e3o da&#8230;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A raz\u00e3o pela qual estamos a realizar esta investiga\u00e7\u00e3o \u00e9&#8230;<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">2.- <\/span><b>Cria afirma\u00e7\u00f5es qualitativas com um objetivo definido que possam ser facilmente comunicadas a um p\u00fablico-alvo. <\/b><b>O objetivo \u00e9 que o teu trabalho seja facilmente comunicado a um p\u00fablico-alvo. <\/b><\/p>\n<p><span style=\"font-weight: 400;\">Tem em conta estas dicas quando elaborares as tuas perguntas para um projeto de investiga\u00e7\u00e3o qualitativa <\/span><span style=\"font-weight: 400;\">investiga\u00e7\u00e3o qualitativa:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tenta manter a reda\u00e7\u00e3o simples. As declara\u00e7\u00f5es claras podem ser muito mais eficazes do que as elaboradas, uma vez que ajudam a comunicar mensagens importantes de uma forma poderosa numa \u00fanica frase curta e direta.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Esclarece o objetivo da realiza\u00e7\u00e3o da investiga\u00e7\u00e3o qualitativa para que os inquiridos compreendam o seu contributo para a investiga\u00e7\u00e3o.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Menciona o tema principal da investiga\u00e7\u00e3o, pois isso ajudar\u00e1 os participantes a terem uma ideia mais clara sobre o inqu\u00e9rito.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">S\u00e3o as palavras que fazem a diferen\u00e7a. Utiliza palavras qualitativas que demonstrem qualidade ou sentimentos subjacentes ao teu objetivo.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Especifica os detalhes que gostarias de comunicar aos teus inquiridos.<\/span><\/li>\n<\/ul>\n<p><b>3.- Para al\u00e9m das quest\u00f5es qualitativas prim\u00e1rias, cria subquest\u00f5es para garantir que o <\/b><b>cria subperguntas para garantir que o objetivo do inqu\u00e9rito seja executado da melhor forma. <\/b><b>Faz o melhor poss\u00edvel.<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">As quest\u00f5es de investiga\u00e7\u00e3o qualitativa podem ser, por exemplo: &#8220;Qual \u00e9 a situa\u00e7\u00e3o da iliteracia na tua cidade?<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A partir da\u00ed, podes criar subperguntas relacionadas: &#8220;Como \u00e9 que a iliteracia impede o progresso no teu Estado?&#8221; ou &#8220;Como descreverias melhor o que pensas sobre a iliteracia?<\/span><\/li>\n<\/ul>\n<p><b>4.- Sublinha estas quest\u00f5es utilizando palavras &#8220;qualitativas&#8221;.<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Come\u00e7a as perguntas de investiga\u00e7\u00e3o qualitativa com um &#8220;o qu\u00ea&#8221; ou &#8220;como&#8221; para garantir que os inquiridos fornecem detalhes sobre os seus pensamentos.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Comunica o que est\u00e1s a tentar &#8220;compreender&#8221;, &#8220;explorar&#8221; ou &#8220;identificar&#8221;.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Podes incluir perguntas como &#8220;o que aconteceu&#8221; no teu inqu\u00e9rito, para obteres uma descri\u00e7\u00e3o mais detalhada do problema e examinares os resultados.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Esfor\u00e7a-te por compreender todo o processo de investiga\u00e7\u00e3o qualitativa.<\/span><\/li>\n<\/ul>\n<p><strong>5.- Elabora um &#8220;rascunho&#8221; no qual desenhas as perguntas principais e tamb\u00e9m as sub-perguntas.<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Pergunta de inqu\u00e9rito de investiga\u00e7\u00e3o qualitativa: &#8220;O que achas que significa _____ (t\u00f3pico principal da investiga\u00e7\u00e3o)?&#8221; ou &#8220;Descreve como viveste _________ (t\u00f3pico principal da investiga\u00e7\u00e3o)&#8221;.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Subpergunta de uma investiga\u00e7\u00e3o qualitativa: &#8220;O que ________ (carater\u00edstica) te interessa em ______ (t\u00f3pico principal da investiga\u00e7\u00e3o)?&#8221;<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">As perguntas de investiga\u00e7\u00e3o qualitativa s\u00e3o um fator vital para obter as respostas de que necessitamos para o \u00eaxito da nossa investiga\u00e7\u00e3o. Presta especial aten\u00e7\u00e3o a eles!<\/span><\/p>\n<p>Se quiseres realizar inqu\u00e9ritos qualitativos, lembra-te que o <a href=\"https:\/\/www.questionpro.com\/pt\/\">QuestionPro<\/a> pode ajudar-te. Solicita uma demonstra\u00e7\u00e3o e conhece as solu\u00e7\u00f5es que temos dispon\u00edveis.<\/p>\n\n\n<br>\n<center>\n<a href=\"https:\/\/eu.questionpro.com\/a\/showEntry.do?lan=pt_PT&#038;custom1=blog\">\n        <button style=\"background: #ff9f00\">Cria uma conta gratuita<\/button>\n    <\/a>\n    <a href=\"https:\/\/contactar.questionpro.com\/t\/AM4X9Z3LxD?custom1=perguntas-para-a-investiga\u00e7\u00e3o-qualitativa\u201d target=\"_blank\" rel=\"noopener\">\n        <button>Agendar uma demonstra\u00e7\u00e3o<\/button>\n    <\/a>\n<\/center>\n<br>\n","protected":false},"excerpt":{"rendered":"<p>A investiga\u00e7\u00e3o qualitativa \u00e9 realizada para compreender os processos de pensamento tanto dos inquiridos como dos investigadores. \u00c9 normalmente conduzido [&hellip;]<\/p>\n","protected":false},"author":105,"featured_media":932725,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[2143,2140],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Como escrever perguntas de investiga\u00e7\u00e3o qualitativa<\/title>\n<meta name=\"description\" content=\"Tem em conta estas dicas ao escreveres perguntas de investiga\u00e7\u00e3o qualitativa e obt\u00e9m melhores respostas na tua investiga\u00e7\u00e3o.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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